MySpace's Ad Supported Mobile Site to Target with Profile Data
Media

MySpace's Ad Supported Mobile Site to Target with Profile Data

19y Kate Kaye

MySpace's Ad Supported Mobile Site to Target with ...

Parent Fox Interactive Media will also offer ad-supported mobile access to IGN, FOXSports.com, AskMen and RottenTomatoes.com as well. Read More...

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Rocketboom Moves to blip.tv, Sarah Silverman Show Sponsors
Media

Rocketboom Moves to blip.tv, Sarah Silverman Show Sponsors

19y Fred Aun

Rocketboom Moves to blip.tv, Sarah Silverman Show ...

Deal brokered by Deep Focus brings overlay video spots to iTunes via QuickTime integration. Read More...

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Filtering New Media Noise
Marketing

Filtering New Media Noise

19y Chad Stoller

Filtering New Media Noise

How to disassociate new media tactics from the insight that drives the opportunity. Read More...

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New Optimism for Online Retail Marketing Opportunities
Media

New Optimism for Online Retail Marketing Opportunities

19y Hollis Thomases

New Optimism for Online Retail Marketing Opportuni...

Retailers at the Shop.org Annual Summit appear keen to embrace new marketing tactics. Read More...

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Top 10 Search Providers, August 2007
Media

Top 10 Search Providers, August 2007

19y Enid Burns

Top 10 Search Providers, August 2007

The top 10 search engines and search providers by the number of users and share of total searches. Read More...

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Internet Broadcasting: Traffic on the Rise to Local TV Station Sites
Media

Internet Broadcasting: Traffic on the Rise to Local TV Station Sites

19y Zachary Rodgers

Internet Broadcasting: Traffic on the Rise to Loca...

Traffic to TV station Web sites just experienced two consecutive record-setting months, according to data released today by Internet Broadcasting, whi...

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Recruiting Sites Up the Ante
Media

Recruiting Sites Up the Ante

19y Anna Maria Virzi

Recruiting Sites Up the Ante

A company that matches job candidates' resumes to jobs has buffed up its own curriculum vitae. Trovix, founded five years ago, has been offering a Web...

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DoubleClick Launches Site-Side Mobile Ad Management, Advertiser Version in Development
Media

DoubleClick Launches Site-Side Mobile Ad Management, Advertiser Version in ...

19y Zachary Rodgers

DoubleClick Launches Site-Side Mobile Ad Managemen...

DoubleClick Mobile will allow media companies to sell direct and optimize yield for campaigns on their mobile sites. Read More...

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Execs & Accounts for September 24, 2007
Media

Execs & Accounts for September 24, 2007

19y Matthew G. Nelson

Execs & Accounts for September 24, 2007

Tremor adds to advisory board; Attik lands ExpressJet; Red McCombs taps StrongMail for e-mail marketing. Read More...

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Utah Rewrites Search Law, But Trademark Registry Remains
Media

Utah Rewrites Search Law, But Trademark Registry Remains

19y Kate Kaye

Utah Rewrites Search Law, But Trademark Registry R...

Companies like Google and AOL have kept in regular contact with Utah legislators to discuss the law, which could have an impact on paid search adverti...

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Richer Ad Reporting Data Coming from ComScore
Media

Richer Ad Reporting Data Coming from ComScore

19y Enid Burns

Richer Ad Reporting Data Coming from ComScore

Ad Metrix Publisher gives media planners insight into ad impressions served on Web sites. Read More...

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Revenue Science Tries Mobile Behavioral Targeting in Japan
Media

Revenue Science Tries Mobile Behavioral Targeting in Japan

19y Fred Aun

Revenue Science Tries Mobile Behavioral Targeting ...

The large number of mobile Web users may make Japan fertile ground to test behavioral targeting. Read More...

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MSN/Atlas Combo Brings Local Video Ads to AP Affiliates
Media

MSN/Atlas Combo Brings Local Video Ads to AP Affiliates

19y Matthew G. Nelson

MSN/Atlas Combo Brings Local Video Ads to AP Affil...

Deal is the first fruit of Microsoft's acquisition of aQuantive. Read More...

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Are You Ready for Some Football...Bacn?
Email

Are You Ready for Some Football...Bacn?

19y Jeanne Jennings

Are You Ready for Some Football...Bacn?

Using someone else's e-mail list is risky. Just ask the Miami Dolphins. Read More...

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Automating the Ad Agencies
Marketing

Automating the Ad Agencies

19y Eric Picard

Automating the Ad Agencies

Agencies must find a way to scale their businesses, grow margins, and add significant value to the ecosystem. Read More...

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Bend, Don't Break From, Traditional Media
Marketing

Bend, Don't Break From, Traditional Media

19y Gary Stein

Bend, Don't Break From, Traditional Media

Explore nontraditional media. Don't become their guinea pig. Read More...

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The Meaning of Search, the Universe, and Everything
Search

The Meaning of Search, the Universe, and Everything

19y Mike Grehan

The Meaning of Search, the Universe, and Everythin...

To find the meaning of search, the universe, and everything, you first must ask the right questions. Read More...

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Wenda Harris Millard Named Vice Chair at IAB
Media

Wenda Harris Millard Named Vice Chair at IAB

19y Zachary Rodgers

Wenda Harris Millard Named Vice Chair at IAB

The IAB announced some changes to its board this afternoon, including the appointment of Yahoo vet Wenda Harris Millard as vice chair of its executive...

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Google Updates Newspaper Print Ad System
Media

Google Updates Newspaper Print Ad System

19y Kate Kaye

Google Updates Newspaper Print Ad System

Google's synching up its DIY ad platform to better work with newspaper classifieds systems Read More...

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Google's Vertical Ad Honchos Talk Campaigns and Results
Media

Google's Vertical Ad Honchos Talk Campaigns and Results

19y Enid Burns

Google's Vertical Ad Honchos Talk Campaigns and Re...

Google's vertical groups sit down to discuss results from advertising and search traffic to each of the sectors. Read More...

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Nielsen and Others Show Slowing Online Ad Growth, But Numbers Vary Widely
Media

Nielsen and Others Show Slowing Online Ad Growth, But Numbers Vary Widely

19y Kate Kaye

Nielsen and Others Show Slowing Online Ad Growth, ...

UPDATE: Nielsen's assessment that Web ad spending grew 23 percent during the first half of 2007 is higher than others; most reports show discrepancies...

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Execs & Accounts for September 21, 2007
Media

Execs & Accounts for September 21, 2007

19y Matthew G. Nelson

Execs & Accounts for September 21, 2007

Death comes to NBC Digital Entertainment; Nike picks AKQA for soccer/football; Ford returns to Tocquigny Read More...

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The World According to Google
Marketing

The World According to Google

19y Rebecca Lieb

The World According to Google

The ad budget becomes the operating budget: Google shares its vision of advertising's future. Read More...

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Walking in a Widget Wonderland
Analytics

Walking in a Widget Wonderland

19y Jack Aaronson

Walking in a Widget Wonderland

What does Amazon's entry into the widget storm mean for e-commerce and online marketing? Don't wait to find out. Read More...

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Lead Gen Is Dead. Long Live Lead Gen!
Paid Search

Lead Gen Is Dead. Long Live Lead Gen!

19y Kevin Lee

Lead Gen Is Dead. Long Live Lead Gen!

How to ensure lead generators deliver quality leads, not garbage. Read More...

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Meteor Hits Napa! Web Analytics Set Back a Decade! Wine Saved!
Media

Meteor Hits Napa! Web Analytics Set Back a Decade! Wine Saved!

19y Matthew G. Nelson

Meteor Hits Napa! Web Analytics Set Back a Decade!...

Web analytics may not be for everyone in the high tech world, but those that are into it can really be passionate about it, if my experience this morn...

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Rumor: Google Buying Sirius?
Media

Rumor: Google Buying Sirius?

19y Zachary Rodgers

Rumor: Google Buying Sirius?

A high profile source is pretty convinced ol' Goog is on the verge of snapping up Sirius Radio Read More...

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