A study by The Boston Consulting Group and Visa International found that e-commerce in Latin America could reach $3.8 billion by the year 2003. Read M...
View articleSearch site and directory operation LookSmart signed a deal to underwritefive PBS TV programs for three years each, including"Sesame Street" and the "...
View articlePrivately held Bravo! Marketing reported billingsof $2 million for the year ended in June, a 100 percent increase over fiscal1998 revenues. Read More...
View articleMuch like new car shoppers, used vehicle buyers are using the Internet to find information on their impending purchases. A study by J.D. Power found t...
View articleComputer equipment and books are the heaviest advertisers on the Internet. The top three are Amazon, Barnes & Noble, and Microsoft. Web advertising is...
View articleDrugstore.com reportedly is contactingmid-size and large West Coast shops about participating in a review for itsestimated $30 million account. Read M...
View articleRed Sky Interactive launched a new MillerGenuine Draft site as part of Miller's third annual MGD Blind Date promotion. Read More...
View articleMetaSound Systems, a provider of digitalaudio solutions, named Battenberg, Fillhardt & Wright Inc. (BF&W) tohandle its integrated marketing campaign. ...
View articleHere we go again... Nick has a plan. He says we need to make our web sites good at listening. Trouble is, we only listen to what we want to hear about...
View articleSF Interactive was selected as theinteractive agency of record for BravoGifts.com, an e-commerce enterprisespecializing in the business gift market. B...
View articleNewsPage.com Inc., which deliverspersonalized news and information to business people over the Web, selected TheJelly PR as its public relationsagency...
View articleMichael Dell's a chicken. So is Ted Wiatt of Gateway, Lewis Platt of H-P and whoever is running Compaq for Ben Rosen these days. All these men are afr...
View articleMore than 17 million US households are interested in home networking, according to a survey by The Yankee Group. Read More...
View articleWe learned in Part 1 that the baby boomers and over-50 population of women are prime Internet marketing targets. This week, Corlett tells us how to ge...
View articleThe most clicked-upon ad banner for the week ending July 25 was ProvidianFinancial's Aria credit card ad, which had a 9.9 percent CTR, according tomea...
View articleAdsmart said the official Web sites of theWorld Wrestling Federation signed on with thenetwork of 3000-plus brand Web sites. Read More...
View articleInteractive agency K2 Design Inc. named P. Scott Munro ofSavoir Technology Group Inc. and David Sklaver of Artustry Partnership to itsboard of directo...
View articleWork-at-home and online households will fuel the growth of emerging broadband services and home networking solutions, according to a report by IDC. Re...
View articleMsgTo.com released a beta version of itsWeb-based e-mail application for consumers that the company said effectivelyblocks unsolicited commercial e-ma...
View articleIf you've worked through your ad sales channel decision with help from Janet and Kathy over the past weeks, you should be breathing a sigh of relief, ...
View articleThe percentage of Americans who would turn to the Internet as a channel for financing or refinancing a home has stayed remarkably flat since 1996, acc...
View articleOpt-in e-mail marketing firm NetCreations Inc. filed to raise asmuch as $57.5million in an initial public offering. Read More...
View articleE-mail marketing company Digital Impact raised $10.6 millionin its latest round of financing, including participation from past investorsInstitutional...
View articleAfrican-American technology firm DME Interactive Holdings Inc. has acquiredkathodeRay Media Inc., an eight-personcompany that provides back-end design...
View articleBritish Internet advertising has entered the mainstream marketing mix and is set to overtake cinema ad spending within the next two years, according t...
View articleQ. What do you call a newspaper that doesn't print on dead-tree products? A. www.ucjournal.com. Read More...
View articleThere's more to commerce than you think. The Internet has been sold as this wonderful commerce medium where you can sell to a worldwide audience at gr...
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