Logos provide an important visual connection to the wider world. As consumers we identify with them, form a relationship with their story and grow alo...
View articleSMBs can use Twitter's Website Cards to help drive traffic to their site through the platform. Here are tips for how to use the feature effectively. R...
View articleBeyond awareness and acquisition, you can measurably build your business using social media. Read More...
View articleA new report sheds light on how mobile consumer trends are evolving in the U.S. and China, including which times are the best for targeting consumers ...
View articleParallax websites look great when done properly, but need to be well structured to maintain search channels, and remain user-friendly. Read More...
View articleDon't use UTM tagging already? Here is a look at what UTM tags are, how brands could use them, and why they should incorporate UTM to maximize digital...
View articleTo allow users to snap money to each other, Snapchat has partnered with another company to create a feature for the first time, though some experts qu...
View articleWe've unpacked our studio at the Excel Campus in East London and it's looking pretty awesome - make sure to grab your free VIP pass and come and see i...
View articleArgos has mimicked the infamous swipe function popularly assimilated with the date-hungry Tinder app, to help indecisive customers narrow down gift id...
View articleTo remind consumers that Swarovski makes jewelry for everyday wear, the crystal company's creative agency posted clever bracelet ads in the form of Cr...
View articleScroll through your Facebook friends and followers on Instagram. Do you know them all? Of course you don't. But keep building that following- it's cur...
View articleAutomation tools allow marketers to spend less time guessing and more time attracting and nurturing prospects, something that directly benefits the sa...
View articleAs mobile payments become more commonplace, brands need to make important decisions about how to move forward with the technology. Read More...
View articleSnapchat has teamed with Square to launch Snapcash - a new service which allows users to transfer money directly to friends through the app. Read More...
View articleMarketers seems to begin their holiday promotions earlier and earlier each year. Here's a look at what brands are doing to prepare for Black Friday, a...
View articleWithout the advantages of a physical store, e-commerce vendors need to find ways to enrich the online shopping experience for their consumers. Read Mo...
View articleNew data suggests that Facebook is earning many more video views than YouTube. Is this due solely to autoplay, and how should marketers react? Read Mo...
View articleOMD China's "Dive Social" report takes a deeper look at the motivations behind social media usage among users in China. Read More...
View articleAlibaba netted $9.3 billion on this year's Singles Day on November 11, and mobile was a key point of sale. Read More...
View articleStarting next year, marketers who post overtly promotional content will see a significant drop in their organic reach. So how should industry particip...
View articleStarting Friday, Uber users in 10 cities across the world will be able to sync the app with their Spotify accounts, controlling the music during their...
View articleVolvo has become the first company to launch a VR campaign on Google Cardboard – hardware that converts any smartphone into a functional VR headset wi...
View articleCoupons.com will deliver card-linked offers to more than 20 million Samsung devices in the U.S. Will this move help mobile wallets become a mainstream...
View articleAdvertisements increasingly cover every inch of our connected world. How can marketers make their ads stand out from the rest? Read More...
View articleBefore you can even begin to think about implementing a CRM system, you need to make sure you have these five basic marketing tools down first. Read M...
View articleFacebook is building a new career network, similar to LinkedIn, which would reportedly allow users to keep their personal profile separate from their ...
View articleNative advertising is continuing to grow in popularity, but what does it take to create a successful and engaging native advertising campaign? Read Mo...
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