How to Use Yahoo's Webmaster Tools
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How to Use Yahoo's Webmaster Tools

17y Erik Dafforn

How to Use Yahoo's Webmaster Tools

Five features in Yahoo's Site Explorer that should be on your radar. Read More...

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Banner Ad Turns 15, Earns Learner's Permit
Media

Banner Ad Turns 15, Earns Learner's Permit

17y Zachary Rodgers

Banner Ad Turns 15, Earns Learner's Permit

On this day in 1994, HotWired.com made Internet history by becoming the first online publisher to display a banner ad Read More...

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Online Advertisers Misbeshavin'
Media

Online Advertisers Misbeshavin'

17y Kate Kaye

Online Advertisers Misbeshavin'

Sadly, most of us have grown accustomed to seeing some pretty nasty images in online ads Read More...

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Gawker Falls Prey to Malvertising Scheme
Media

Gawker Falls Prey to Malvertising Scheme

17y Zachary Rodgers

Gawker Falls Prey to Malvertising Scheme

Gawker Scammed By Malware Crew Pretending To Be Suzuki Ad scam is similar to one put over on the New York Times recently Read More...

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Ad Group Concerned Financial Agency Bill Is Moving Too Fast
Media

Ad Group Concerned Financial Agency Bill Is Moving Too Fast

17y Kate Kaye

Ad Group Concerned Financial Agency Bill Is Moving...

A looming bill establishing a Consumer Financial Protection Agency could cause confusion for marketers, the ANA argues. Read More...

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Wendy's Ropes Realtime Tweets Into 'Real' Campaign
Media

Wendy's Ropes Realtime Tweets Into 'Real' Campaign

17y Ken Liebeskind

Wendy's Ropes Realtime Tweets Into 'Real' Campaign

Campaign is latest to aggregate Twitter activity on a branded destination. Read More...

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Why Brands Should Consider a Facebook App
Marketing

Why Brands Should Consider a Facebook App

17y Gary Stein

Why Brands Should Consider a Facebook App

Follow the FarmVille example. Read More

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Google to Highlight Social Search Results
Media

Google to Highlight Social Search Results

17y Kevin Newcomb

Google to Highlight Social Search Results

Google today launched an experimental 'social search' feature, which returns results created or endorsed by a user's online friends. Read More...

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Razorfish Stalwart Jeff Lanctot Sticks With Microsoft
Media

Razorfish Stalwart Jeff Lanctot Sticks With Microsoft

17y Zachary Rodgers

Razorfish Stalwart Jeff Lanctot Sticks With Micros...

Longtime head of Razorfish's media buying strategy will not accompany the agency to Publicis. Read More...

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AOL May be Building a Cheap Content Factory
Media

AOL May be Building a Cheap Content Factory

17y Zachary Rodgers

AOL May be Building a Cheap Content Factory

Readers will remember that Tim Armstrong was a founder of Associated Content, a company that funds cheap content on a wide range of topics Read More...

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AOL Names Board Members
Media

AOL Names Board Members

17y Jack Marshall

AOL Names Board Members

Nine members hail from online, media, entertainment and finance sectors. Tim Armstrong is named chairman. Read More...

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IPhone Ad Firms Hope Deals Spark Interest in App Ads
Media

IPhone Ad Firms Hope Deals Spark Interest in App Ads

17y Kate Kaye

IPhone Ad Firms Hope Deals Spark Interest in App A...

Middlemen for iPhone app ads hope working with online ad networks eases buying process for advertisers. Read More...

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'IPhone Moms' Download Apps for Kids
Media

'IPhone Moms' Download Apps for Kids

17y Fred Aun

'IPhone Moms' Download Apps for Kids

Greystripe report explores the lives of a growing demographic. Read More...

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Execs & Accounts UK and EU: Theorum, Blue Barracuda, Specific Media
Media

Execs & Accounts UK and EU: Theorum, Blue Barracuda, Specific Media

17y Jack Marshall

Execs & Accounts UK and EU: Theorum, Blue Barracud...

Theorem adds Microsoft Advertising as a client; Specific Media opens Norway office. Read More...

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The FTC's 'Big Blogger' Is Actually Our Friend
Marketing

The FTC's 'Big Blogger' Is Actually Our Friend

17y Sean Carton

The FTC's 'Big Blogger' Is Actually Our Friend

Pay-for-endorsement rules won't put a damper on your marketing. Here's why. Read More...

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The Future of E-Mail
Email

The Future of E-Mail

17y Jeanniey Mullen

The Future of E-Mail

E-mail service providers are moving into other forms of digital messaging, such as SMS and social media. Here's how one firm is evolving. Read More...

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ROI Is the New Ranking
Search

ROI Is the New Ranking

17y Julie Batten

ROI Is the New Ranking

If you want to maximize your SEO, you need strong metrics. Here are some to consider. Read More...

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Microsoft Sees Encouraging Signs Too
Media

Microsoft Sees Encouraging Signs Too

17y Kevin Newcomb

Microsoft Sees Encouraging Signs Too

Like Google and Yahoo, Microsoft expresses hope that the worst of the economic crisis is behind it. Read More...

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Execs & Accounts: Tim Hanlon, JiWire, Mixpo
Media

Execs & Accounts: Tim Hanlon, JiWire, Mixpo

17y ClickZ News Staff

Execs & Accounts: Tim Hanlon, JiWire, Mixpo

Hanlon leaving Publicis; JiWire names a CEO; Adam Kapel joins Mixpo. Read More...

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Volkswagen Leans on iPhone App to Drive Gamers into Dealerships
Media

Volkswagen Leans on iPhone App to Drive Gamers into Dealerships

17y Christopher Heine

Volkswagen Leans on iPhone App to Drive Gamers int...

Branded car racing game aims to boost awareness and leads for new GTI. Read More...

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Online Spend: Up or Down?
Marketing

Online Spend: Up or Down?

17y Rebecca Lieb

Online Spend: Up or Down?

Online advertising may be in decline. But online marketing is thriving. Read More...

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Taking Advantage of Google's Local Business Listings
Paid Search

Taking Advantage of Google's Local Business Listings

17y Kevin Lee

Taking Advantage of Google's Local Business Listin...

For search marketers, measuring profitability and response in Local Listings will require a bit of a change in mindset from what they might currently ...

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Strategy Challenges for Effective Online Marketers, Part 2
Analytics

Strategy Challenges for Effective Online Marketers, Part 2

17y Bryan Eisenberg

Strategy Challenges for Effective Online Marketers...

Questions to ask when aiming to improve testing and usability, metrics, and conversion rates. Read More...

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Anatomy of a Content Sweatshop (link buffet)
Media

Anatomy of a Content Sweatshop (link buffet)

17y Zachary Rodgers

Anatomy of a Content Sweatshop (link buffet)

The Answer Factory: Fast, Disposable, and Profitable as Hell An in-depth look at the content factory that is Demand Media, and the complex search and ...

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Which Blogosphere Does This Year's Technorati Report Reflect?
Media

Which Blogosphere Does This Year's Technorati Report Reflect?

17y Kate Kaye

Which Blogosphere Does This Year's Technorati Repo...

Last year, we reported that around 50 percent of bloggers have ads on their blogs Read More...

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Real-Time Search Results vs. Real-Time Data Collection?
Media

Real-Time Search Results vs. Real-Time Data Collection?

17y Enid Burns

Real-Time Search Results vs. Real-Time Data Collec...

While much of the focus of yesterday's dueling announcements from Google and Microsoft that each search engine would be including real-time Twitter fe...

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Newsday Puts Up Pay Wall
Media

Newsday Puts Up Pay Wall

17y Kevin Newcomb

Newsday Puts Up Pay Wall

The New York-based daily newspaper will begin restricting access to its online edition to print subscribers and cable Internet subscribers of its pare...

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