Some marketers just don't get the message -- the ones who subject users to unrelenting versions of their messages. Read More...
View articleUPDATE: DoubleClick finds consumers have become adept at sorting wanted e-mail from unwanted spam. Read More...
View articleIcelandair taps Carat for online marketing duties; T3 hires seven; Per Caroe goes to EmailLabs. Read More...
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View articleLISTSERV® is a system that allows users to create, manage, and control electronic mailing lists on their corporate network or on the Internet. Read Mo...
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View articleThe state attorney general files the first two suits under Missouri's six-week-old anti-spam law. Read More...
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View articleTime to rewrite that e-newsletter rule. The best publishing schedule could be no schedule at all. Read More...
View articleThe search star gives advertisers a way to determine if their keyword clicks are converting into customers. Read More...
View articleUPDATE: The DMA's Association for Interactive Marketing issues e-mail bestpractices for marketers, after months of controversy and delays. Read More...
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View articleWill readers pay to read blogs? Can bloggers successfully charge subscription fees? Professional bloggers weigh in. Part one of a two-part series. Rea...
View articleLookSmart dumped. Inktomi promoted (for how long?). Get out your search engine scorecards! Read More...
View articleMeasuring blog activity and the abandonment rate can largely depend on whether the site is hosted or standalone. Read More...
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View articleThe original six-year-old deal is scrapped in favor of a scaled-down agreement focused around fantasy sports. Read More...
View articleCitysearch.com names an exec to head its pay for performance strategy; DoubleClick signs four to DART for Publishers; PointRoll hires two campaign coo...
View articleMaven Networks has launched a platform that proposes to solve the problem of tiny jagged video, while boosting the interactivity possible with the Web...
View articleWith a 50 percent reduction in high-tech job cuts from this time last year, one industry observer says it looks like the worst is over. Read More...
View articleThe Web as the center of a communications plan. It's smart. It works. So why are agencies spinning their wheels? Read More...
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