Internet communications company eFax.comon Wednesday said that it had signed on with ClicVU, a start-up firm whose technologylets Internet users set a...
View articleNearly nine in ten newspaper and magazine editors report having web sites, most sites share operations with their print brethren, and over half of all...
View articleProdigy Communications Corp.,one of the earliest Internet service providers, this week signed a deal for Phase2Media to be its exclusive adsales repre...
View articleJuno Online Services on Tuesday picked24/7 Media to sell ads on its free ISP service, a deal that is projected togive 24/7 Media billions of adimpress...
View articleE-mail direct marketer BigfootInteractive rounded up $20 million in its first round of outsidefinancing, from its parent company and outside investors...
View articleMost web sites use their own proprietary ad-serving technology and software for managing campaign data. They all record data differently and report it...
View articleAmerica Online on Tuesday reachedagreement with RocketBoard.com,the maker of a modified keyboard that features a special row of 18 buttons,to assign t...
View articleMagazine publisher HachetteFilipacciMedia Monday tapped Phase2Media to sell ads in all of itsonline publications, and the advertising rep firm is sett...
View articleAd firm 24/7 Media Monday launchedits Internet ad serving system, 24/7 Connect, but dropped plans to usecombined online and offline profile data to ta...
View articleCommerceKey.com, an e-business andtechnology company, tapped Grindstone Advertising as its creative agency ofrecord and Earthquake Media asits media a...
View articleAffinia, which until now has helpedWeb sites set up virtual storefronts offering products from majore-tailers, Monday kicked off its latest effort -- ...
View articleThe failures of mainstream ad agencies to seize the Internet opportunity have become legendary, almost laughable. How will they make their play to com...
View articleInteractive sales reps deal exclusively with the interactive media planners and buyers who allocate the interactive budget. These folks never think ab...
View articleWhen designing a web site interface, think ahead a bit. If you can anticipate some things that are likely to change or develop over the months to come...
View articleDana would love to love Al Gore. George W. Bush makes him squirm. He has issues with John McCain. But every time he tries to snuggle up with the Vice ...
View articleThe giant Web services firm created from the merger of Whittman-Hart and USWEB/CKS Friday chose VSA Partners and McKinney & Silver as its agenciesof r...
View articleAd network Real Media and onlinecurrency player beenz this weekpartnered to create and serve ads that reward Web users for clicking. Read More...
View articleDoubleClick said ithad made a mistake by planning to merge names with anonymous Web activity because of a lack of government and industry privacy stan...
View articleOnline direct marketer FreeShop.com Friday struck a one-year, seven-figure deal with Promotions.com, thatwill bring FreeShop.com's free and trial offe...
View articleFinancial software maker Intuit Inc. Thursday was moving to plug leaks on its popular Quicken site, after it wasrevealed personal financial informatio...
View articleSpending by dot-com companies in traditional media jumped to $671.6 millionin November, a holiday-driven outlay that tops spending for each of thefirs...
View articlePlace a dozen media planners in a room together, and they'll certainly have a conversation about the sales reps they deal with on a daily basis. Media...
View articleAfter several prominent Internet companies moved to distance themselvesfrom DoubleClick Inc., the advertisingfirm has decided to drop plans to merge o...
View articleOver 10 million crazed greeting card fans are stuffing our inboxes with personal rich media messages, and in five years everyone will be doing it. So ...
View articleGay and lesbian portal Gay.com on Thursdaysaid it had stitched together an advertising network of many of the top gayand lesbian Web sites. Read More...
View articleDana's out of the closet with ADD, Attention Deficit Disorder. Since then, many others have done the same, the biggest "coming out" party since San Fr...
View articleYesterday, Dana promised a solution for protecting intellectual property. It comes from IBM Vice President of Internet Technology John Patrick, who pr...
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