Ad Killers: A Threat?
Marketing

Ad Killers: A Threat?

24y Jeffrey Graham

Ad Killers: A Threat?

Ad killers and pop-up zappers are gaining in popularity. Are they killing your ads? Read More...

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China Poised for High-Speed Growth
Data insights

China Poised for High-Speed Growth

24y Robyn Greenspan

China Poised for High-Speed Growth

Broadband, particularly DSL, is expected to capture a significant amount of Chinese Internet users, satisfying governmental target rates of adoption. ...

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Travel Industry Boosted by Bargain-Hunters
Marketing

Travel Industry Boosted by Bargain-Hunters

24y Robyn Greenspan

Travel Industry Boosted by Bargain-Hunters

Global discord, a sluggish economy, and high unemployment rates have not deterred Internet users from grabbing online travel deals. Read More...

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A Personal Recipe for Branding Success
Marketing

A Personal Recipe for Branding Success

24y Martin Lindstrom

A Personal Recipe for Branding Success

Your brand is about your customer. Read More

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The Three Biggest Ad Headaches
Marketing

The Three Biggest Ad Headaches

24y Eric Picard

The Three Biggest Ad Headaches

What needs fixing? Low media costs, ad-server discrepancies, and IE 6's cookie crunching. Read More...

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E-gifting: The 'E' Stands for Europe
Audience

E-gifting: The 'E' Stands for Europe

24y Beth Cox

E-gifting: The 'E' Stands for Europe

Merchants across the pond are better at using integrated sales techniques, says an industry report predicting $15.77B in holiday sales there. Read Mor...

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’Best’ Customers: More Profitable Relationships
Email

’Best’ Customers: More Profitable Relationships

24y Barry Stamos

’Best’ Customers: More Profitable Relationships

Remember good, old fashioned customer service? Handle it with email -- with three proven methods. Read More...

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The 19 Days of Christmas
Marketing

The 19 Days of Christmas

24y Jim Kukral

The 19 Days of Christmas

On the first day of Christmas, my merchant gave to me... incentives! Read More...

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Security a Priority in IT Budgets
Marketing

Security a Priority in IT Budgets

24y ClickZ Stats Staff

Security a Priority in IT Budgets

Security expenditures are likely to increase despite reductions in overall IT spending. Read More...

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Immersive Advertising (Three Days' Worth)
Marketing

Immersive Advertising (Three Days' Worth)

24y Rebecca Lieb

Immersive Advertising (Three Days' Worth)

More work, less money. Why would traditional agencies want online advertising to work? Read More...

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E-Mail Response Time Lags
Data insights

E-Mail Response Time Lags

24y Robyn Greenspan

E-Mail Response Time Lags

E-businesses looking for a competitive edge, customer loyalty and high satisfaction scores may want to pay closer attention to their inboxes. Read Mor...

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Customer Optimization: A Holiday Primer
Email

Customer Optimization: A Holiday Primer

24y Al DiGuido

Customer Optimization: A Holiday Primer

What do marketers have up their sleeves this holiday season? Al lays out eight steps for fourth-quarter success. One: Make a list. Two: Check it twice...

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RealNames Clones Confuse
Search

RealNames Clones Confuse

24y Danny Sullivan

RealNames Clones Confuse

How 'real' are companies claiming to present the same service offered by the defunct RealNames? Read More...

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Behind the Scenes: What Works and What Needs Work
Email

Behind the Scenes: What Works and What Needs Work

24y Karen Gedney

Behind the Scenes: What Works and What Needs Work

Karen and Joanna are on a mission: Track down leading B2B email marketers and pump them for secrets. Read More...

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The Single Point Where Copy Becomes Great
Marketing

The Single Point Where Copy Becomes Great

24y Nick Usborne

The Single Point Where Copy Becomes Great

The three constituencies you must please to make copy go from good to extraordinary. Read More...

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Brands Equal Unique Promises
Marketing

Brands Equal Unique Promises

24y Martin Lindstrom

Brands Equal Unique Promises

Build traffic by promising... and delivering. Read More

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Colorful Growth in PDAs
Audience

Colorful Growth in PDAs

24y Robyn Greenspan

Colorful Growth in PDAs

Dynamic applications and increased availability are among the key drivers that could contribute to significant color display PDA growth, but power iss...

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Semiconductor Outlook: Proceed With Caution
Audience

Semiconductor Outlook: Proceed With Caution

24y Christopher Saunders

Semiconductor Outlook: Proceed With Caution

In-Stat/MDR says 2003 will be better than 2002 for only a fraction of chipmakers with specific goals inmind, like automotive, wireless, or routing. Re...

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Enhancing (Not Replacing) the In-Store Experience
Marketing

Enhancing (Not Replacing) the In-Store Experience

24y Sean Carton

Enhancing (Not Replacing) the In-Store Experience

For big-ticket and high-touch items, the Web can make or break the sale -- regardless whether consumers buy online or in stores. Read More...

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Database Market Shows Small Growth
Marketing

Database Market Shows Small Growth

24y Robyn Greenspan

Database Market Shows Small Growth

New applications of databases coupled with significant shifts in IT buying and database technology will likely be responsible for the increase. Read M...

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Email Power to the People, Part 2
Email

Email Power to the People, Part 2

24y Paul Soltoff

Email Power to the People, Part 2

Paul thinks he’s got the solution to the email spam/blocking/filtering problem. Read More...

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Opt-This, Opt-That: Putting Permission to Rest
Email

Opt-This, Opt-That: Putting Permission to Rest

24y Edward Grossman

Opt-This, Opt-That: Putting Permission to Rest

The levels of email permission and why they matter as much to you as to your clients, customers, and contacts. Read More...

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Study Finds NearlyOne-Third of Email Addresses Change Each Year
Email

Study Finds NearlyOne-Third of Email Addresses Change Each Year

24y Kevin Lee

Study Finds NearlyOne-Third of Email Addresses Cha...

Don’t be surprised if you can’t find a friend or colleague online. A new study indicates that 31% of email addresses change each year. Read More...

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The Big Lie about Spyware and Adware
Marketing

The Big Lie about Spyware and Adware

24y Declan Dunn

The Big Lie about Spyware and Adware

'Spyware' and 'adware' aren't synonymous. The difference is important for affiliates to understand. Read More...

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AOL's Internet Lite: Will Advertisers Bite?
Marketing

AOL's Internet Lite: Will Advertisers Bite?

24y Rebecca Lieb

AOL's Internet Lite: Will Advertisers Bite?

AOL's 8.0 talks to advertisers in a language they understand. That language is -- television. Read More...

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Broadband Hooks Up 13.1 Million
Data insights

Broadband Hooks Up 13.1 Million

24y Team ClickZ

Broadband Hooks Up 13.1 Million

Despite slowing growth, Jupiter Research finds that 21 percent of online households in the U.S. connect to broadband service providers for high-speed ...

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Web Services Catching On
Marketing

Web Services Catching On

24y Robyn Greenspan

Web Services Catching On

Many executives claim to be using the technology but definitions differ. Read More...

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