ClickZ readers respond to Heidi’s recent columns addressing CTR deceptions and the ethics of list rental. Read More...
View articleSpammers are using virus-like methods to avoid blacklisting and get their messages into as many email in-boxes as possible in the shortest amount of t...
View articleThough revenues from ad management and e-mail weren't stellar, the online ad company pulls out a positive quarter. Read More...
View articleUPDATE: Steve Jobs unties the Gordian knot of digital music with Jon Miller by his side and the promise of 100 million songs courtesy of Pepsi. Read M...
View articleinternet.com's ServerWatch reports on surveys that examine the number and types of servers being used to power the Internet. Check the results of the ...
View articleU.S. publishers of HTML newsletters that target business professionals might have the most receptive viewing audience. Read More...
View articleUpbeat interactive results from The New York Times and The Tribune suggest online could lead overall ad rebound. Read More...
View articleWill the FCC place limits on product placement? Not to worry. Ample opportunities abound for subtle advertising, online and off-. Read More...
View articleUpbeat interactive results from The New York Times and The Tribune suggest online could lead overall ad rebound. Read More...
View articleCustom or custom er ? Product or process? Marketers must understand the distinctions -- no matter how well those made-to-order jeans fit! Read More...
View articleMore shoppers indicated a spending spree was imminent during an October 2003 survey, than they did in September 2003, but year-over-year figures are d...
View articleFastclick hires a former ValueClick exec as president; DoubleClick, Epsilon enter strategic alliance; Waggener Edstrom boosts client base. Read More...
View articleBrand-on-brand. Bucking the own-your-search-technology trend, AOL renews (and deepens) its relationship with Google. Read More...
View articleIf you turbo-charge it, they will come. How low-cost, high-speed Web access has changed Korea. Read More...
View articleThe newest direct marketing medium bests the rest, according to a DMA study. Read More...
View articleIt's the must-have feature this holiday season as Commission Junctionadds search to offerings, and Quigo announces an ROI feature for its search produ...
View articleUniversal Domestic Television launches cross-carrier SMS campaign for syndicated reality show, 'The 5th Wheel.' Read More...
View articleA B2B software company's newsletter, reviewed. Read More...
View articleThe browser brand lives, as AOL readies a new low-cost service in thethe discount, no-frills Internet access sector. Read More...
View articleNew version boasts deeper integration with company's other marketing technologies, including automation and cross-channel analysis tools. Read More...
View articleThe three marketing trade groups endorse a set of principles for responsible e-mail and skip any spam definition. Read More...
View articleWhy contextual ads? Why now? And, why there's no offline equivalent. Last of a 2-part series. Read More...
View articleUPDATE: The company bills it as its largest online advertising effort to date, including a two-day blitz to reach 80 percent of Web users. Read More...
View articleDMA head sees salvation in tech, outlines challenges facing direct and interactive marketers. Read More...
View articleThe Terminator is powerless to stop spam. It's up to the major ISPs to make the next move toward a solution. Read More...
View articleConsumers have become adept at sorting wanted e-mail from unwanted spam. Read More...
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