Which were the biggest online ad industry stories of '08? Readers can wait for my year-end roundup story tomorrow in ClickZ News to find out which we ...
View articleObama was on the minds of the U.S Read More...
View articleBehavioral targeting in 2008 was characterized by the introduction of controversial ISP-level technologies from firms such as Phorm and NebuAd. Read M...
View articleReports suggest consumers will continue to spend online with retailers that provide significant discounts and a hassle-free experience, even during a ...
View articleThe new year holds lots of promise for online marketing. Here's why. Read More...
View articleWhy marketers should keep tabs on the video game industry's hardware and software sales. Read More...
View articleThree tips for developing online video content for brands Read More
View articleWritten by Matt Blumberg, founder and CEO, Return Path, Inc., and Michael Mayor along with Stephanie Miller and Tami Monahan Forman Read More...
View articleWhat were people searching for in 2008? The search engines know. Read More...
View article2008 wasn't necessarily a breaking point for display, but it marked the beginning of a full-on showdown among big Web players aiming to own the shrink...
View articleDigital ads just won't suffice to save the struggling newspaper business Read More...
View articleWhile detractors argue brands don't belong on the quick messaging platform, brands like Ford, Dunkin' Donuts, and Whole Foods are on Twitter. Read Mor...
View articleRespondents admit limited understanding of digital marketing, but the're still testing videos, podcasts and other innovative tactics. Read More...
View articleBill Shaughnessy seen as heading back to roots in product management. Read More...
View articleA look at one consumer goods company's plan to use a third-party e-mail list to boost business. Part one of a series. Read More...
View articleWhat's the point of having a rank at a search engine for a specific keyword or phrase if it doesn't send relevant traffic? Read More...
View articleProsumer-generated advertising stands to challenge ad agency business models. Read More...
View articleStoller returns to alma mater; Washingtonpost.com loses executive editor. Read More...
View articleThe human resources outsourcing firm used Eloqua for lead gen, meeting incentives, and to help customize its Web site to appeal to individual interest...
View articleCutsey photos of employees don't cut it. Read More
View articleThe ability to manage friends and keep track of activity is a game changer for individuals and marketers alike. Read More...
View articleA look at the trends that will influence online marketing in 2009. Read More...
View articleExcedrin effort suggests even highly regulated companies can safely engage the YouTube audience. Read More...
View article2008 wasn't necessarily a breaking point for display, but it marked the beginning of a full-on showdown among big Web players aiming to own the shrink...
View articleWhat happens when projects are fueled by innovation and supported by infrastructure. Read More...
View articleTips and examples for using social media platforms for creating brand connections. Read More...
View article