The phone giant has partnered with Wukai.tv for the new marketing scheme in a bid to capture a more online audience - as new research suggests that 50...
View articleKingsmill bread lovers will no longer be able to purchase the product in-store or online from next week, as the brand “struggles against the supermark...
View articleMicrosoft is launching a brand new browser, ditching the outdated and unpopular Internet Explorer and replacing it with an all-new version, in a bid t...
View articleSt Patrick's Day is the time of year we all conveniently cherish some vague trace of Irish blood in the family. An excuse to drink like a leprechaun, ...
View articleTemptations is promoting its Snacky Mouse product with a...different online campaign, complete with cat boxing and a standalone game on Buzzfeed's web...
View articleAs the 3D-print craze shows no signs of jamming – Argos has launched a microsite for jewellery enthusiasts to customise a range of 10 items, including...
View articleEveryone has dreams, aspirations and fears – so find out what happens when you give marketers seven questions and one minute to explain what inspires ...
View articleWe discussed the company's mission, and how marketers need to make content central to any strategy before embarking upon social journeys. Read More...
View articleWhat better way to convey the perfect union of social and programmatic than to highlight the similarities between social and its feline centre-star. R...
View articleCyber-squatting – where online scammers strive to squat domain names to profit from someone else’s trademark – has risen dramatically since the introd...
View articleWhat were you doing when you were seven-weeks-old? We're guessing it involved a lot of dribble...and a lot of nappies. Have a look at this little, tin...
View articleEvery week, we bring you a round-up of the hottest stories from the last seven days. It’s essential reading for the digital marketing world. Read More...
View articleShopping app The Edit is bringing a swipe-style interface to fashion lovers in a bid to merge the fashion-centric, mobile-savvy consumer with the onli...
View articleDurex has introduced a revolutionary smartphone solution for couples looking to spice up the bed sheets - the off button. Read More...
View article“Rather Be” chart-toppers Clean Bandit have teamed up with Microsoft to shoot their latest video through the lens of 50 Lumia smartphone models as par...
View articleToday’s consumer is putting pressure on brands to use personal information collected online to tailor services and help them get more done, new resear...
View articleThis poorly judged Fanta ad was pulled after calling for a return of the ‘Good Old Times’, in an attempt to recognise the brands' conception - during ...
View articleVisa, Accenture and Pizza Hut are working together on a proof-of-concept car to test the use of the Internet of Things for e-commerce purchases. Read ...
View articlePinterest is set to test animated Pins in a bid to create a more engaging environment for advertisers to interact with users. Read More...
View articleŠKODA UK has launched a first-of-its-kind interactive video that allows viewers to create a completely personalised experience, in a stunt to celebrat...
View articleAs if ordering a pizza couldn’t (shouldn’t) be more convenient – Domino's relentless drive to be everywhere has led to the launch of this smartwatch a...
View articleAlways’ campaign to build girls’ confidence continues with this video showing girls around the world what they can do “like a girl”, released ahead of...
View articlePaddy Power's marketing taste is being questioned with its latest publicity stunt calling on Chelsea fans to pose at a stall set up at the recent Wemb...
View articleTwitter is coming of age as a customer service channel with more questions answered accurately through social media than email for the first time, yet...
View articleA survey of 2,000 consumers from RapidCampaign found that for 16 to 24-year-olds email is the top channel of choice for finding out about promotions, ...
View articleJohn Lewis, LEGO and Virgin Active joined Superbrands' annual top 20 rank, which is topped by British Airways for the second successive year. Read Mor...
View articleFord is driving forward with a social-first marketing strategy, as the car maker continues to shift away from a model “primarily of media relations” t...
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