Television and newspapers are still the most popular sources of election information for US voters, but the Internet is making strides toward catching...
View articleTo better reflect its business emphasis on Thing-based technologies, tools and services and its Web site, Parable in Newton, MA officially adopted the...
View articleLast week, ClickZ ran an article that talked abouthow web advertising just flat-out doesn't work. This week, Janet Ryan takes big exception to that pr...
View articleNetRatings released its top 10 ad banners viewed for the week of Nov. 22-28. The results were: Read More...
View articleSan Francisco-based AllApartments.com signed an exclusivepartnership deal with CORT Business Services Corp. to use its 500 personsalesforce to market ...
View articleWhat's the best way to increase online sales in the New Year? Give your site these four gifts...gifts, points out Deborah Kania, that will indeed keep...
View articleThe majority of Internet users would welcome government intervention in promoting information security, and in fact, would even inconvenience themselv...
View articleStudies show that 64 percent of those who accessed the internet over past 30 days did so from their offices. Ratings companies, meanwhile, are having ...
View articleBack in 1986, when Suzan Nolan was a mere pup launching what has become one of the biggest direct marketing agency networks in Europe, "pan-European" ...
View articleEver come up with a great idea and start to execute on it...only to find the identical plan suddenly announced with great fanfare in the morning newsp...
View articleWebstakes , a prizeand savings club, recently launched iDialog, an e-commerce promotionsservice designed to help companies build long-term relationshi...
View articleTo be still facing the question of how to make advertising work after four years and billions of dollars might just mean it's time to entertain a pain...
View articleWe'll say it outright: If you are thinking about starting a business online, read this Q&A. Jim Medalia is a straight shooter, with speech free of jar...
View articleComet Systems upgraded its Comet Cursor technology toVersion 1.1, adding a"Set Desktop Cursor" function that allows users to capture a cursor anywhere...
View articleNetCreationsInc. of New York, anopt-in e-mail marketing company, has launched Sprockets and Cogs , a specializedsearch engine that indexes technical s...
View articleDirect marketing e-mail company NetCreations acquiredopt-in service InfoPick.com in Utah. Financial terms ofthe deal were not disclosed. Read More...
View articleSmall businesses may not be embracing the opportunities the Internet offers them, and the reason may be a lack of the proper tools, and the traditiona...
View articleAdKnowledge said its tracking figures show that as of November, marketshare of the Microsoft Internet Explorer browser surpassed that of NetscapeNavig...
View articleFergus O'Daly, who developed Poppe Tyson into a noted interactive agency,spearheaded Bozell's investment in Doubleclick and led CKS' East Coastoperati...
View articleAvenue A Media in Seattle named former AT&TWireless executive Neve Savage as vice president of client results. Read More...
View articleThe World Chambers Network in Parislaunched e-Club, an interactive online marketing service designed to providechamber members with targeted, global m...
View articleDoubleClick Inc. saidit filed with the Securities and Exchange Commission to sell 2.5 millionshares of stock to the public. Read More...
View articleIn last week's column, I recommended that you fully enable your sales team to sell, and off-load everything else to less-specialized, less-expensive e...
View articleTHINK New Ideas Inc. posted a net loss for its first quarter of fiscal 1999 ending Sept. 30 of $1.4million, or $0.17 per share, compared with net inco...
View articleGateway is holding on to its lead, while Dell Computer jumped four positions in the Media Metrix Convergence Index for the first half of 1998. [IC_ART...
View articleI know, everyone claims to have identified the latest 'killer app. Read More...
View articleWeb 21 in Palo Alto, CA, host of 100hot.com , launched 100hot Surfboard , a new service for online advertisers that can install a company's logo and l...
View articleChicago-based Classified Ventures , the Internetservices business formed by eight large U.S. media companies, is moving intothe e-commerce arena with ...
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