ComScore: Social Universe Still Quickly Expanding
Audience

ComScore: Social Universe Still Quickly Expanding

14y Zachary Rodgers

ComScore: Social Universe Still Quickly Expanding

Growth of newcomers Pinterest and Google+ show social category is still in flux. Read More...

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Thousands Flock to Google's New Nielsen-Like Panel
Analytics

Thousands Flock to Google's New Nielsen-Like Panel

14y Kate Kaye

Thousands Flock to Google's New Nielsen-Like Panel

Latest offering from Google could prove privacy perception is reality. Read More...

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Groupon Relies Less On Ads to Boost Subscribers
Marketing

Groupon Relies Less On Ads to Boost Subscribers

14y Zachary Rodgers

Groupon Relies Less On Ads to Boost Subscribers

Deals player reduces marketing spend, plans new seasonal promotions. Read More...

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Privacy Group Sues FTC to Stop New Google Privacy Policy
Data insights

Privacy Group Sues FTC to Stop New Google Privacy Policy

14y Danny Goodwin

Privacy Group Sues FTC to Stop New Google Privacy ...

EPIC argues consolidated policy violates a consent order Google signed with the FTC last year. Read More...

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Brands Take Super Risks With Social Media
Media

Brands Take Super Risks With Social Media

14y Tessa Wegert

Brands Take Super Risks With Social Media

Some of the approaches employed in this year's Super Bowl ads might be a little unorthodox, but the potential payoff stands to send the companies' exp...

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5 Ways to Sell Your Email Program to the C-Suite
Email

5 Ways to Sell Your Email Program to the C-Suite

14y Simms Jenkins

5 Ways to Sell Your Email Program to the C-Suite

You must pitch your email marketing program properly to win support from senior management. Read More...

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10 Elements of a Compelling Story
Social

10 Elements of a Compelling Story

14y Sundeep Kapur

10 Elements of a Compelling Story

Keep your consumers engaged by telling a compelling story so you can build and thrive on engagement. Read More...

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Optimizing Your Local Listing on Apple's Siri
Local

Optimizing Your Local Listing on Apple's Siri

14y Gregg Stewart

Optimizing Your Local Listing on Apple's Siri

Teaching Siri to suggest your business. Read More...

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Community Passion Is More Than Skin Deep
Community Management

Community Passion Is More Than Skin Deep

14y Laney Whitcanack

Community Passion Is More Than Skin Deep

Four quick ways to channel community passion for business good. Read More...

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What Bill Belichick Means to Integrated Media Strategies
Marketing

What Bill Belichick Means to Integrated Media Strategies

14y Gavin Ballas

What Bill Belichick Means to Integrated Media Stra...

The New England Patriots coach possesses five leadership traits that would help CMOs effectively manage integrated marketing strategies. Read More...

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Pharma Dives Deeper Into Social Marketing
Social

Pharma Dives Deeper Into Social Marketing

14y Kate Kaye

Pharma Dives Deeper Into Social Marketing

YouTube videos to counteract fake Viagra, and a pharma Facebook game. Read More...

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Q&A: Handling a Social Media Crisis, Content Marketing, and SEO
Asia

Q&A: Handling a Social Media Crisis, Content Marketing, and SEO

14y Adaline Lau

Q&A: Handling a Social Media Crisis, Content M...

Lewis PR's Andy Oliver explains how brand managers must be experts in communities, collaboration, and content. Read More...

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The Digital Revolution in Travel
Asia

The Digital Revolution in Travel

14y Stephen Hay

The Digital Revolution in Travel

A personal selection of my favorite trends and future innovations. Read More...

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5 Lessons I Learned From an Auntie About Social Media Marketing
Asia

5 Lessons I Learned From an Auntie About Social Media Marketing

14y Rudi Leung

5 Lessons I Learned From an Auntie About Social Me...

During a vacation to Taiwan, I met bed and breakfast owners who wowed me with their efficiency as social media marketers. Read More...

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YouTube Unveils 2 Auto Channels With Premium Partners
Media

YouTube Unveils 2 Auto Channels With Premium Partners

14y Lisa Lacy

YouTube Unveils 2 Auto Channels With Premium Partn...

Another step forward in premium content strategy. Read More...

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Putting the Super Bowl's 2.1M Online Viewers in Context
Data insights

Putting the Super Bowl's 2.1M Online Viewers in Context

14y Zachary Rodgers

Putting the Super Bowl's 2.1M Online Viewers in Co...

How did NBC's online audience stack up against other streamed events? Read More...

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GE Puts Creative Spin on Data in Advertisements
Media

GE Puts Creative Spin on Data in Advertisements

14y Anna Maria Virzi

GE Puts Creative Spin on Data in Advertisements

A story of two product lines, told through the elegant use of data. Read More...

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Google Brings Chrome Browser to Android Devices
Media

Google Brings Chrome Browser to Android Devices

14y Daniel Robinson

Google Brings Chrome Browser to Android Devices

Chrome is designed from the ground up for smartphones and tablets Read More...

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5 Ways to Perfect Your Facebook Welcome Image
Social

5 Ways to Perfect Your Facebook Welcome Image

14y John Boyle

5 Ways to Perfect Your Facebook Welcome Image

What does your Facebook page say about your brand? Read More...

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6 Steps to Effective Email Testing
Email

6 Steps to Effective Email Testing

14y Mike Hotz

6 Steps to Effective Email Testing

Establishing a test regimen is the key to unlocking higher open, click, and conversion rates. Read More...

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12 Ways to Give Your Brand Advocates a Megaphone
Marketing

12 Ways to Give Your Brand Advocates a Megaphone

14y Robin Neifield

12 Ways to Give Your Brand Advocates a Megaphone

In order to get your customers talking, you have to give them something to talk about. Read More...

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Finally! An Eye-in-the-Sky for Online Retailers
Data insights

Finally! An Eye-in-the-Sky for Online Retailers

14y Aubrey Beck

Finally! An Eye-in-the-Sky for Online Retailers

Offline marketing tools are getting built into new real-time marketing platforms for e-commerce. Read More...

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Global SEO: Giving Visitors a Passport to Your Content
Search

Global SEO: Giving Visitors a Passport to Your Content

14y Crispin Sheridan

Global SEO: Giving Visitors a Passport to Your Con...

Give visitors all over the world a passport directly into your content with these five tactics that can and should be applied to any multinational web...

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Launching a Business Community: Q&A With Commonwealth Bank of Australia
Asia

Launching a Business Community: Q&A With Commonwealth Bank of Australia

14y Jon Hoel

Launching a Business Community: Q&A With Commonwea...

Ana Kostoska, senior manager for women's communities shared the bank's approach to community planning and engagement. Read More...

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Yahoo Chairman Bostock Steps Down
Display Advertising

Yahoo Chairman Bostock Steps Down

14y ClickZ News Staff

Yahoo Chairman Bostock Steps Down

Four directors step down, and two are added. Read More

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Romney in Crosshairs of Gingrich Web Ads, Video
Marketing

Romney in Crosshairs of Gingrich Web Ads, Video

14y Kate Kaye

Romney in Crosshairs of Gingrich Web Ads, Video

Bambi would support Romney on gun rights, says Gingrich web effort. Read More...

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Facebook Ads Still Pushing Super Bowl Spots
Social

Facebook Ads Still Pushing Super Bowl Spots

14y Christopher Heine

Facebook Ads Still Pushing Super Bowl Spots

Coke, Pepsi, Skechers, and Samsung hope paid promos help them win USA Today-Facebook ad meter. Read More...

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