The once high-flying Silicon Alley interactive services firm posts its first quarterly loss before charges. Read More...
View articleThe San Francisco firm bucked the trend of disappointing news from online incentive marketers with increasing revenue and an optimistic outlook for 20...
View articleThe free ISP introduced a premium service when it reported its fiscal second quarter results, which exceeded analysts' lossestimates by three cents pe...
View articleiM Networks gives you the convenience of Internet radio on your stereo. Its huge opt-in base gives media buyers very targeted buys on ads that are int...
View articleThe underperforming Baltimore-based firm joins Zentropy Partners in the ranks of struggling interactive agencies absorbed by their ad group parents. R...
View articleSome surprises you just don't need -- nor does your client. With publishers going bankrupt on a regular basis, take a look at a site's financial stabi...
View articleThe bookselling maven may charge publishers up to $10,000 a title for a recommendation in its emailed promotions. Read More...
View articleIn an age of cutbacks at online ad firms, a company offering technology-driven efficiencies gets funding. Read More...
View articleHow far would you go in tough times to get money out of your audience? Wisely measure your need for revenue against the patience of your audience or r...
View articleOnline marketing firm Dash.com Wednesday confirmed reports that it has slimmed down its staff to the "low 20's," amid widespread consolidation in the ...
View articleThe Boston online consultancy wraps up a brutal quarter with a per-share loss that doubles its own December warning. Read More...
View articleLike many other Internet media companies, Disney erred with GO.com by investing in a presence without investing in research. It's time to prove the me...
View articleInternational expansion targets Asia's burgeoning digital music audience. Read More...
View articleThe i-shop topped lowered analyst estimates for its fourth-quarter and 2000 performance, but gave darker guidance for the quarter ahead -- as have man...
View articleInChrous lands credit line; Tribal DDB exec departs; DoubleClick appoints privacy staff Read More...
View articleA new Competitive Media Reporting study suggests that advertisers are increasingly using Web media, despite the ad slowdown -- but offers radically di...
View articleThe online used car marketplace has left its strategy of advertising on big, one-time shows like last year's Super Bowl, and will instead concentrate ...
View articleThe addition of DCG Chicago and Websight Solutions adds Panasonic, Jack Daniels and Lotus Software to the on- and offline marketer's client roster. Re...
View articleHow can a good dot-com idea stay fresh? Some simple content shopping tips can help you work toward dispensing quality content and avoiding the prepack...
View articleAre you a "streamie"? If not, find out the advantages of being one, especially with the number of broadband homes expected to double in the next coupl...
View articleDespite a "complete liquidation" of its assets, the board of directors of failed pay-for-surf play AllAdvantage still hopes to make a comeback, accord...
View articleJust after announcing a plan to begin charging some users foraccess, the now-conditionally free ISP kicks off a new ad campaign andfine-tunes its posi...
View articleAs online media revenues continue to decline, Web publishers are looking to ways to boost their appeal to advertisers. And in many cases, that means i...
View articleDespite assertions by CEO Jeff Dachis that no more jobs would be cut, the onetime Silicon Alley darling shaved about 20 percent of its workforce durin...
View articleThe Redmond software giant is dropping the "business productivity suite" positioning behind its new Office release, and billing it as a "rich computin...
View articleCan marketers be saved from their stupid decisions of the last few years? Well, Dana thinks an admission of sin might just be their path to salvation....
View articleThanks to some aggressive marketing, the majority of consumers who have a choice among high-speed Internet access technologies are choosing DSL, accor...
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