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View articleAt SES Chicago, the top thought-leaders in search marketing and public relations will examine social media's impact. Read More...
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View articleHeading into the holiday shopping season, search marketers are worried that Google's new trademark policy for AdWords will drive up costs for big bran...
View articlePharma brand logos and an icon symbolizing approved health information were among ideas for regulating drug marketing online proposed at yesterday's F...
View articleWhat do an online Canadian pharmacy, a Latin American ad network, and blue condoms have in common? Read More...
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View articleGoogle has unveiled two incremental changes to DoubleClick for media planning and analytics Read More...
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View articleResearcher will for the first time combine ad data from Microsoft console games with cookie-measured online behaviors. Read More...
View articleDeloitte finds significant numbers of consumers will use social media sites to shop for gifts. Read More...
View articleEntertainment companies and major brands stand to benefit when the line between fiction and reality is blurred. Here are some undead examples. Read Mo...
View articleConsumers love old-fashioned paper coupons. Here are some tips for mobile marketers to work with, and around that fact. Read More...
View articleTen creative tweaks to tune up your holiday e-mail program and get better reach for your messages. Read More...
View articleStart with your customers and the rest will be easy. Read More...
View articleOne advertiser, a Midwest furniture maker, is the lucky beneficiary of traffic upswell. Read More...
View articleMove is a step toward performance-based pricing for pre-roll. Read More...
View articleTwo networks add Canadian sales directors; Euro wins IBM digital account. Read More...
View articleFour examples of ad-as-a-service ads and how they hold the promise of engaging a prospect. Read More...
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