Behind the Facebook Ads Class Settlement Shocker
Data insights

Behind the Facebook Ads Class Settlement Shocker

14y Susan Kuchinskas

Behind the Facebook Ads Class Settlement Shocker

Facebook agreed to pay $123.5M, much of it in organization grants. Read More...

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Facebook Now Replacing Ads on Static Pages
Display Advertising

Facebook Now Replacing Ads on Static Pages

14y Kate Kaye

Facebook Now Replacing Ads on Static Pages

A new approach to the way Facebook serves ads could bring in more revenue. Read More...

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Soda Firm Takes Aim at Soda Goliath, Coke, on Facebook
Social

Soda Firm Takes Aim at Soda Goliath, Coke, on Facebook

14y Daniel Mickens

Soda Firm Takes Aim at Soda Goliath, Coke, on Face...

SodaStream is using organic social media marketing to get the word out. Read More...

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NBC Sports Brings Olympics Coverage to Facebook
Marketing

NBC Sports Brings Olympics Coverage to Facebook

14y Matt Kapko

NBC Sports Brings Olympics Coverage to Facebook

App could help NBC glean data about niche interests of its Facebook fans. Read More...

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Why Marketers Are Missing the Point of Social Media
Social

Why Marketers Are Missing the Point of Social Media

14y Krista Neher

Why Marketers Are Missing the Point of Social Medi...

It doesn't matter if people want to engage with you on your page; it matters that they buy your product…and get other people to buy your product. Read...

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The 2012 Socialympics: Rules for Twitter and Facebook
Social

The 2012 Socialympics: Rules for Twitter and Facebook

14y Kaila Strong

The 2012 Socialympics: Rules for Twitter and Faceb...

Marketers must comply with strict rules, for tweets and Facebook posts. Read More...

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Yahoo Launches Genome to Leverage Audience Data
Data insights

Yahoo Launches Genome to Leverage Audience Data

14y Matt Kapko

Yahoo Launches Genome to Leverage Audience Data

Brands like BMW and STP are targeting on the platform. Read More...

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3 Must-Have Investments: Social Media, Content Marketing, and Mobile
Actionable Analysis

3 Must-Have Investments: Social Media, Content Marketing, and Mobile

14y Heidi Cohen

3 Must-Have Investments: Social Media, Content Mar...

Fifteen social media, content marketing, and mobile budget considerations [with research]. Read More...

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Q&A: Ford's Scott Monty Has Big Ideas About Data
Social

Q&A: Ford's Scott Monty Has Big Ideas About Data

14y Susan Kuchinskas

Q&A: Ford's Scott Monty Has Big Ideas About Da...

Ford is developing branded entertainment with social media components. Read More...

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Are Your Brand's Videos on Facebook Yet?
Media

Are Your Brand's Videos on Facebook Yet?

14y Tessa Wegert

Are Your Brand's Videos on Facebook Yet?

Facebook isn't aiming to be the next video site. It's aiming to be everything to everyone. Read More...

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ClickZ Holiday Schedule
Marketing

ClickZ Holiday Schedule

14y Kate Kaye

ClickZ Holiday Schedule

ClickZ News will resume its regular publishing schedule July 9. Read More...

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State Farm Pushes Firework Safety on Twitter
Financial Services

State Farm Pushes Firework Safety on Twitter

14y Daniel Mickens

State Farm Pushes Firework Safety on Twitter

Insurance co and retailers like Glasses.com run July 4 holiday campaigns. Read More...

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Obama Facebook Ads Promote Jobs Act Message
Marketing

Obama Facebook Ads Promote Jobs Act Message

14y Kate Kaye

Obama Facebook Ads Promote Jobs Act Message

President's campaign carries on jobs theme in Facebook ads and video. Read More...

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Ford Fusion Social Media Effort Deepens Ryan Seacrest Partnership
Social

Ford Fusion Social Media Effort Deepens Ryan Seacrest Partnership

14y Susan Kuchinskas

Ford Fusion Social Media Effort Deepens Ryan Seacr...

The first thousand Fusion fans on Facebook will receive a mystery box. Read More...

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Stop 'Targeting'
Marketing

Stop 'Targeting'

14y Gary Stein

Stop 'Targeting'

A new focus on targeting in media buying and creative development is misguided. Here's why. Read More...

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GOP Milks Healthcare Ruling on Twitter, Obama Camp Ignores It
Marketing

GOP Milks Healthcare Ruling on Twitter, Obama Camp Ignores It

14y Kate Kaye

GOP Milks Healthcare Ruling on Twitter, Obama Camp...

GOP and Romney camp use ruling upholding Affordable Care Act to drum up donations. Read More...

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Site Helps Teens Share Crushes on Favorite Books
Social

Site Helps Teens Share Crushes on Favorite Books

14y Lisa Lacy

Site Helps Teens Share Crushes on Favorite Books

HarperCollins launched social hub for young adult fiction readers. Read More...

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Telecom Firms Are Most Responsive on Facebook
Ad Industry Metrics

Telecom Firms Are Most Responsive on Facebook

14y Kate Kaye

Telecom Firms Are Most Responsive on Facebook

Study says alcohol brands are among the least responsive to consumer wall posts on Facebook. Read More...

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China vs. the West: Who's the Biggest Fish in E-Commerce?
Data insights

China vs. the West: Who's the Biggest Fish in E-Commerce?

14y Aubrey Beck

China vs. the West: Who's the Biggest Fish in E-Co...

As the numbers continue to mount, and China continues growing its slice of the pie, retailers will have to start the process of figuring out how to su...

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Facebook Email Address Change Incites Backlash
Social

Facebook Email Address Change Incites Backlash

14y Carly Page

Facebook Email Address Change Incites Backlash

Facebook is changing users' default contact details to Facebook.com email addresses. Read More...

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M80 CEO Predicts Brands Will Boost Facebook Ad Spend
Display Advertising

M80 CEO Predicts Brands Will Boost Facebook Ad Spend

14y ClickZ News Staff

M80 CEO Predicts Brands Will Boost Facebook Ad Spe...

Todd Steinman also worries about Facebook mobile ad clutter. Read More...

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From Mindshare to Marketshare: Closing the Purchase Gap in Social
Social

From Mindshare to Marketshare: Closing the Purchase Gap in Social

14y Kevin Tate

From Mindshare to Marketshare: Closing the Purchas...

How brands can improve the effectiveness of their social product promotion efforts. Read More...

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The Marketer's New Role: From Branding to Buying on Facebook
Marketing

The Marketer's New Role: From Branding to Buying on Facebook

14y Jim Lively

The Marketer's New Role: From Branding to Buying o...

Top three things digital agencies need to know before pitching brands on social commerce. Read More...

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Unfriending Facebook
Asia

Unfriending Facebook

14y Mandeep Grover

Unfriending Facebook

Facebook has started to lose some of its glitter. Here's why. Read More

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Content Apps Could Be First to Embrace Facebook Mobile Likes
Media

Content Apps Could Be First to Embrace Facebook Mobile Likes

14y Matt Kapko

Content Apps Could Be First to Embrace Facebook Mo...

Popular Facebook apps could see resurgence with mobile likes. Read More...

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Samsung Pushes Galaxy S III With Facebook Logout Ads
Media

Samsung Pushes Galaxy S III With Facebook Logout Ads

14y Kate Kaye

Samsung Pushes Galaxy S III With Facebook Logout A...

New device features lots of social sharing capabilities. Read More...

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Facebook Ads Running on Zynga
Display Advertising

Facebook Ads Running on Zynga

14y Kate Kaye

Facebook Ads Running on Zynga

Could this be the beginning of the long-awaited Facebook ad network? Read More...

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