Online shoppers welcomed in spring by increasing e-commerce sales to $4.3 billion in April, up from $3.5 billion in March, according to the NRF/Forres...
View articleMarket forecasting is a little like playing the lottery: If you don't play, you can't win -- you can't predict the turning points of your revenue or e...
View articleDoubleClick taps Precise; ClickAction issues software recall; CoolSavings adds to product line. Read More...
View articleThe top Digital Media/Web Properties for the month of April 2001, according to Jupiter Media Metrix. Read More...
View articleIf you look at Microsoft's recent words closely, Dana says you'll find they're not attacking all open-source software. In fact, there's a solid middle...
View articleHeavy restructuring has helped the ad network reduce its losses; more cuts could be on the way, execs say. Read More...
View articleThe top advertisers on the Web from April 2001, according to Nielsen//NetRatings. Read More...
View articleIf you don't believe the Spanish-speaking market is using the Internet, Susan suggests you take a look at the latest U.S. Census figures. This might j...
View articleWhile not admit any wrongdoing, Juno agreed to change the way its ad campaign is represented and said it would reimburse certain former subscribers fo...
View articleBanner bashing is hip. But are banner ads a flawed configuration, or is it the messaging that's flawed? Here are some simple yet effective suggestions...
View articleSome of the world's Internet markets are mature, and some are not. Some have near-term potential, and others do not. Before you go starting or expandi...
View articleThe software maker said it is teaming with thenumber one transportation company in a marketing effort. At the same time MS announced it hadcut a deal ...
View articleIs the online medium a direct-response vehicle? Or is it really a way to engage consumers, leading to branding? Jim thinks the medium can be both and ...
View articleLa donna mobile... But when it comes to buyers, not just women are fickle. Customers are human -- they can be as rational as logicians or as unpredict...
View articleAd-filtering firm attracts investment; Hill, Holliday to resell WebDialogs; ADC launches ad campaign. Read More...
View articleAs online advertising continues to sort out its terminology, wireless industry players aim to cut out confusion in mobile media before it begins. Read...
View articleIf the market has a bottom, we've clearly hit it because the repo man is here to clean away the carcasses. But don't be scared; Dana explains why this...
View articleThese are pretty tough times, especially for those attempting to make IT investment decisions. Luckily, Philip has a clear plan of action, regardless ...
View articleThe top Digital Media/Web Properties for the month of April according to Jupiter Media Metrix. Read More...
View articleOnline PR and IR firm Elemental Interactive will become a unit of GCI Group, as theagency giant reprises the earlier moves it made with Beyond Interac...
View articleWe've all heard the hiking disaster stories by now. So to avoid making headlines, here are some cool high-tech mapping and navigation tools to help yo...
View article"Survivor": It's the word of the day in this age of reduced budgets and staffing cuts. So sometimes your team doesn't have the resources it needs for ...
View articleHow is a movie like a Web site? Before a single scene of a blockbuster gets filmed, the production crew has a complete map of the end product. They le...
View articleIn a world awash in information, consumers are bypassing traditional media and going directly to corporate Web sites for information. Here's how to me...
View articleA buyout -- and potentially more -- looms for the Alley shop. Read More...
View articleToday marks our final day with ClickZ, a company we founded four years ago this month. This is not so much a goodbye letter as it is a thank-you note ...
View articleHow is Bill Gates anything like Fidel Castro? According to Dana, there's a big advantage to starting your career young. Read More...
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