The online ad network formally realigns Dynamo under Mediaplex and says its trolling for new acquisitions. Read More...
View articleUPDATE: It's good news for the VC outlook in online marketing, while the firm gains needed funds and an influential new board member. Read More...
View articleFindings from DoubleClick's Abacus unit suggest a need for multi-channel marketing and sales tracking. Read More...
View articleTaylor Nelson Sofres seeks the firm's ad tracking technology, which will be marketed by CMRi. Read More...
View articleThe expectations for this year range from a 13 percent drop to slight growth in spending. But looking at consensus numbers, the Online Publisher's Ass...
View articleTen ways to attract online seniors -- America's fastest-growing and freest-spending demographic -- to your site. Read More...
View articleHope or hype? The broad view of broadband. Read More
View articleThe pay-for-placementsearch provider strengthens its international foothold. Read More...
View articleThe firm says its privacy controls will help the controversial procedure win favor among marketers. Read More...
View articleThe interactive agency is testing a service that uses surveys to measurebrand impact, but looks to go one better with post-impression tracking. Read M...
View articleThe portal site, furthering its revenue-bolstering strategy, is said to beplanning a redesign that encourages visitors to spend money and look at more...
View articleAsk Jeeves Web properties relaunches Ask.com; Visage Mobile appoints David Stevens its new president; FatCow.com launches the first phase of a nationa...
View articleThe company pulls few punches against Windows in its 'switcher'campaign. Read More...
View articleThe site traffic analysis player becomes the latest recipient, as rivals are increasingly turning to patent law to pressure competitors. Read More...
View articleEnterprises may be surprised to find that the price for a mobile workforce can run upwards of $3,000 per year, per device. Read More...
View articleThe travel e-commerce player says recent affiliate agreements and acquisitions have grown its reach more than 800 percent since last year. Read More...
View articleHigh Road Communications named North American agency of record for PureEdge Solutions; Real Branding launches a new site for Corona; Saatchi & Saatchi...
View articleFive digital video recorder users file suit against media companies and add their voices to the digital copyright debate. Home Recording Group Backs E...
View articleThe domain name registrar's recent direct mail campaign continues to land it in hot water. Read More...
View articleThe luxury automaker will continue 'The Hire' after a successful run last year. Read More...
View articleThe troubled Internet consultancy follows through on a portion of its efforts to sell the business. Read More...
View articleThe e-mail list broker re-enters the market after months in bankruptcy court. Read More...
View articleStung on online advertising sales worries, the New York media giant is sticking to its forecasts and says it's exploring different sorts of media deal...
View articleWhich online ads turn consumers off, and which turn them on? Ask some and find out for yourself. Read More...
View articleThe IAB adds 13 ad sellers and publishers to membership; Engage joins OPA as associate member; Global Name Registry hires Quenzel as vice president of...
View articleThe mobile carrier launches a second ad campaign to promote [FREEUP]. Read More...
View articleAgencies drank the Kool-Aid, then spat it up. No more iDivisions. Digital's now fully integrated into the palette of service offerings. After all, it'...
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