Vendors and media planners, why can't they get along? Amir Aslani wants to knock down the walls between the two sides and then get communicating. Read...
View articleSBC Interactive, the online publishing company of SBC Communications Inc., andWeb ad network Flycast Communications Corp. signed anagreement in which ...
View articleInternet advertising agency Quantum Leap Communications in Chicagohas been awarded a digital assignment from accounting and consulting firm Ernst & Yo...
View articleDiscover Brokerage, a MorganStanley Dean Witter company, signed an interactive marketing agreement tosponsor the Investment Channel on Intuit Inc.'s Q...
View articleNew York City-based Candor led by Gordon Fenton, formed a strategic alliancewith Hayes & Associates, a Silicon Alley basedinteractive consulting firm....
View articleAT&T WorldNet Service is working with New YorkCity-based Comet Systemsto add color andanimation to the computer cursor. Read More...
View articleInternet Profiles Corp. (I/PRO) launched the I/PRO Informer program, a value-added information service that is being offered toits customers to comple...
View articleA study released by The Arbitron Company and Edison Media Research showsthat online radio/audio listenership penetration has doubled in six months. Re...
View articleBurlington, MA-based Wep rep firm BURST! said it recorded a 258 percent increasein ad revenue over the previous year and turned a profit in 1998, afte...
View articleSan Francisco-based Bravo! Marketing said it posted morethan $1.4 million in revenue in 1998, representing a 100 percent increase over 1997. Read More...
View articleHewlett-Packard Co., the world's No. 3 computermaker, said it will spend more than $100 million on its biggest-everadvertising campaign to show the wo...
View articleAcuity Corp., a provider of Web-basedcustomer interaction software, said that WebCenter Express 2.2 is nowgenerally available and that 20 new companie...
View articleJanet thinks outside the (cash) box this week as she talks about non-monetary ways to compensate top sellers on your team. Read More...
View articleAiming to boost awareness of its MSNportal, Microsoft Corp. Mondayannounced it is launching a multimillion dollar national advertising campaign. Read ...
View articleOnline measurement firm NetRatings said the online campaign offered by Victoria's Secret Inc., including the promotion of an onlinefashion show featur...
View article24/7 Media Europe signed international adsales representation deals with nine high profile Web sites, boosting itsEuropean portfolios. Read More...
View articleWell, it's the day after the party that was the holiday buying frenzy of Christmas '98. And more than a few online merchants are nursing enormous hang...
View articleThe price range for the initial public offering by Internet ad agency Modem Media.Poppe Tyson Inc. has beenraised to $13 to $15 a share from $11 to $1...
View articleLos Angeles-based GuestTrack Inc. launched an e-mailpersonalization product that uses profiles to target individuals and tailorthe content of e-mail m...
View articleThe Toronto-based Datacom Network, aprovider of click-throughbased Internet advertising, officially released Datacom ActivMedia--a richmedia advertisi...
View articleBoston-based IDG.net, a network of technology-specific sitesaround the world, announced three new management appointments and opened thenetwork's Euro...
View articleSan Francisco-based direct marketing company Intellipost Corp. said that LesterWunderman, often considered the "father of direct marketing" and founde...
View articleSan Francisco-based online business builder Organic said it will offer public relationsand marketing communications services through a new business un...
View articleNew York City-based interactive agency Rare Medium has completed a $20 millionrecapitalization, raising operating capital by $8 million while eliminat...
View articleRedwood City, CA-based Ampex Corp. named Raymond J. Marione as vicepresident--brand strategy. Read More...
View articleToronto-based Warp10 Technologies Inc. officially opened AdsGallery.com, which debuts with almost100 agencies, many exhibiting both their traditional ...
View articleAmy has found the Net-based cure-all for the dressing room blues, so she'll never have to stare again into another three-way mirror, feeling less than...
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