As Internet traffic and higher-bandwidth content growexponentially, content providers are looking to distributed caching solutions to manage aggregate...
View articleSearch engines don't find that much. Not only do most of the popular search engines index less than 10% of the web, but the engines are biased because...
View articleNetGravity said the CNN Web sites haverenewed and strengthened their relationship with NetGravity, adding additional software licenses to manage adver...
View articleDoubleClick Inc. said it signed over 25new clients to its DART (Dynamic Advertising Reporting and Targeting) forAdvertisers (DFA) product in the secon...
View articleA couple of weeks back Nick described an imaginary online business selling chocolates. And he asked for help in figuring out how soon to get back to h...
View articleBrightStreet.com, an enabler ofWeb-based promotion solutions, formed a partnership with e-commerce incentivesite FreeShop.com to distribute promotiona...
View articleIn this high-velocity age, some people refer to work as a "campaign-based career," others will say that "You are your projects." There's a performance...
View articleDriven by increased ad spending by financial services and Internet companies,the Interpublic Group of Companies Inc. posted second-quarter profits up ...
View articleOnline advertising is at a critical point. Banner ad effectiveness is at an all-time low. New online marketers experience poor ROI. We need to educate...
View articleSHOWTIME will launch a new $1 million advertising campaign in August for thenetwork's weekly online science fiction series WhirlGirl, which premiered ...
View articleFraud is of very little concern to those in the e-commerce world, according to a survey conducted by ActivMedia. Read More...
View articleAccording to IDC, there were 2.7 million Brazilians online in 1998. IDC predicts 40 percent growth for the Brazilian market in 1999, meaning 3.8 milli...
View articleHarte-Hanks Inc., aprovider of customer relationship management solutions and direct marketingservices, will integrate its products with those of e-bu...
View articleA new industry study predicts that online ad spending will reach $32 billionin 2005, surpassing even many of the most bullish forecasts made to date. ...
View articleDiscount software store 999software.com Inc. launched a campaignvia emaildirect Inc.'s Value-mail opt-inservice. Read More...
View articleDigiCash, the company that invented e-cash, has gone bankrupt. And true electronic cash has died along with it. An Electronic Payments panel discussio...
View articleInternet users in Ireland are becoming more comfortable with online transactions, as evidenced by a 20 percent jump in the number of online purchasers...
View articleDeerbrook Publishing Group's Artup.com signed an exclusive deal with Go2Net's Metacrawler search engine that includespremium placement throughout art ...
View articleA survey by APT Strategies found that the average online shopper Down Under is male, around 30 years old, with money to spend. Read More...
View articleFashion e-commerce site operator Styleclick.com Inc., formerly Modacad Inc.,signed a marketing and fashion content agreement with Women.com Networks. ...
View articleEverywhere Dana turns around these days he finds bots. They're on search engines or stand on their own. They search for products or for bargains. They...
View articleThe advent of subscription-free ISPs such as Freeserve has helped slash the growth rate of subscription-based ISPs in Europe from more than 80 percent...
View articleOnline brokerage Datek Online awarded Bozell Worldwide in New York its $80 million advertising and marketing account. Read More...
View articleOnline advertising spending will reach $32 billion in 2005, according to a survey by The Myers Group, which predicts rapid escalation in online spendi...
View articleAdding another interactive agency to its stable, Grey Advertising Inc. has acquired Beyond Interactive, a full-service online advertising agency. Read...
View articlePermission marketers need to remember that a consumer opt-in once isn'texactly a lifetime commitment, says a recent article on ClickZ. Read More...
View articleThe Adsmart network said that in the last 30days, it has served more than two billion impressions to its network of more than 300 Web sites, up 4,000 ...
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