Bronto provides Web-based email management software for sending out newsletters, surveys and other email communications. Read More...
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View articleDec. 4, 2002: In this week’s commentary: Nothing would demonstrate the power of the online service provider model better than a world-class anti-spam ...
View articleHey -- email’s cheap. Why bother to test campaigns? Because not testing is a sure way to make it expensive. Read More...
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View articleIf each email cost money to send (like a letter), who would really pay? Read More...
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View articleHit ’send.’ Your email arrives... three weeks later. Not in time for the holidays. What’s going on? Read More...
View articleThey took the bait! Edward shares the results from the screen scrape traps hidden in a previous column. Read More...
View articlePutting the user experience back into email marketing. Read More...
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View articleCorporate email is more infected with viruses, spam and porn than ever before, according to a new study out by MessageLabs Inc. Read More...
View articleThe whys -- and hows -- of measuring your e-newsletter’s performance. It could be the only CRM tool you’ll ever need. Read More...
View articleEmail's a powerful lure for motivated shoppers but only a first step in the buying cycle. If customers are still searching when they get to your site,...
View articleActiveState’s PeerMessage application uses probability modeling to determine whether a particular email message is or is not spam. Savvy Perl programm...
View articleThe top three mission-critical steps when planning your email newsletter. Read More...
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