Want to know what your email recipients want? Just ask! Read More...
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View articleNetInfinium offers a variety of products and services for email marketers. Read More...
View articleWe’d better stand up for ourselves while we’re still around to do it. Read More...
View articleThe new volume filters implemented by ISPs could spell trouble for affiliates who depend on email. Read More...
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View articleMethodMail follows a six-step approach to email campaign development: planning, creative and messaging, testing and transmission, data tracking and me...
View articleUnsolicited email from adult-oriented Web sites has increased 450 percent since June 2001, according to BrightMail. Read More...
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View articleConferences are time-tested ways to bring in dough, generate sales leads, and position your company. Email can help you get a jump start on your prepa...
View articleAre you overlooking the fact most recipients first see email messages in a preview window? How to leverage an overlooked but key element in your campa...
View articleBoogiePOP Enterprise is an enterprise-level software solution for fully automating the process of handling bounced e-mail messages. Read More...
View articleYou know an email campaign costs less than direct mail. But what about the ROI factor? Read More...
View articleGlobal Internet group says focusing on people by closing down open relays and educating users, not focusing on technologies such as spam-filtering, is...
View articleIs your e-newsletter working? Here’s how to find out. In part one of ’Measuring Success’: quantitative metrics. Read More...
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View articleWhat you’re sending out says a lot about your relationship with your email recipients. Read More...
View articleIf we can’t agree on opt-in versus opt-out, how will we stop spam? Read More...
View articleNot yet nailed as a spammer? You will be (whether you deserve it or not). Edward offers three proactive steps to take now. Read More...
View articleDespite new standards, appending email addresses is a questionable practice. Read More...
View articleMarketing shouldn't be about the occasional one-off print ad or quickie campaign. To be successful, you need to incorporate winning techniques into yo...
View articlePacific Software Publishing’s NewsMail2U email broadcasting service is a method of promoting new products and services, delivering newsletters, specia...
View articleYou may end up with a smaller database, but the future of the industry is at stake. Read More...
View articleAfraid of using ’FREE’ in your subject line? You’re not alone. Nor is your fear unfounded. Techniques legitimate marketers can use to bypass spam filt...
View articleGetting confusing open rate numbers when sending HTML emails to AOL users? Join the club. Then, discover the solution. Read More...
View articleYou might think this question has been hashed to death. It hasn’t. Read More...
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