E-mail outsourcing company Media Synergy formed a strategicalliance with Winfreestuff.com, which allows peopleto win promotional items and gathers nam...
View articleMapQuest.com Inc. established apartnership with Web ad network AdAce to provide local and regionaladvertising services aimed at small- and medium-size...
View articleThe @dVenture Network, the Internetadvertising network of VentureDirect Worldwide, said it hasorganized 18 new "tightly defined: demographic channels....
View articleThere's been a good deal of concern lately about falling click-through rates. Research says that 52 percent of Internet users claim they don't click o...
View articleHere's how to create a successful ad sponsored site, not! A hot new start-up has a great idea for a new web product or service that appeals to a wide ...
View articleYahoo! Inc. may raise advertising rates asmuch as 15 percent to 20 percent this week, according to a published report. Read More...
View articleWe've been hearing about the upcoming convergence of online and offline commerce. Boundaries between online and offline commerce may blur and fade to ...
View articleInternet marketing and solutions company BeFirst.com Inc. launchedFindWhat.com, a new Pay-for-Positionsearch engine. Read More...
View articleWhen the computer controlled Furby was launched in 1998, many people were surprised that a soft toy could sell more than 1 million units in five weeks...
View articleIn the big scheme of Internet things, the PC promises to be akin to Orville and Wilbur Wright's infamous 12 seconds. Brief, but historic. Just as we l...
View article24/7 Europe launched a new division,called the Digital Channels Group, to offer multimedia advertising,sponsorships, direct marketing and e-commerce v...
View articleHave you ever tried to place an order with a salesperson or waiter and found yourself answering the same questions over and over again? This same thin...
View articleOutsourced e-mail company Media Synergy launched the nextgeneration of its flo Network offering. Read More...
View articleChris recalls the real communities of yesteryear. Typical small town. Dances on Friday nights. Kids working as soda jerks. A gossip grapevine that con...
View articleIt's distressing that a number of dot com businesses have been built on incentivizing web surfers to view advertising or sign up for special offers. A...
View articleThe worldwide Internet protocol (IP) telephony market will explode from 310 million minutes of use in 1998 to 2.7 billion by the end of 1999, accordin...
View articleImaginOn Inc. launched a nationwide adcampaign to promote the new version of its automated Web "research engine"WebZinger 7.0, which is set to be avai...
View articleAd-backed opt-in newsletter company PennMedia.com formed a newslettersyndication division to provide its newsletter content to marketers. Read More...
View articleAd network Flycast Communications Corp. has acquired InterStep, a provider of targeted e-mailmanagement and delivery services, in a deal valued at abo...
View articleOn the ClickZ Forum they're delving ever deeper into the nuances of email marketing. What works best, e-zine ads or regular old list rental? I-Adverti...
View articlePrice comparing shopping bots have turned traditional retailing on its head. But are low prices all that customers want? Not really. They like great s...
View articleHere is a point that hasn't been made in all the press hype surrounding the selection of SGI chairman Richard Belluzzo as Microsoft's online director....
View articleTopica features a number of services for e-mail list owners, including hosting and promoting lists. Read More...
View articleIf your online business depends on relationships with your customers, ask yourself this question: Are the relationships you create built on the needs ...
View articleOpt-in e-mail company NetCreations Inc. marketing, has addedFashionmall.com, Asian Avenue and eight other Web sites to itsPostMasterDirect.com Interne...
View articleNick tells you why you want to build your marketing plan into your online business model. Right from the start. In the bricks-and-mortar world you can...
View articleAs online orders from consumers and businesses soar past the 2 billion per year mark, Internet sellers will be faced with logistics chaos, according t...
View articleAccording to researchers International Data Corp., nearly 60 percent of the worldwide online audience comes from outside the U.S. and that population ...
View article