An Eye on Third-Generation Search
Search

An Eye on Third-Generation Search

24y Paul J. Bruemmer

An Eye on Third-Generation Search

AltaVista's philosophy going forward. Read More

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Homestore Will Restate 2000 Results
Media

Homestore Will Restate 2000 Results

24y Beth Cox

Homestore Will Restate 2000 Results

However, the troubled online real estate operation (the stock is now below $1a share) says its cash flow from operations is expected to be positive fo...

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That's Advertainment!
Media

That's Advertainment!

24y Rob Graham

That's Advertainment!

What is it about Super Bowl ads that make them must-watch marketing messages? And can interactive advertising replicate that experience? Read More...

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Language 4U?
Marketing

Language 4U?

24y Martin Lindstrom

Language 4U?

Are you speaking your customers' language? As you answer this question, here are a few things to consider. Read More...

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iVillage to Buy Promotions.com
Media

iVillage to Buy Promotions.com

24y Christopher Saunders

iVillage to Buy Promotions.com

The women-focused online media company follows the trend among Web publishers by looking to boost its marketing services. Read More...

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Avesair Snaps Up WindWire
Media

Avesair Snaps Up WindWire

24y Christopher Saunders

Avesair Snaps Up WindWire

Two rivals in the fledgling wireless advertising space join forces. Read More...

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Getting Emotional About Email
Email

Getting Emotional About Email

24y Jackie Gallogly and Lynne Rolls

Getting Emotional About Email

Jackie's getting emotional about some email marketers that are busyspoiling things for the rest of us. Read More...

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Listen Up for Content
Media

Listen Up for Content

24y Susan Solomon

Listen Up for Content

What's next for your site? Your users are probably telling you. Are you listening? Read More...

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It's All Perfectly Illegal
Media

It's All Perfectly Illegal

24y Roy Mark

It's All Perfectly Illegal

Ever get an e-mail chain letter promising to be perfectly legitimate? The spam is legal but the scam sure isn't. An FTC sting operation rounds up seve...

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Video Game Industry Raises the Bar in 2001
Audience

Video Game Industry Raises the Bar in 2001

24y Michael Pastore

Video Game Industry Raises the Bar in 2001

The U.S. video game market had its best year ever in 2001, and now it turns its head to the convergence of broadband, the Internet and gaming. Read Mo...

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The U.S. Dominates the Web: Are We Better at Using It?
Marketing

The U.S. Dominates the Web: Are We Better at Using It?

24y Blake Rohrbacher

The U.S. Dominates the Web: Are We Better at Using...

The United States has more Web sites, more e-commerce, and more Web traffic than any other country. Does that imply Web expertise? Read More...

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Overture Enhances Contract with MSN
Media

Overture Enhances Contract with MSN

24y Enid Burns

Overture Enhances Contract with MSN

MSN and Overture go back a long ways, when the popular search engine wasstill called GoTo. Competing in a "Google"-ized environment, Overture ishappy ...

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WebSideStory to Tackle Segmentation, ROI
Media

WebSideStory to Tackle Segmentation, ROI

24y Christopher Saunders

WebSideStory to Tackle Segmentation, ROI

A new upgrade addresses marketers' growing demand for quantifiable Web investments, and the industry's trend toward all-in-one solutions. Read More...

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Just How Do I Reach My Goals?
Analytics

Just How Do I Reach My Goals?

24y Bryan Eisenberg

Just How Do I Reach My Goals?

There's one very important thing we can learn from Lincoln -- to persevere and reach for greatness, moving beyond merely acceptable results. Read More...

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Online Publishers Keep Piling Up the Numbers
Ad Industry Metrics

Online Publishers Keep Piling Up the Numbers

24y ClickZ Stats Staff

Online Publishers Keep Piling Up the Numbers

Looking to jump start a somewhat inert industry, some of the biggest names in online advertising have released studies touting its effectiveness. Read...

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The Branding War: An Online Alliance?
Media

The Branding War: An Online Alliance?

24y Dana Blankenhorn

The Branding War: An Online Alliance?

Advertiserswant reach, numbers, and sales. The Web can deliver -- but their metrics aren't talking the same language. It's time the two camps talked. ...

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IAR Bits and Bytes
Media

IAR Bits and Bytes

24y Team ClickZ

IAR Bits and Bytes

Yahoo! fronts for FTD.com; LookSmart goes after small and medium businesses; Initiative Media taps Mediaplex MOJO. Read More...

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Digital Impact Moves Into ASP Space
Media

Digital Impact Moves Into ASP Space

24y Christopher Saunders

Digital Impact Moves Into ASP Space

The new product broadens the e-mail marketer's offerings, but also expands its competition with established rivals. Read More...

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A Mickey Mouse Deal for Travelocity
Media

A Mickey Mouse Deal for Travelocity

24y Beth Cox

A Mickey Mouse Deal for Travelocity

The online travel operation signs with Disney to package theme-park vacationsunder the Travelocity Vacations brand. Read More...

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Looking for a Pulse in the PC Market
Audience

Looking for a Pulse in the PC Market

24y ClickZ Stats Staff

Looking for a Pulse in the PC Market

Mired in a slump since 2000, the PC market hasn't had much to get excited about. But the glass-is-half-full types can point to some areas of the South...

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RFM, Part 2
Analytics

RFM, Part 2

24y Mark Sakalosky

RFM, Part 2

If you know what RFM stands for, you're one step ahead of the game. But read on to learn how these three simple letters can help you maximize future r...

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Lessons From the Top, Part 1
Marketing

Lessons From the Top, Part 1

24y Chris Yeh

Lessons From the Top, Part 1

Everyone wants to be the boss. What does it take to make it to the top? Read More...

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Is Pay for Placement Ethical?
Media

Is Pay for Placement Ethical?

24y Tig Tillinghast

Is Pay for Placement Ethical?

When the almighty dollar owns the top slot of search engine results, does anyone win? Read More...

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iTV Player OpenTV Sues Rival Liberate
Media

iTV Player OpenTV Sues Rival Liberate

24y Christopher Saunders

iTV Player OpenTV Sues Rival Liberate

The patent wars move to interactive television. Read More...

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Top Online Properties of January 2002
Audience

Top Online Properties of January 2002

24y ClickZ Stats Staff

Top Online Properties of January 2002

The worldwide Internet population grew to a record level of 308.8 million users in January 2002, representing an increase of 1.3 percent compared to D...

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Tech, Internet Brands Go for Olympic Gold
Media

Tech, Internet Brands Go for Olympic Gold

24y Christopher Saunders

Tech, Internet Brands Go for Olympic Gold

Media buys, sponsorships, and the tried-and-true on-site gimmick are all in store for this year's Winter Games in Salt Lake City. Read More...

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Ask and Ye Shall Receive
Marketing

Ask and Ye Shall Receive

24y Peter Kaufman

Ask and Ye Shall Receive

Need something? Use your network to get it. And don't forget to build that network! Read More...

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