Social media is continuously evolving and so marketers must develop strategic ways to manage their efforts across the varied platforms. Read More...
View articleShortly after Instagram launched carousel ads, which give advertisers more flexibility on the platform, brands like Banana Republic, Showtime, and L'O...
View articleSocial media played a big role in President Obama's campaign four years ago. Hillary Clinton announcing her candidacy via YouTube shows that trend wil...
View articleThe Weather Channel's Jeremy Hlavacek explains how a combination of big data and programmatic can maximize spend for marketers. Read More...
View articleTwitter-owned Gnip will tighten its grip on the data gleaned from the social network. Read More...
View articleFor a clever twist on an old campaign, Snickers enlists 13 YouTube personalities from around the world to post bad how-to videos, demonstrating that t...
View articleBringing consumers behind the scenes at an American Toyota factory, the automaker's Gifony website features 45 GIFs, which can be mixed together into ...
View article"Jewish Tinder" founder David Yarus speaks to ClickZ about how JSwipe leverages its Millennial audience on social media. Read More...
View articleMarketers today need to weave together the best marketing channels in order to create the most effective omnichannel strategy. Here's a clever acronym...
View articleBy combining Facebook Ads with email addresses, automation, and predictive analytics, marketers can develop a strong social strategy. Read More...
View articleThe social media giant has debuted a Web page for its Messenger mobile app. Read More...
View articleKik is drawing brands like Burger King and publishers like the Washington Post to its platform with interactive advertising opportunities. Read More...
View articleContent marketing needs to be a part of every brand's strategy going forward - it's the way of the future. Read More...
View articleTen tips to make social work for your business, from JSwipe founder David Yarus. Read More...
View articleThe two e-commerce giants are changing the game for local commerce, and here are three things you can do about it. Read More...
View articleThe online streaming service has released a GIF search engine to engage with TV fans through a Tumblr-based platform. Read More...
View articleThe social platform now offers an extra 116 characters for your sarcastic comments. Read More...
View articleIn the second part of our video interview with Robin Zucker, senior vice president of digital marketing for Playboy, she shares how the brand builds a...
View articleSnack brand Hostess made headlines with its MLB Opening Day tweet that apparently couldn't tell the difference between a touchdown and a home run, but...
View articleA look at several trends that stood out over two days of the ClickZ Live New York conference last week. Read More...
View articleOn the eve of the Final Four in the NCAA's March Madness, we took a look at brands' campaigns and social media activity around the tournament. Here ar...
View articleIn the second part of our video interview with Lee Nadler, marketing communications manager for Mini USA, he explains how the brand taps into social b...
View articleAs your company grows, you will need to put more effort into supporting and maintaining your social media programs. Read More...
View articleIn this video, Razi Thalib, co-founder and chief executive (CEO) of Setipe.com, outlines tips for developing content for a targeted audience and measu...
View articleIn the first installment of our two-part video interview with Lee Nadler, marketing communications manager for Mini USA, Nadler shares how the car bra...
View articleThe new feature, Curator, is touted as a way to help companies find social content relevant to their brands. Read More...
View articleDuring her session at ClickZ Live New York, Jori Ford discussed how to reach consumers when they're searching on their mobile devices. Read More...
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