Think the industry is maturing? Read what Seana overheard at a recent media summit. You might be shocked. Worse, you might recognize your own agency. ...
View articleiVillage completes acquisition of Promotions.com; ValueClick finalizes Be Free buyout; Engage looks to stave off Nasdaq delisting. Read More...
View articleWireless Internet penetration could depend on how effectivelyproviders market to these segments of the population. Read More...
View articleWunderman names Larry Rinaldi president of its Asia-Pacific region; ID Creative Services hires a vice president of interactive services; weather.com t...
View articleThe law requires that ISPs disclose data-collection practices, and lays down guidelines on unsolicited commercial e-mail. Read More...
View articleThe sale of The Net Economy magazine includes a cross-marketing agreement with the Boston-based trade-show and B2B publisher. May 20th issue of TNE is...
View articleScreenblast to promote surfer gear; Unicast: business more than doubled in 2001; NYTimes.com in content, promotional deal with French Culinary Institu...
View articleUPDATE: A multi-million dollar campaign will run throughout the year. Read More...
View articleLegitimate ISPs, Web hosts and online businesses are often the victims ofanti-spam vigilantes who shut down entire IP blocks of addresses. Read More...
View articleIndulge your pioneering spirit, but make sure you've built in safeguards. Read More...
View articleThe industry's revenue decline continues. Read More
View articleThe moves come as the field of search engine marketing is growing in importance -- and facing new competitors. Read More...
View article360i promotes Erik Harbison to media director; Messagizer to provide services to U.K.'s top student-focused Web site; Shayne Mihalka joins Fastclick a...
View articleDespite objections from consumer advocates, the Web ad giant will settle its outstanding federal and state data-collection lawsuits. Read More...
View articleThe online travel site looks to target the demographic, while PlanetOut fills in some holes left vacant through its earlier work with the ailing U.S. ...
View articleEXCLUSIVE: The Federal Trade Commission looks to work around a lack of federal spam legislation to expand the scope of its enforcement. Read More...
View articleThe online marketing analytics provider teams with BizRate.com to beef up its data-collection products with customer service and satisfaction informat...
View articleMicrosoft is upping the ante with a $10 million ad effort and a new technology partnership designed to woo America Online subscribers. Read More...
View articleUPDATE: The Andover, Mass., Internet investor pursues all shares of the marketing software maker it does not already own. Read More...
View articleSeana shares grumbling, head scratching, and cynicism from the iMedia Summit. What impact will the Unicast/Enliven merger have on the rich media space...
View articleThe Chicago-based firm receives $3.25 million from currentinvestors, attesting to the relative strength of the business-to-businessonline ad sector. R...
View articleInteractive marketing firm Modem Media has filled several management positions in its San Francisco office; Agency.com gets Wendy's gig, appoints new ...
View articleThe alliance creates an end-to-end offering for rich and streaming e-mail campaign creation, deployment and analysis. Read More...
View articleThe auction king rides to the rescue with a small but strategy investment in the auction-based e-commerce marketer. If You Auction Here, You'd Be Home...
View articleFrom large cities to small businesses, high-speed connections are increasing. Read More...
View articleThe news continues the recent corporate housecleaning under Pittman and de Castro. Read More...
View articleCAN-SPAM and the Online Privacy Act make it to the next round, despite resistance from marketers. Read More...
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