Heineken USA makes its latest TV spot available online before its Grammy broadcast; Telewest Broadband renews its ad management contract with 24/7 Rea...
View articleThe NAI's new e-mail group will gather anecdotal information from consumers whose legitimate messages have been blocked by over-aggressive e-mail filt...
View articleWith its AltaVista purchase, Overture paid a steep price to battle Google and increase its share of the search pie. Overture to Buy AltaVista Read Mor...
View articleThe site performance measurement specialist makes two U.K. buys and eyes expansion onto the continent by year's end. Read More...
View articleThe Internet research firm launches a new metering product that taps into the minds of one million Internet users. Read More...
View articleThe site's new look includes the 'PowerCenter,' which allows tech advertisers to showcase their own content at several points in the site. Read More...
View articleThe partnership integrates their tracking and analytics technology, giving Performics customers a single dashboard for measuring their marketing campa...
View articleComcast puts its brand on the cable TV and high-speed Internet provider and bets that HDTV and video-on-demand will pump up revenues. Read More...
View articleGreat online content should be easy to bring into the offline world. Read More...
View articleUPDATE: The $140 million deal would give Overture an algorithmic search product to challenge Google. Read More...
View articleA significant number of Europeans are interested in 3G wireless technology, and half are willing to pay for it. Read More...
View articleCupid's arrows start flying between single wireless subscribers. Read More...
View articleThe new campaign seeks to position the company as the nerve center of the networked computing with the tagline 'This is the power of the Network. Now....
View articleOnce again the hip online journalism and commentary site is on the brink of disaster as the ad revenue just isn't there and the subscription model isn...
View articleGoogle continues its push into the content businesswith the purchase of Pyra Labs' Blogger.com'push-button' Web publishing platform. Read More...
View articleTRUSTe appoints three to its board of directors, including former Federal Trade Commissioner Christine Varney; itraffic launches British Airways' newe...
View articleVisitors to Verizon's yellow pages site can directly talk to advertisers via voice over IP thanks to a deal with eStara. Read More...
View articleValueClick turns a profit, while iVillage scales back and ramps up subscriptions. Read More...
View articleThe paid listings provider continues its international expansion with a deal to provide commercial search for MSN's properties in Japan. Read More...
View articleDon't just stand there shivering. Think about the possibilities of a seasonally themed campaign. Read More...
View articleThe company plans to bundle together subscription services for broadband users outside of its SBC partnership. Read More...
View articleProfound change is never immediate -- a long view of online marketing. Read More...
View articleThe portal giant says it will roll out new search functions throughout its network this year. Yahoo!, BT Partner for Broadband Services Read More...
View articleThe content player and service provider will intro premium services, including spam control and photo storage, to U.K. customers. A multi-million-doll...
View articleQuestion: What do you get when you cross a remote control, an OpenTV set-top box, and a home viewer who searches the Web while watching sports? Answer...
View articleNew York Life Insurance Company has selected Digital Impact to create and execute online direct marketing campaigns; Squeaky Wheel Media relaunches th...
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