You're in charge of designing and implementing CRM in your organization. You're about to invest thousands, if not millions, of dollars in technology t...
View articleAlmost three-quarters of the online buyers in the United States have not viewed, created or purchased from an online gift registry, according to resea...
View articleA survey by Harris Interactive is interesting not for what it found, but for what it didn't find -- specifically, no sizeable increase in the U.S. adu...
View articleA Forrester Research survey found that the number of large companies in North America that have cut their e-business budgets has nearly doubled in the...
View articleA soft economy and an approaching holiday season have combined to trigger an increase in online ads for consumer credit services, a report from Jupite...
View articleLast week's column solicited suggestions for a new data analytics acronym. This week, Dev shares some enthusiastic responses he received. Read More...
View articleMerchants are struggling to figure out the most effective way of increasing their conversion rate. Bryan says the key is focusing on one particular me...
View articleDespite the launch of Microsoft's Xbox and the start of a new era for gaming consoles, shipments are expected to decline in 2001. The long-term foreca...
View articleFlying in the face of research that has predicted a prosperous holiday season for online retailers, a study by Odyssey found online consumers have bec...
View articleContrary to the belief that the Internet encourages social isolation and alienation, a study by the Pew Internet & American Life Project found that mo...
View articleThree-quarters of U.S. households will have the ability to receive high-speed Internet access by the end of 2001, up from the 60 percent that were abl...
View articlePersonalization has made so much progress in the last few years, it seems that we’re nearly back to where we began. In the second of this two-part ser...
View articleMuch like it is in America and other developed Internet markets, e-mail is the No. 1 activity of those online in Canada, a study by Ipsos-Reid found. ...
View articleThe current economic climate could be good news for firms in the e-learning market, as companies are looking to control costs while at the same time e...
View articleThe high cost of access and an inability to relay the benefits are deterring European consumers from using broadband technologies to access the Intern...
View articlePreliminary results from a Knowledge Networks/Statistical Research study found that the spread of many consumer media technologies has leveled off. Is...
View articleOnline retail and travel sales from the 2001 holiday season will reach approximately $11.9 billion, according to Jupiter Media Metrix, and sites that ...
View articleUnderstanding the right and wrong reasons for making an acquisition, and knowing the best time to do so, could have saved Nortel Networks $1.9 billion...
View articleA report on worldwide IT trends from META Group found the first-ever sharp decrease for IT spending, but more productivity from IT employees. Read Mor...
View articleWith all the attention being paid to the mail, it should come as no surprise that proponents of e-mail marketing say it's the way to go for the upcomi...
View articleEveryone from email marketers to call center operators consider themselves to be in the CRM business these days. And when a term encompasses everythin...
View articleBecause we can collect, measure, and analyze so much data on the Web, you'd think e-tailing would be a marketer's dream. Too often, it's a nightmare. ...
View articleThe events of Sept. 11 have not had a long-lasting negative effect on online shopping, nor have they prompted people to turn to the Internet as an alt...
View articleThe market for "connected home" equipment -- home networking equipment and software, residential gateways and home control and automation products -- ...
View articlePersonalization has made so much progress in the last few years that it seems we’re nearly back to where we began. Read More...
View articleThe tech sector is suffering from what amounts to a hangover after wild overspending in 2000, according to Forrester Research, and the effects should ...
View articleInternet access via a set-top box is still a relatively new feature, especially in North America, but Cahners In-Stat predicts the market for Internet...
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