IAB Ad Revenue Report Shows Mixed Trends
Media

IAB Ad Revenue Report Shows Mixed Trends

18y Anna Maria Virzi

IAB Ad Revenue Report Shows Mixed Trends

Report shows a slight dip in revenue from preceding three months and a year-over-year increase. Could the economic slowdown be taking its toll? Read M...

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LinkedIn Gets $53 Million, Valued at $1 Billion
Social

LinkedIn Gets $53 Million, Valued at $1 Billion

18y Anna Maria Virzi

LinkedIn Gets $53 Million, Valued at $1 Billion

Will the investment help the social network for grownups compete with Facebook and others? Read More...

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Glam Media Kicks Off World Tour in U.K.
Marketing

Glam Media Kicks Off World Tour in U.K.

18y Jack Marshall

Glam Media Kicks Off World Tour in U.K.

Glam also has its sights set on expansion in France, Germany, Japan, India and China. Read More...

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Yahoo Expands its Mobile Presence in Asia
Media

Yahoo Expands its Mobile Presence in Asia

18y Enid Burns

Yahoo Expands its Mobile Presence in Asia

Multiple deals put oneSearch on the decks of five more APAC carriers, and display ads on two mobile operators. Read More...

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Index Suggests Ad Prices Stabilized in May
Media

Index Suggests Ad Prices Stabilized in May

18y Douglas Quenqua

Index Suggests Ad Prices Stabilized in May

Latest index report offers some evidence social network inventory may be commanding a slightly higher price. Read More...

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Execs & Accounts: Quattro Wireless, Kudzu.com, Ralph Lauren
Media

Execs & Accounts: Quattro Wireless, Kudzu.com, Ralph Lauren

18y Enid Burns

Execs & Accounts: Quattro Wireless, Kudzu.com, Ral...

Response Media wins Cox Enterprises account for integrated marketing, while Quattro Wireless is working with Cox Newspapers to create mobile editions....

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Five Ways to Avoid Misinterpreting Consumer Behavior
Data insights

Five Ways to Avoid Misinterpreting Consumer Behavior

18y Anna Papadopoulos

Five Ways to Avoid Misinterpreting Consumer Behavi...

A major life event offers insights into how to provide a better foundation for building a behavioral plan. Read More...

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Social Media: Business Objectives and Metrics
Marketing

Social Media: Business Objectives and Metrics

18y Dave Evans

Social Media: Business Objectives and Metrics

What to consider when you tie your social media strategy to technology and how to measure its success. Read More...

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Link Building Starts at Home
Search

Link Building Starts at Home

18y P.J. Fusco

Link Building Starts at Home

Several link-building tactics that require attention. First in a series. Read More...

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Get the "And" Out!
Email

Get the "And" Out!

18y Stefan Pollard

Get the "And" Out!

What's wrong with this terms-and-conditions statement? (Actual company name changed to protect the clueless.) Read More...

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SignOn San Diego Could Join Yahoo
Media

SignOn San Diego Could Join Yahoo

18y Kate Kaye

SignOn San Diego Could Join Yahoo

I had a great chat with Mark Davis, VP Strategy at San Diego Union Tribune this afternoon Read More...

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Brightcove Promises More Video Inventory Through New Platform
Media

Brightcove Promises More Video Inventory Through New Platform

18y Kate Kaye

Brightcove Promises More Video Inventory Through N...

Brightcove has launched the latest version of its video player, which could result in more ad inventory for publishers using it Read More...

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MySpace Anti-Spam Machine Whacks Another Mole
Media

MySpace Anti-Spam Machine Whacks Another Mole

18y Zachary Rodgers

MySpace Anti-Spam Machine Whacks Another Mole

MySpace claimed another legal victory yesterday in its offensive against spammers, which ClickZ covered in depth last month Read More...

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Nielsen Sees Moderate Q1 Online Ad Growth, Led by Search
Media

Nielsen Sees Moderate Q1 Online Ad Growth, Led by Search

18y Fred Aun

Nielsen Sees Moderate Q1 Online Ad Growth, Led by ...

Combined search and display advertising grew 15 percent. Read More...

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Yahoo Faces Fresh Brain Drain
Media

Yahoo Faces Fresh Brain Drain

18y Zachary Rodgers

Yahoo Faces Fresh Brain Drain

Exec departures come amid rumors of a forced slow-down in hiring to boost company performance. Read More...

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Microsoft Taps YuMe to Handle Remnant Video Inventory Online
Media

Microsoft Taps YuMe to Handle Remnant Video Inventory Online

18y Douglas Quenqua

Microsoft Taps YuMe to Handle Remnant Video Invent...

Deal allows YuMe to package and sell unsold video through its network of channels. Read More...

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Advertising's Plans for the Summer
Marketing

Advertising's Plans for the Summer

18y Gary Stein

Advertising's Plans for the Summer

Four places where you will find digital advertising during your travels in the next three months -- and well beyond -- if things work out. Read More...

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Serving Relevant Ads to International Visitors
Media

Serving Relevant Ads to International Visitors

18y Hollis Thomases

Serving Relevant Ads to International Visitors

A startup promises to serve relevant ads to international visitors. Does it work? Read More...

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Keep Bad TV Ad Practices off the Web
Media

Keep Bad TV Ad Practices off the Web

18y Christine Beardsell

Keep Bad TV Ad Practices off the Web

Predictability and technology conspire against a 50-year tradition. Read More...

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Average Search CPC Data by Category for May 2008
Media

Average Search CPC Data by Category for May 2008

18y rumo

Average Search CPC Data by Category for May 2008

Cost-per-click data by vertical category in search in the U.S. Read More...

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Yahoo-Google Confounds Digerati, Marketers Universally Miserable
Media

Yahoo-Google Confounds Digerati, Marketers Universally Miserable

18y Zachary Rodgers

Yahoo-Google Confounds Digerati, Marketers Univers...

One hundred hours later, opinion makers still can't agree on whether Yahoo's search ads deal with Google was a brilliant move long overdue or the begi...

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Publicis Experiences Strong Digital Growth
Media

Publicis Experiences Strong Digital Growth

18y Jack Marshall

Publicis Experiences Strong Digital Growth

French advertising group Publicis is experiencing strong growth in interactive, according to its CEO Maurice Levy. In an interview with French busines...

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Newspapers' Online Growth Weakens as Print Revenue Plummets
Media

Newspapers' Online Growth Weakens as Print Revenue Plummets

18y Kate Kaye

Newspapers' Online Growth Weakens as Print Revenue...

Industry needs online revenue to shine. Instead, growth has slowed. Read More...

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Clinton Spent Far Less Online Than Obama
Marketing

Clinton Spent Far Less Online Than Obama

18y Kate Kaye

Clinton Spent Far Less Online Than Obama

Despite the disparity, both Democratic presidential hopefuls spent the bulk of their online ad budgets on Google. Read More...

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MySpace Unveils Redesign as Facebook Catches Up
Media

MySpace Unveils Redesign as Facebook Catches Up

18y Douglas Quenqua

MySpace Unveils Redesign as Facebook Catches Up

New look, functionality includes optimization of ads. Read More...

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Pew: Americans Embraced the Web for Primary Election Info
Marketing

Pew: Americans Embraced the Web for Primary Election Info

18y Fred Aun

Pew: Americans Embraced the Web for Primary Electi...

New data suggest candidates are missing out on online ad opportunities. Read More...

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Execs & Accounts: Critical Mass, AutoTrader, Geary
Media

Execs & Accounts: Critical Mass, AutoTrader, Geary

18y Enid Burns

Execs & Accounts: Critical Mass, AutoTrader, Geary

Critical Mass signs AutoTrader.com; Digitas executive Dean Whitney leaves to join Garfield Group; Avenue A/Razorfish continues promotion spree. Read M...

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