Online Video Will Triumph
Media

Online Video Will Triumph

17y Todd Krieger

Online Video Will Triumph

One more sign that online video -- not TV -- is the place to put your advertising dollars. Read More...

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Expanding Ads Come to the iPhone
Media

Expanding Ads Come to the iPhone

17y Zachary Rodgers

Expanding Ads Come to the iPhone

In recent months a range of ad firms have begun laying claim to the steadily growing pool of Web traffic generated by iPhone users Read More...

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Improving Marketing Design and the Consumer Experience
Marketing

Improving Marketing Design and the Consumer Experience

17y Robin Neifield

Improving Marketing Design and the Consumer Experi...

Digital marketers must understand technology options. Here's a look at two. Read More...

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Are You Preventing Your Customers From Spending Money?
Analytics

Are You Preventing Your Customers From Spending Money?

17y Jack Aaronson

Are You Preventing Your Customers From Spending Mo...

Companies must understand how customers use their services and provide easy paths for them to make purchases and upgrades. What you can learn from two...

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Execs & Accounts: David&Goliath, TBA Global, Red Bricks Media
Media

Execs & Accounts: David&Goliath, TBA Global, Red Bricks Media

17y Enid Burns

Execs & Accounts: David&Goliath, TBA Globa...

Two agencies, David&Goliath and TBA Global, each hire executives to lead digital; Red Bricks Media opens Taipei, China, office. Read More...

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Three SEM Tips for Big Media Sites
Search

Three SEM Tips for Big Media Sites

17y Erik Dafforn

Three SEM Tips for Big Media Sites

Your site may be a household name, but that doesn't mean you're maximizing your visibility. Read More...

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Top U.S. Parent Companies and Stickiest Brands on the Web, November 2008
Audience

Top U.S. Parent Companies and Stickiest Brands on the Web, November 2008

17y rumo

Top U.S. Parent Companies and Stickiest Brands on ...

A look at the brands that get visitors and keep users engaged the longest both at home and work. Read More...

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Execs & Accounts: WebTrends, YuMe, Revenue Science
Media

Execs & Accounts: WebTrends, YuMe, Revenue Science

18y Enid Burns

Execs & Accounts: WebTrends, YuMe, Revenue Sci...

WebTrends hires VP of marketing; Adobe selects YuMe to serve ads; Revenue Science adds senior account exec. Read More...

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Event Marketing Firm Acquires Juxt Interactive
Media

Event Marketing Firm Acquires Juxt Interactive

18y Zachary Rodgers

Event Marketing Firm Acquires Juxt Interactive

Detroit-based agency George P. Johnson builds multi-platform chops. Read More...

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Six Last-Minute SEO Tips for the Holidays
Search

Six Last-Minute SEO Tips for the Holidays

18y P.J. Fusco

Six Last-Minute SEO Tips for the Holidays

Making the most of online holiday sales is never a set-it-and-forget-it proposition for online retailers. Read More...

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Top U.S. Parent Companies and Stickiest Brands on the Web, September 2008
Audience

Top U.S. Parent Companies and Stickiest Brands on the Web, September 2008

18y rumo

Top U.S. Parent Companies and Stickiest Brands on ...

A look at the brands that get visitors and keep users engaged the longest both at home and work. Read More...

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Execs & Accounts: Red Door Interactive, iVillage, Hachette Filipacchi
Media

Execs & Accounts: Red Door Interactive, iVillage, Hachette Filipacchi

18y Enid Burns

Execs & Accounts: Red Door Interactive, iVillage, ...

Red Door Interactive handles 2009 online strategy for Barney & Barney. Read More...

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Top 50 U.S. Web Properties, August 2008
Audience

Top 50 U.S. Web Properties, August 2008

18y Enid Burns

Top 50 U.S. Web Properties, August 2008

Which Web properties climbed to the top 50 rankings in August 2008? Read More...

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Execs & Accounts: Guitar Hero, Digitas, Quattro Wireless
Media

Execs & Accounts: Guitar Hero, Digitas, Quattro Wireless

18y Enid Burns

Execs & Accounts: Guitar Hero, Digitas, Quattro Wi...

IGA adds "Guitar Hero World Tour" to its PS3 in-game ad network; Hachette makes a number of its publications mobile through Quattro. Read More...

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Digital or Die
Marketing

Digital or Die

18y Rebecca Lieb

Digital or Die

Will media and advertising undergo a Wall Street meltdown before people start to change? Read More...

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Execs & Accounts: Pointroll, Neo@Ogilvy, Digitas
Media

Execs & Accounts: Pointroll, Neo@Ogilvy, Digitas

18y Enid Burns

Execs & Accounts: Pointroll, Neo@Ogilvy, Digit...

Pointroll appoints a new head of its EMEA region; Neo@Ogilvy and Covario expand their relationship, Digitas gains Don Durbin. Read More...

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Lyris Executive Departs for Responsys
Media

Lyris Executive Departs for Responsys

18y Anna Maria Virzi

Lyris Executive Departs for Responsys

The move comes as Lyris expands its staff from 170 to 275 employees, builds up product offerings. Read More...

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Online Video Ads Make Inroads at the 2008 Olympic Games
Media

Online Video Ads Make Inroads at the 2008 Olympic Games

18y Douglas Quenqua

Online Video Ads Make Inroads at the 2008 Olympic ...

Still, EMarketer estimates video ad spending on NBCOlympics.com falls short of pre-games hype. Read More...

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The Gods of Olympus
Marketing

The Gods of Olympus

18y Rebecca Lieb

The Gods of Olympus

Why NBC's online Olympics policy is wrong for viewers. And for advertisers. Read More...

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Listen (If You Wanna Know a Secret)
Marketing

Listen (If You Wanna Know a Secret)

18y Dave Evans

Listen (If You Wanna Know a Secret)

It's becoming hazardous to ignore the social Web. Here's why. Read More...

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The Olympics (of Online Video)
Media

The Olympics (of Online Video)

18y Todd Krieger

The Olympics (of Online Video)

The team powering the advertising for the Olympics is an interesting combo. Stay tuned. Read More...

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How to Work Effectively With Your Tech Team
Media

How to Work Effectively With Your Tech Team

18y Lee Huang

How to Work Effectively With Your Tech Team

Marketers don't have to become programmers, but they should have a clue about the technology running a digital operation. First in a series. Read More...

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Online Video Ads: Tools and Trends to Watch
Media

Online Video Ads: Tools and Trends to Watch

18y Anna Maria Virzi

Online Video Ads: Tools and Trends to Watch

At ClickZ's Online Video Ad Forum yesterday, a fantastic line up of two dozen speakers offered up examples of their latest creative work and some shar...

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Stepping Back From the Flash Indexing Hype
Search

Stepping Back From the Flash Indexing Hype

18y Erik Dafforn

Stepping Back From the Flash Indexing Hype

Yahoo and Google will begin indexing Flash. How should you react? Read More...

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Link Building: A Legacy of Lazy Linkers
Search

Link Building: A Legacy of Lazy Linkers

18y P.J. Fusco

Link Building: A Legacy of Lazy Linkers

Lazy linkers, random linkers, and lethargic spiders. What's a link builder to do? Tactics for getting your site right. Read More...

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San Diego Paper Mulls Digital Plans after Web Exec Layoffs
Media

San Diego Paper Mulls Digital Plans after Web Exec Layoffs

18y Kate Kaye

San Diego Paper Mulls Digital Plans after Web Exec...

After dropping its top interactive execs, San Diego Union Tribune still fights the same industry-wide battle to counteract print revenue declines and ...

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Digital, Blip.tv, and Getting Video Out Front of the Upfronts
Media

Digital, Blip.tv, and Getting Video Out Front of the Upfronts

18y Christine Beardsell

Digital, Blip.tv, and Getting Video Out Front of t...

Blip.tv's Dina Kaplan explains how the roles of online content creators, advertisers, and distributors differ from their television counterparts. Is t...

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A Conversation with Euro RSCG SF's Alan Burgis
Marketing

A Conversation with Euro RSCG SF's Alan Burgis

18y Anna Maria Virzi

A Conversation with Euro RSCG SF's Alan Burgis

The ad agency executive is working to bring digital chops to the traditional ad agency's West Coast office. Will he be able to pull it off? Read More...

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