Buyers Bewildered By Techno-Speak
Audience

Buyers Bewildered By Techno-Speak

23y Robyn Greenspan

Buyers Bewildered By Techno-Speak

New technology purchase delays are likely to be caused by confusing terminology and consumers' perceived complexity of products. Read More...

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Girl Gamers Go Online
Audience

Girl Gamers Go Online

23y Robyn Greenspan

Girl Gamers Go Online

Boy gamers are more likely to play video games than computer games, and the majority of college students admit to being regular players. Read More...

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Users, Usability, Usefulness
Analytics

Users, Usability, Usefulness

23y Mark Sakalosky

Users, Usability, Usefulness

Ask before you spend. Even small companies reap big benefits from usability studies. Read More...

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June's Top Affiliate Programs
Audience

June's Top Affiliate Programs

23y ClickZ Stats Staff

June's Top Affiliate Programs

The top 10 affiliate programs of June 2003, as ranked by Refer-it. Read More...

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Familiarity Breeds Content
Ad Industry Metrics

Familiarity Breeds Content

23y Robyn Greenspan

Familiarity Breeds Content

Internet users that have a connection with a particular site are more likely to transfer those feelings toward the site's advertisers, according to re...

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The Deadly Duo: Spam and Viruses, June 2003
Data insights

The Deadly Duo: Spam and Viruses, June 2003

23y Robyn Greenspan

The Deadly Duo: Spam and Viruses, June 2003

Spam attacks increase nearly 2.5 percent for the month, as the ratio of spam to non-spam reaches the global tipping point. Read More...

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Search Needs Better Labeling
Ad Industry Metrics

Search Needs Better Labeling

23y Brian Morrissey

Search Needs Better Labeling

A Consumers Union study finds consumers unaware of search-marketingpractices are surprised, and even feel deceived, when told how paid listings work. ...

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Notebooks Overthrow the Desktop
Audience

Notebooks Overthrow the Desktop

23y Robyn Greenspan

Notebooks Overthrow the Desktop

Portability, flat screens, and slim profiles herald the new era of home computing. Read More...

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Do Not Call Harry Potter?
Audience

Do Not Call Harry Potter?

23y ClickZ Stats Staff

Do Not Call Harry Potter?

U.S. Internet searchers spent the week looking for the anti-telemarketing site and details on a new book release. Read More...

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Keepers of the Numbers
Analytics

Keepers of the Numbers

23y Melaney Smith

Keepers of the Numbers

Avoid a common pitfall: You give them what they ask for -- they use the data incorrectly. Read More...

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High-Tech Leads Improvement in U.S. Job Market
Audience

High-Tech Leads Improvement in U.S. Job Market

23y David Cohen

High-Tech Leads Improvement in U.S. Job Market

Job losses in the high-tech sector declined again in June 2003, yet recent college graduates aren't hopeful about finding full-time employment. Read M...

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Chip Sales Keep Up the Pace
Audience

Chip Sales Keep Up the Pace

23y Christopher Saunders

Chip Sales Keep Up the Pace

Data from the Semiconductor Industry Association shows worldwide sales of semiconductors totaled $12.50 billion in May 2003; up 2 percent from April. ...

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Do Not Call List Sparks Call for Similar Spam Plan
Data insights

Do Not Call List Sparks Call for Similar Spam Plan

23y Roy Mark

Do Not Call List Sparks Call for Similar Spam Plan

Survey shows that more than 8-in-10 respondents want to see governmentcreate Do Not Spam registry. Read More...

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Black Investors Reduce Stock Holdings
Audience

Black Investors Reduce Stock Holdings

23y Robyn Greenspan

Black Investors Reduce Stock Holdings

Black investors are becoming more financially conservative than their White counterparts, partially due to a high U.S. unemployment rate that has affe...

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All That Jazz (and Classical and Pop and Talk Too)
Audience

All That Jazz (and Classical and Pop and Talk Too)

23y Robyn Greenspan

All That Jazz (and Classical and Pop and Talk Too)

More than one-third of Americans have listened to radio stations online, and monthly usage has tripled over three years. Read More...

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Digital Wireless Services Reach Hits 97%
Data insights

Digital Wireless Services Reach Hits 97%

23y Bob Liu

Digital Wireless Services Reach Hits 97%

FCC says approximately 278 million people live in counties where operators offer digital mobile telephone service. Read More...

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Online Video Ad Market Growing, Still Small
Ad Industry Metrics

Online Video Ad Market Growing, Still Small

23y Brian Morrissey

Online Video Ad Market Growing, Still Small

Jupiter Research finds spending is still small, but marketers are missing a golden opportunity. Read More...

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Surfers Unaware of Data Collection
Audience

Surfers Unaware of Data Collection

23y Robyn Greenspan

Surfers Unaware of Data Collection

While privacy policies may not adequately protect personal information, some industries score higher than others. Read More...

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Swedes Top Tech List
Audience

Swedes Top Tech List

23y Robyn Greenspan

Swedes Top Tech List

For the fourth consecutive year, Sweden has maintained the top ranking of IT nations, while the U.S. drops four positions in a year. Read More...

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Wild About Harry
Audience

Wild About Harry

23y Robyn Greenspan

Wild About Harry

J.K. Rowling's words add up to big numbers. The Harry Potter industry has set records in virtually every format. Read More...

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Exposing the Emperor
Analytics

Exposing the Emperor

23y Mark Sakalosky

Exposing the Emperor

How long will it take before media buyers begin to abandon broadcast networks? Read More...

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Developing The Digital Photo Market
Audience

Developing The Digital Photo Market

23y Robyn Greenspan

Developing The Digital Photo Market

While most consumers download and print their images, few are concerned with archiving and storage. Read More...

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Errors Rampant on Gov't Sites
Ad Industry Metrics

Errors Rampant on Gov't Sites

23y Robyn Greenspan

Errors Rampant on Gov't Sites

An examination of the top U.S. government Web sites revealed application integrity failures on more than two-thirds. Read More...

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Traffic Patterns of May 2003
Audience

Traffic Patterns of May 2003

23y ClickZ Stats Staff

Traffic Patterns of May 2003

Nielsen//NetRatings analyzes who is going where on the Web, and for how long. Read More...

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Active Internet Universe Loses Some Users
Audience

Active Internet Universe Loses Some Users

23y ClickZ Stats Staff

Active Internet Universe Loses Some Users

According to May 2003 measurements from Nielsen//NetRatings, the number of active Internet users in 13 nations has declined by nearly half a million s...

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Shoppers Demand Decent Design
Audience

Shoppers Demand Decent Design

23y Robyn Greenspan

Shoppers Demand Decent Design

Not only will the majority of online consumers refuse to patronize a poorly designed site, some will even refuse to shop at the brand's offline compon...

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ActionableIntelligence, Step One
Analytics

ActionableIntelligence, Step One

23y Melaney Smith

ActionableIntelligence, Step One

Don't know the first thing about Web metrics? How to begin finding a solution -- today. Read More...

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