In 1994, Halsey Minor told Dana that he saw a day when C|Net (or sites like it) could entirely replace the computer press, then the richest niche in a...
View articleShawn would like to publicly thank most of the affiliate managers out there, because their lack of communication with affiliates makes him stand out. ...
View articleEngage, Inc. heralded a Microsoft announcement yesterday thatEngage's new TrustLabels specification would be considered for inclusion inInternet Explo...
View articleIn an effort to beef up its online advertising offerings, directmarketing giant Grey Direct inked a deal Friday with e-mail marketer,ClickAction. Read...
View articleWhile checking out FuckedCompany.com, a publication that focuses on the faults and foibles of dead and dying dot-coms, Andy ran across a mention of Wo...
View articleIn the field of search engine optimization, cloaking has come under fire regarding whether or not it is a legitimate, ethical, online marketing strate...
View articleDo the mechanics of buying and selling online advertising differ greatly from those of traditional media? The online world's markets may work similarl...
View articleVenture capital firms and media planners both use Media Metrix traffic ratings in different ways. Planners use them to understand a site's user base f...
View articleRealTIME Media and e-Dialog struck a partnership deal which will expand bothcompany's Internet marketing offerings. Read More...
View articleOne way to spot good online creative is to see whether it "personalizes" the message. Does it "touch a nerve" with your target audience? Does it push ...
View articleIn a move to capture the Generation Y audience, Generation Y marketerAlloy Online purchased CCS Inc., also a Gen Y-focused marketer. Read More...
View articleThis week in San Francisco, the Rich Media SIG starts a series of seminars on developing advertising and marketing campaigns for wireless devices. Rep...
View articleHere's a Flash campaign for Opus2 Direct by Interactivebyte. It's not just cool, what's notable is its information-gathering capability achieved by tr...
View articleA new rich media ad format, dubbed the "transitional" ad, is nowappearing on two UK-based Web sites. Read More...
View articleVenture capitalists are eternal optimists, God love 'em. Rather than spend time moaning over the e-tailers they're closing, they're looking instead fo...
View articleISP NetZero Inc. partnered with e-centives Inc. and will beginproviding its users with personalized e-centive offers. Read More...
View articleHere's a basic training principle for you: Enhance people's self-esteem. Enhance their self-esteem? Don't they already know they hold the power of lif...
View articleIn an attempt to spark small business advertising on the Internet,SmartAge.com's 1.3 million small business affiliates will now have access toDoubleCl...
View articleStrong branding is all about creating a story or, if a story already exists, making it spin off the product and the brand. Fascinating stories quite o...
View articleThe Hollywood duo who created Thirsty.com hope L90 can drive teensto their youth-oriented site. Read More...
View articleIn partnering with CheetahMail, Mail.com can now offer e-mail listmanagement and hosting services to its clients. Read More...
View articleThe central concern of current web design is saving time. Online readers belong to the time-starved generation, and any design that wastes their time ...
View articleOne of the assumptions in the early days of the web was that it was a level playing field. Low entry costs allowed the little guy to compete against t...
View articleThe increase in demand for legitimate search engine optimization (SEO) services has been building over the past few years as more and more clients wan...
View articleAfter months of explosive growth, interactive marketing company 24/7says it's time to reorganize. Read More...
View articleInternet brands such as America Online, Yahoo! and Amazon.com are among thefastest growing brand names in the world, according to the World's MostValu...
View articleThe Internet Corporation for Assigned Names and Numbers (ICANN) approved the creation of the first new top-level domain names since the 1980s. Moving ...
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