Epidemic Marketing to Offer Incentive E-Mail
Media

Epidemic Marketing to Offer Incentive E-Mail

27y Beth Cox

Epidemic Marketing to Offer Incentive E-Mail

Incentive e-mail company Epidemic Marketing is set to launch thisweek with viral marketing technology that enables e-mail users to earnmonetary reward...

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Bronnercom Plans Expansion in New York City
Media

Bronnercom Plans Expansion in New York City

27y Beth Cox

Bronnercom Plans Expansion in New York City

Boston-based marketing company Bronnercom will invest $8.2 million in newoffice space and equipment at its New York City location. Read More...

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Measurement Standards Still Dog Online Ad Industry
Media

Measurement Standards Still Dog Online Ad Industry

27y Beth Cox

Measurement Standards Still Dog Online Ad Industry

Does the online advertising universe need yet another industry organizationto bring cohesion and a sense of order? Read More...

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Top 50 Sites and Properties of October 1999
Audience

Top 50 Sites and Properties of October 1999

27y Michael Pastore

Top 50 Sites and Properties of October 1999

The Top 50 Digital Media Web sites and properties for the month of October 1999 ranked by unique audience according to Media Metrix. Read More...

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Customer Service Worries Online Shoppers
Audience

Customer Service Worries Online Shoppers

27y Michael Pastore

Customer Service Worries Online Shoppers

Consumers expect to save money by making purchases online this holiday season, but delivery and customer service hold the key to keeping e-consumers h...

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Are Holiday Dot Com Ads Doomed to Disappoint?
Media

Are Holiday Dot Com Ads Doomed to Disappoint?

27y Beth Cox

Are Holiday Dot Com Ads Doomed to Disappoint?

E-commerce companies this holiday season are spending billions inadvertising, attracting millions of potential customers and then driving mostof them ...

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Beyond Interactive Partners With MessageMedia
Media

Beyond Interactive Partners With MessageMedia

27y Beth Cox

Beyond Interactive Partners With MessageMedia

Interactive advertising agency Beyond Interactive has partnered withe-mail marketing company MessageMedia to develop permissionmarketing strategies fo...

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Cybereps Signs Two New Clients
Media

Cybereps Signs Two New Clients

27y Beth Cox

Cybereps Signs Two New Clients

Ad sales company Cybereps has signed exclusive agreementswith AutoWorld and iOwn.com. Read More...

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NetCreations Tops 5 Million E-Mail Address Mark
Media

NetCreations Tops 5 Million E-Mail Address Mark

27y Beth Cox

NetCreations Tops 5 Million E-Mail Address Mark

Opt-in email marketing company NetCreations Inc. said it hasincreased its PostMasterDirect.com database tomore than five million e-mail addresses of I...

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The Web Is Illegal
Media

The Web Is Illegal

27y Dana Blankenhorn

The Web Is Illegal

Hyperlinks are what make the web different from other media. They came from the mind of Ted Nelson, but were first implemented and demonstrated by Tim...

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Home-and-Work Users - An Elite Segment
Analytics

Home-and-Work Users - An Elite Segment

27y Jeff Moore

Home-and-Work Users - An Elite Segment

Internet advertisers pay a lot of attention to segmentation based on income, education, age, gender, and even psychographics. One of the most striking...

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Ticketmaster Online-CitySearch Names MediaCom as Off-line AOR
Media

Ticketmaster Online-CitySearch Names MediaCom as Off-line AOR

27y Beth Cox

Ticketmaster Online-CitySearch Names MediaCom as O...

MediaCom was named off-line agency of record for TicketmasterOnline-CitySearch Inc. and will handle national off-line media planning andbuying. Read M...

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Epinions.com Partners With WiseAds New Media
Media

Epinions.com Partners With WiseAds New Media

27y Beth Cox

Epinions.com Partners With WiseAds New Media

E-commerce ad network WiseAds New Media Inc. said that shoppingguide site Epinions.com signed on as a networkpartner. Read More...

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Residential Gateway Market Awaits Explosive Growth
Audience

Residential Gateway Market Awaits Explosive Growth

27y Michael Pastore

Residential Gateway Market Awaits Explosive Growth

Bringing Internet connectivity throughout the household will allow the emerging market for Residential Gateway hardware to reach $4.7 billion worldwid...

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Search Engines, Portals, Directories - Oh My
Media

Search Engines, Portals, Directories - Oh My

27y Jim Meskauskas

Search Engines, Portals, Directories - Oh My

"Even though I walk through the valley of the shadow of death, I fear no evil; for thou art with me; thy rod and thy staff, they comfort me." (Psalms ...

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InternetMediaHouse Takes Stake in Agency
Media

InternetMediaHouse Takes Stake in Agency

27y Beth Cox

InternetMediaHouse Takes Stake in Agency

Germany's InternetMedia House.com AGshares surged almost 10 percent after the company said it bought a majoritystake in advertising agency INTERACTIVE...

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Legacy Profiles
Marketing

Legacy Profiles

27y Cliff Allen

Legacy Profiles

Corporations learn about their offline customers from many sources, collecting data along the way. Everything from how a user initially inquired about...

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Free ISP Debuts With No Floating Ad Banners
Media

Free ISP Debuts With No Floating Ad Banners

27y Beth Cox

Free ISP Debuts With No Floating Ad Banners

Here's a switch. WorldSpy launched as a free ISP thatdoes not feature pop-up or banner advertising. Read More...

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Europe's Icon Medialab Acquires Nicholson NY
Media

Europe's Icon Medialab Acquires Nicholson NY

27y Beth Cox

Europe's Icon Medialab Acquires Nicholson NY

Icon Medialab International AB, aEuropean Internet marketing and e-commerce consulting firm, acquirede-business and promotion firm Nicholson NY in a d...

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AdOne Acquires Franchise Solutions
Media

AdOne Acquires Franchise Solutions

27y Beth Cox

AdOne Acquires Franchise Solutions

Internet classifieds company AdOne LLC has acquired Franchise Solutions, an Internetaggregator of franchise and business opportunity advertising for t...

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An Opportunity In Drudge’s Fall
Media

An Opportunity In Drudge’s Fall

27y Dana Blankenhorn

An Opportunity In Drudge’s Fall

The fall of Matt Drudge from the TV high wire offers a unique chance to define what journalism can be, but often isn't, in the age of the Internet. Fi...

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Number of Small Businesses Online Nearly Doubles
Marketing

Number of Small Businesses Online Nearly Doubles

27y Michael Pastore

Number of Small Businesses Online Nearly Doubles

The number of small businesses with a Web presence has nearly doubled since 1998, and the coming years will see an even more dramatic increase, accord...

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DealPilot.com Launches Online Marketing Campaign
Media

DealPilot.com Launches Online Marketing Campaign

27y Beth Cox

DealPilot.com Launches Online Marketing Campaign

Online price comparison service DealPilot.com a new online marketingcampaign to promote its newest price comparison software, DealPilot Express. Read ...

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Lindal Cedar Homes Names eyescream As Online AOR
Media

Lindal Cedar Homes Names eyescream As Online AOR

27y Beth Cox

Lindal Cedar Homes Names eyescream As Online AOR

Lindal Cedar Homes, a designer and supplierof materials for custom-built homes, has named eyescream interactive as its onlineagency of record. Read Mo...

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iXL Enterprises Plans Follow-On Offering
Media

iXL Enterprises Plans Follow-On Offering

27y Beth Cox

iXL Enterprises Plans Follow-On Offering

iXL Enterprises Inc. said it plans a follow-on public offering of 7 millionshares of common stock at a price of $37 per share. Read More...

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Mediaplex Shares Double On First Trading Day
Media

Mediaplex Shares Double On First Trading Day

27y Beth Cox

Mediaplex Shares Double On First Trading Day

Shares of ad technology company Mediaplex Inc. more than doubledafter its $12 a share initial public offering Friday. Read More...

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What’s The Big Idea?
Media

What’s The Big Idea?

27y Janet Ryan and Nancy Whiteman

What’s The Big Idea?

Janet and Nancy have been pitching the big idea and selling beyond the banner with creative uses of the sites you are selling. Your feedback gives the...

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