Physicians' Internet Use Excludes Clinical Applications
Audience

Physicians' Internet Use Excludes Clinical Applications

25y Michael Pastore

Physicians' Internet Use Excludes Clinical Applica...

Most physicians now go online on a daily basis, and two out of every five doctors work in practices that have Web sites, according to a study by Harri...

View article
Debate Over Internet Privacy Far From Over
Ad Industry Metrics

Debate Over Internet Privacy Far From Over

25y Michael Pastore

Debate Over Internet Privacy Far From Over

Younger Americans and veteran Internet users are among the least concerned with online privacy, according to a report by eMarketer, but the biggest pr...

View article
Young Internet Users Prefer E-Browsing to E-Commerce
Audience

Young Internet Users Prefer E-Browsing to E-Commerce

25y Michael Pastore

Young Internet Users Prefer E-Browsing to E-Commer...

The Internet has proven to be a valuable channel for shopping among young people all over the world, according to a study by Ipsos-Reid, but when it c...

View article
Bells and Whistles Fail to Increase Online Purchases
Audience

Bells and Whistles Fail to Increase Online Purchases

25y Michael Pastore

Bells and Whistles Fail to Increase Online Purchas...

Online retailers have been quick to add a plethora of new toys to their site to encourage purchasing, but a study by PricewaterhouseCoopers found most...

View article
A Pair of Ears Beats a Pair of Eyes
Analytics

A Pair of Ears Beats a Pair of Eyes

25y Bryan Eisenberg

A Pair of Ears Beats a Pair of Eyes

Hear ye, hear ye! Ads fail if they don't respect the workings of the brain. In advertising -- and the brain -- the killer app is sound, whether heard ...

View article
Mining Nuggets of Knowledge
Analytics

Mining Nuggets of Knowledge

25y Janet Ryan

Mining Nuggets of Knowledge

How can you derive meaning from a chaotic world made of vast sets of data points? Well, you could turn to religion... Maybe even ideology. But if you'...

View article
Online Shopping Tumbles 50 Percent in January
Audience

Online Shopping Tumbles 50 Percent in January

25y Michael Pastore

Online Shopping Tumbles 50 Percent in January

Total spending on online sales decreased from $6.1 billion in December to $3 billion in January, according to the NRF/Forrester Online Retail Index, b...

View article
Moms Using Web to Bring Families Together
Audience

Moms Using Web to Bring Families Together

25y Michael Pastore

Moms Using Web to Bring Families Together

Fueled in part by the Web's increasing role in the lives of mothers, the Internet has become a force in bringing American families closer together, ac...

View article
Interactivity Key to Wireless Ads
Data insights

Interactivity Key to Wireless Ads

25y Michael Pastore

Interactivity Key to Wireless Ads

Consumers are all for wireless advertising -- so long as the the ads are interactive and they believe the ads provide a useful service, according to a...

View article
Owners of Wireless Devices Find Wireless Web 'Appealing'
Data insights

Owners of Wireless Devices Find Wireless Web 'Appealing'

25y Michael Pastore

Owners of Wireless Devices Find Wireless Web 'Appe...

Few owners of wireless devices use the wireless Web, according to a study by Accenture, but that didn't stop 40 percent of device owners from saying t...

View article
Digital TV Grabs 20 Million Subscribers in 2000
Audience

Digital TV Grabs 20 Million Subscribers in 2000

25y rumo

Digital TV Grabs 20 Million Subscribers in 2000

By the end of 2001, 38 million homes worldwide will have access to interactive digital television services, according to Strategy Analytics. And while...

View article
Drug Companies Fail to Harness Internet's Marketing Potential
Audience

Drug Companies Fail to Harness Internet's Marketing Potential

25y Michael Pastore

Drug Companies Fail to Harness Internet's Marketin...

The Internet is the most cost-effective channel for creating consumer demand for prescription medications, according to Cyber Dialogue, but it isn't b...

View article
Portal Viability Rests on Forsaking Banner Strategy
Ad Industry Metrics

Portal Viability Rests on Forsaking Banner Strategy

25y Michael Pastore

Portal Viability Rests on Forsaking Banner Strateg...

The role of Internet portals has changed: they are no longer gateways to the Internet, but rather, have become destinations. Now portals need to adopt...

View article
AOL-TW: The Present Looks Great, But What of the Future?
Audience

AOL-TW: The Present Looks Great, But What of the Future?

25y Michael Pastore

AOL-TW: The Present Looks Great, But What of the F...

AOL-Time Warner may be a marketing powerhouse to advertisers who want to reach Internet users at home and work, but as its users gain more Internet ex...

View article
Internet Transforming Canadian Travel Habits
Audience

Internet Transforming Canadian Travel Habits

25y Michael Pastore

Internet Transforming Canadian Travel Habits

The Canadian travel industry has undergone a dramatic transformation at the hands of the Internet, according to a study by Ipsos-Reid that found nearl...

View article
Gather Ye Data
Analytics

Gather Ye Data

25y Janet Ryan

Gather Ye Data

Information may be power, but data is not information. It takes insight, understanding, and interpretation to turn data into information, and the firs...

View article
Top Sites in UK,January 2001
Audience

Top Sites in UK,January 2001

25y Michael Pastore

Top Sites in UK,January 2001

Top Sites in UK, January 2001 Read More

View article
Asian Internet, PC Markets Prepare for Takeoff
Audience

Asian Internet, PC Markets Prepare for Takeoff

25y Michael Pastore

Asian Internet, PC Markets Prepare for Takeoff

Led by China, the number of active Internet users and PC owners in the Asia-Pacific region will increase dramatically in the coming years, according t...

View article
Consumers Want Online Content for Free
Audience

Consumers Want Online Content for Free

25y rumo

Consumers Want Online Content for Free

It's one of the oldest debates on the Internet: Should sites charge for content. It began with information content and now it applies to audio, video,...

View article
Broadband Makes Move Toward Mainstream Users
Data insights

Broadband Makes Move Toward Mainstream Users

25y Michael Pastore

Broadband Makes Move Toward Mainstream Users

Broadband users are still more likely to be online longer and use the Internet more often than dial-up Internet users, but a study by Excite@Home foun...

View article
Portugal's Online Population
Audience

Portugal's Online Population

25y Michael Pastore

Portugal's Online Population

Internet penetration in Portugal reached 20 percent at the end of 2000, a rise of four percent from the previous six months. Read More...

View article
Counting What Counts
Analytics

Counting What Counts

25y Michael Hochster

Counting What Counts

If you want to measure site traffic, you'll have to count what counts. So... What counts? What tools count what counts? What measurements do the tools...

View article
Career Sites Profit from Dot-Bust
Audience

Career Sites Profit from Dot-Bust

25y Michael Pastore

Career Sites Profit from Dot-Bust

The dot-com fallout isn't hurting everyone in the online space, just ask career sites. Traffic to the 20 leading career-related Web sites increased 47...

View article
Unlike Users, Ads Slow to Move from PC to Devices
Ad Industry Metrics

Unlike Users, Ads Slow to Move from PC to Devices

25y Michael Pastore

Unlike Users, Ads Slow to Move from PC to Devices

"Two roads diverge in a yellow wood..." Well, not exactly, but as marketers search for ways to improve banners, are they missing the point? Internet c...

View article
Americans Increase Internet Use in 2000
Audience

Americans Increase Internet Use in 2000

25y Michael Pastore

Americans Increase Internet Use in 2000

The last six months of 2000 saw more Americans get Internet access, as well as increases in Internet use for hobbies, shopping, and browsing for fun, ...

View article
Austria's Online Population
Audience

Austria's Online Population

25y Michael Pastore

Austria's Online Population

Austria's Online Population Read More

View article
Physicians' Web Sites, eHealth Plans Mark Future of Healthcare
Audience

Physicians' Web Sites, eHealth Plans Mark Future of Healthcare

25y Michael Pastore

Physicians' Web Sites, eHealth Plans Mark Future o...

Like many industries, the Internet is leaving its mark on the healthcare trade. According to Jupiter Research, the Web sites of individual physicians ...

View article
1 296 297 298 299 300 342