Jan Koum, the CEO and co-founder of WhatsApp, has taken to social to boast about the messaging apps astonishing user growth. Read More...
View articleWill this finally be the year that marketers are able to effectively attribute their marketing efforts? Read More...
View articleGoogle has announced its plans to start telling advertisers to what extent their online video ads are being watched by consumers. Read More...
View articleWith significant Web traffic coming from mobile devices, companies can't afford to ignore the mobile Web, according to SimilarWeb. Read More...
View articleSamsung has unveiled that it's working on a sensor that can detect up to 20 smells in a drive to create an "internet of things" product range. Read Mo...
View articleOn Monday, Twitter had problems with what the company described as "an issue with tweeting and a delay in timelines" which meant, for users: delayed m...
View articleAs the supermarket giant grapples to deal with THAT £263m profit overstatement, the retailer will unveil a “focus on simplification”, suggests Clive B...
View articleIBM’s latest holiday benchmark data shows that mobile accounts for 57 percent of all online traffic and 35 percent of all online sales for Christmas 2...
View articleNomophobes are glued to their phones, which presents challenges, but also many opportunities, for marketers. Read More...
View articleWith the impending discontinuation of the Wallet app, the world's largest coffee company will no longer take Square's payments, instead focusing on it...
View articleUber has extended a festive hand of goodwill by offering free taxis throughout London and Manchester – to transport goods to food charities and homele...
View articleeMarketer predicts that next year, advertisers will spend $64.3 billion on mobile advertising, up 60 percent from 2014. And by 2018, mobile ad spend w...
View articleIn our increasingly mobile-focused world, it's becoming unnecessary to label a holiday "mobile," as going forward, all holidays will intrinsically be ...
View articleAs McDonald's struggles to capture the mobile Millennial demographic, the world's largest fast-food chain outfitted one city's franchises with beacon ...
View articleThe perishable photo app’s acquisitions and business plans were leaked onto the web – leaving chief executive Evan Spiegel feeling “violated and expos...
View articleA new wearables ad network initiative enables brands to deliver targeted ads to consumers' wrists. Read More...
View articleIn a bid to scoop up business from the less prepared consumer, Burberry followers can tweet for inspiration using the #BurberryGifts hashtag. Read Mo...
View articleSocial goliath Facebook has ditched Microsoft-owned Bing in a bid to extend its own search offering. Read More...
View articleDirect email marketing is the most popular trigger for online shopping, with 64% of consumers likely to stop what they are doing to click an email lin...
View articleWhat can companies do to become successful in the mobile commerce space? Here's a look at two steps they need to take. Read More...
View articleAnnouncing the figures on Wednesday (10 December), the news means that Instagram is now a major player in the social network arena, surpassing Twitter...
View articleA new study from Yahoo shows that more and more mobile searches are happening in the home, where PCs or laptops are also available. How can marketers ...
View articleThe mobile sector isn't slowing down any time soon. Are you prepared to keep up in what's sure to be a fast-paced 2015? Read More...
View articleMarrying fine wine and social media, Tesco’s new word-of-mouth social selling campaign aims to showcase its fine grape credentials by tapping into the...
View articleFollowing Facebook, Twitter, and Google, Yahoo has also jumped on the app install ads bandwagon. Will this move help Yahoo reverse its ad slide? Read ...
View articleOfcom has released a report outlining the future challenges facing the UK’s communications infrastructure as the growing needs of consumers and busine...
View articleAmazon could land aerial drone testing in the US in favour of UK skies after growing outdoor flying restrictions. Read More...
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