Freedom From Choice
Marketing

Freedom From Choice

25y Mike Sockol

Freedom From Choice

People may think they want unlimited choices, but what they really want is for Web site designers to make decisions on their behalf. Read More...

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Put Hate On Hold: Keeping Survivor Stories Alive With Affiliate Programs
Marketing

Put Hate On Hold: Keeping Survivor Stories Alive With Affiliate Programs

25y Declan Dunn

Put Hate On Hold: Keeping Survivor Stories Alive W...

Some people think that affiliate programs are all about making money, but there are other consequences that make a big difference in the world. Read M...

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People are the Product
Marketing

People are the Product

25y Greg Sherwin and Emily Avila

People are the Product

Think content or advertising is the "product" in your favorite television show or newspaper? Well, guess again. Read More...

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Scandinavia Leading Europe's Broadband Revolution
Data insights

Scandinavia Leading Europe's Broadband Revolution

25y ClickZ Stats Staff

Scandinavia Leading Europe's Broadband Revolution

Sweden and Denmark are the European countries most likely to have households connecting to the Internet via broadband, according to research by NetVal...

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Net Users Finding P2P Music Alternatives
Audience

Net Users Finding P2P Music Alternatives

25y Michael Pastore

Net Users Finding P2P Music Alternatives

Research from Jupiter Media Metrix makes it pretty clear that Internet users are determined to use P2P networks for digital music distribution, and a ...

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How Web Visitors Read News Sites and What It Means to You
Marketing

How Web Visitors Read News Sites and What It Means to You

25y Robyn Greenspan

How Web Visitors Read News Sites and What It Means...

We've been persuaded by graphic artists and designers that site design is important to visitors. In reality, text reigns supreme with Web news readers...

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Slowdown Reaches PDA Sales
Audience

Slowdown Reaches PDA Sales

25y Michael Pastore

Slowdown Reaches PDA Sales

Retail unit sales of PDAs in the United States grew by 11.9 percent in August 2001, according to NPD Intelect. That's a far cry from the 207.5 percent...

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Erma Bombeck’s Screen Saver
Email

Erma Bombeck’s Screen Saver

25y Heidi Anderson

Erma Bombeck’s Screen Saver

Learn from the University of Dayton how to grow an email list responsibly -- and on a shoestring budget. The key? Enticement. Read More...

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New Yahoo! Formula Requires Different Optimizing Strategies
Search

New Yahoo! Formula Requires Different Optimizing Strategies

25y Paul J. Bruemmer

New Yahoo! Formula Requires Different Optimizing S...

Yahoo! has announced significant changes in the way the directory will display and rank its listings -- changes with implications for users and optimi...

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Publishing Your Own Newsletter: Part 3
Email

Publishing Your Own Newsletter: Part 3

25y Declan Dunn

Publishing Your Own Newsletter: Part 3

In the third part of a multi-part series on how to publish your own newsletter, Alexis Gutzman discusses the pros and cons of sending HTML vs. plain-t...

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Staying on Target
Marketing

Staying on Target

25y Chris Yeh

Staying on Target

In the current era of instant messaging, streaming media, and, of course, dancing hamsters, procrastination is only a keystroke away. I've found that ...

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Multichannel Shoppers Key to Retail Success
Audience

Multichannel Shoppers Key to Retail Success

25y Michael Pastore

Multichannel Shoppers Key to Retail Success

Shoppers who use multiple channels -- store, catalog and online -- tend to spend more and be more loyal, according to a Shop.org study. But it remains...

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Serial Dating or Long-Term Relationship?
Marketing

Serial Dating or Long-Term Relationship?

25y Sean Carton

Serial Dating or Long-Term Relationship?

Is your Web site a resource or an event? Your answer could reveal whether it's destined for long-term success or imminent failure. Read More...

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Companies Lack Understanding of Information Security Issues
Audience

Companies Lack Understanding of Information Security Issues

25y Michael Pastore

Companies Lack Understanding of Information Securi...

The security of just about everything is now under a microscope, and that includes everything from customer data on consumer-facing Web sites to wirel...

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Who Are Your Best Prospects?
Marketing

Who Are Your Best Prospects?

25y Arthur O'Connor

Who Are Your Best Prospects?

Figuring out which customers should be your priorities may be as simple as looking in your backyard. Read More...

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Differentiation: It's in the Detail
Marketing

Differentiation: It's in the Detail

25y Martin Lindstrom

Differentiation: It's in the Detail

Just because navigation conventions have become quite conventional, there are still plenty of opportunities for your site to distinguish itself -- and...

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Internet Bandwidth Expands Around the Globe
Audience

Internet Bandwidth Expands Around the Globe

25y Michael Pastore

Internet Bandwidth Expands Around the Globe

The amount of bandwidth being delivered over the Internet keeps growing at a strong rate, with the most obvious pattern being less dependence on the U...

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Things That Go Bump in Your In Box
Email

Things That Go Bump in Your In Box

25y Jackie Gallogly and Lynne Rolls

Things That Go Bump in Your In Box

With Halloween right around the corner, I’ll treat you to some real-life tales of email marketing madness and mayhem. Yes, they are real -- they’ve ha...

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Call for a New Game Plan
Marketing

Call for a New Game Plan

25y Philip Say

Call for a New Game Plan

Do you remember your grade school days, where work was rewarded for creativity and originality? Well, it seems that many of the folks responsible for ...

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Consumers Prefer Local Telco for Bundling
Audience

Consumers Prefer Local Telco for Bundling

25y Michael Pastore

Consumers Prefer Local Telco for Bundling

There is a strong interest among consumers for receiving multiple communications services from a single provider, according to research by the Yankee ...

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Visitors Returning to Travel Sites
Marketing

Visitors Returning to Travel Sites

25y ClickZ Stats Staff

Visitors Returning to Travel Sites

Traffic to Internet travel Web sites was beginning to return to normal following the events of Sept. 11, but it remains to be seen if the U.S. respons...

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Let's Help Each Other
Marketing

Let's Help Each Other

25y Peter Kaufman

Let's Help Each Other

The horrors have been well documented, and I have nothing to say that would help make any sense out of it. But what I can do is try to help some peopl...

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Face and Fight Abandonment
Marketing

Face and Fight Abandonment

25y Jason Ciment

Face and Fight Abandonment

Keep your site visitors from taking off before consummating a purchase, lest the affiliates that sent them there abandon you, too. Read More...

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ASPs Making Positive Impact
Marketing

ASPs Making Positive Impact

25y Tom Hespos

ASPs Making Positive Impact

Not only do companies that use ASP services benefit from a hefty return on investment, they enjoy peace of mind, clearer focus and a better work envir...

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Computer, Internet Use Increases at Small Businesses
Marketing

Computer, Internet Use Increases at Small Businesses

25y ClickZ Stats Staff

Computer, Internet Use Increases at Small Business...

Eighty percent of U.S. small businesses have at least one computer on site used for business purposes, and in some sectors computer usage has almost r...

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The Beauty of Single-Column, Sequential Text
Marketing

The Beauty of Single-Column, Sequential Text

25y Nick Usborne

The Beauty of Single-Column, Sequential Text

If you are involved with print -- in publishing or advertising -- you know how important it is to make text on a page look good. Read More...

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Publishing Your Own Newsletter: Part 2
Email

Publishing Your Own Newsletter: Part 2

25y Tom Hespos

Publishing Your Own Newsletter: Part 2

In the second of a multi-part series on how to publish your own newsletter, Alexis Gutzman discusses how to clean up and perfect your email list. Read...

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