VIDEO: An Interview With Omnicom Digital and Critical Mass
Marketing

VIDEO: An Interview With Omnicom Digital and Critical Mass

14y Melanie White

VIDEO: An Interview With Omnicom Digital and Criti...

ClickZ speaks to Jonathan Nelson, chief executive of Omnicom Digital, and Dianne Wilkins, chief executive of Canadian- based ad agency, Critical Mass....

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Why Mashable Latino Makes Sense
Marketing

Why Mashable Latino Makes Sense

14y Gustavo Razzetti

Why Mashable Latino Makes Sense

How developing a space that leverages Latino culture to attract both Hispanic and mainstream audiences could benefit Latinos. Read More...

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Kayak Launches First Global Ad Campaign
Ecommerce

Kayak Launches First Global Ad Campaign

14y Susan Kuchinskas

Kayak Launches First Global Ad Campaign

With a large international presence and the recent launch into Canada, Kayak, the travel meta-search service, is launching its first global TV commerc...

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Will Tablets Still Be Around in 5 Years?
Data insights

Will Tablets Still Be Around in 5 Years?

14y Amy Manus

Will Tablets Still Be Around in 5 Years?

Understanding the process of how consumers interact across devices and what value you can bring them is essential to creating a seamless experience fo...

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Child Abuse Ad Uses Lenticular Tech to Deliver Hidden Message
Marketing

Child Abuse Ad Uses Lenticular Tech to Deliver Hidden Message

14y Melanie White

Child Abuse Ad Uses Lenticular Tech to Deliver Hid...

Spanish foundation, Aid to Children and Adolescents at Risk (ANAR) has joined forces with the Grey Group Spain ad agency, to create an innovative camp...

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Digital Marketing and the Consumer Experience
Asia

Digital Marketing and the Consumer Experience

14y Naomi Troni

Digital Marketing and the Consumer Experience

Here's why it's time to improve the consumer experience online. Read More...

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How to Be a Successful Marketer Without Being a Jerk
Marketing

How to Be a Successful Marketer Without Being a Jerk

14y Matt Kapko

How to Be a Successful Marketer Without Being a Je...

An interview with entrepreneur and small business evangelist Peter Shankman on why the era of successful jerks in business and marketing is over. Read...

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KFC Solicits 'Ate the Bones' Reactions
Marketing

KFC Solicits 'Ate the Bones' Reactions

14y Lisa Lacy

KFC Solicits 'Ate the Bones' Reactions

KFC is asking fans to submit photos and videos of their best "I Ate the Bones" faces. Read More...

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Inbound vs. Outbound Content
Automation

Inbound vs. Outbound Content

14y Mathew Sweezey

Inbound vs. Outbound Content

Why 70 percent of B2B buyers want content under five pages. Read More...

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Live From Salt Lake City, It's Domino's Pizza
Marketing

Live From Salt Lake City, It's Domino's Pizza

14y Lisa Lacy

Live From Salt Lake City, It's Domino's Pizza

The pizza chain has launched Domino's Live, a platform that allows customers to watch a 12-hour-a-day feed from one of its locations. Read More...

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NBA Rewards Fans Who Check Into Playoff Games via Mobile
Marketing

NBA Rewards Fans Who Check Into Playoff Games via Mobile

14y Mary Lisbeth D'Amico

NBA Rewards Fans Who Check Into Playoff Games via ...

Basketball fans following the 2013 National Basketball Association Playoffs will now have a chance to reap rewards for their viewing loyalty. Read Mor...

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Audi and Marvel Join Forces for Digital Iron Man Comic Book Promo
Automotive

Audi and Marvel Join Forces for Digital Iron Man Comic Book Promo

14y Lisa Lacy

Audi and Marvel Join Forces for Digital Iron Man C...

Steer the Story asks fans to vote on Iron Man's reactions to various scenarios and then submit their own drawings for the final chapter. Read More...

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Cinco de Mayo Promo Yields 10% Social Bump for Moe's Southwest Grill
Marketing

Cinco de Mayo Promo Yields 10% Social Bump for Moe's Southwest Grill

14y Lisa Lacy

Cinco de Mayo Promo Yields 10% Social Bump for Moe...

#CincodeMoes asks fans to post images of themselves with the brand's bobblehead cups. Read More...

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The Simple Question You Should Always Ask Customers
Marketing

The Simple Question You Should Always Ask Customers

14y Gary Stein

The Simple Question You Should Always Ask Customer...

We need to get consumers to tell us their stories. And we have to do something interesting with that data. Read More...

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Yahoo Embeds Performance-Based Ads Into News Stream
Marketing

Yahoo Embeds Performance-Based Ads Into News Stream

14y Matt Kapko

Yahoo Embeds Performance-Based Ads Into News Strea...

Yahoo's front-page news stream will begin displaying personalized ads alongside news articles and other features within the next 48 hours. Read More...

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Coca-Cola's Ahh Effect Offers Teens Seemingly Endless Mobile Content
Marketing

Coca-Cola's Ahh Effect Offers Teens Seemingly Endless Mobile Content

14y Lisa Lacy

Coca-Cola's Ahh Effect Offers Teens Seemingly Endl...

The initiative includes 61 separate URLs. Read More...

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Being Present at Home and at Work
Marketing

Being Present at Home and at Work

14y Anna Papadopoulos

Being Present at Home and at Work

The only thing that matters is what works for your family at the time you're making the decision. Read More...

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MindMixer Closes $4M Series B; Silverpop Raises $25M in Debt
Marketing

MindMixer Closes $4M Series B; Silverpop Raises $25M in Debt

14y Lisa Lacy

MindMixer Closes $4M Series B; Silverpop Raises $2...

Proceeds will be used for product enhancements and growth, respectively. Read More...

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Dissuasion Marketing: OMG, RH.com, What Were You Thinking?
Analytics

Dissuasion Marketing: OMG, RH.com, What Were You Thinking?

14y Jim Sterne

Dissuasion Marketing: OMG, RH.com, What Were You T...

How Restoration Hardware is killing trees...and its customer service at the same time. Read More...

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Havas Teams With DG for TV/Digital Delivery
Marketing

Havas Teams With DG for TV/Digital Delivery

14y Susan Kuchinskas

Havas Teams With DG for TV/Digital Delivery

Havas Media and DG will deliver an integrated solution for online and television campaign management. Read More...

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BareMinerals Asks Women to #GoBare
Marketing

BareMinerals Asks Women to #GoBare

14y Lisa Lacy

BareMinerals Asks Women to #GoBare

The campaign invites women to tweet their secret indulgences. Read More...

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Can PETA Get Latinos to Stop Eating Meat?
Marketing

Can PETA Get Latinos to Stop Eating Meat?

14y Giovanni Rodriguez

Can PETA Get Latinos to Stop Eating Meat?

How do you change a deeply ingrained behavior? It might take more than a racy illustration. Read More...

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Tealium Offers 500 Digital Marketing Vendor Tags
Marketing

Tealium Offers 500 Digital Marketing Vendor Tags

14y Melanie White

Tealium Offers 500 Digital Marketing Vendor Tags

Tag management company, Tealium, is now offering pre-configured turnkey integration with 500 digital marketing vendor tags. Read More...

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Chico's Card Generator Sends Smiles to Children's Hospitals
Marketing

Chico's Card Generator Sends Smiles to Children's Hospitals

14y Lisa Lacy

Chico's Card Generator Sends Smiles to Children's ...

Visitors to Chico's website or its brands' Facebook pages can create virtual cards that will be printed and delivered to children's hospitals. Read Mo...

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Building the Optimal Local Online Media Plan
Local

Building the Optimal Local Online Media Plan

14y Gregg Stewart

Building the Optimal Local Online Media Plan

How to build a media plan that is finely honed, generates a desirable cost-per-action, and has low waste. Read More...

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Purposeful Partnership Methodology: How to Be a Good Client
Automation

Purposeful Partnership Methodology: How to Be a Good Client

14y Stephanie Miller

Purposeful Partnership Methodology: How to Be a Go...

What five marketers think makes a good client. Read More...

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VIDEO: Andy Jacobs, CTO of MRM Discusses Partnership With Adobe
Marketing

VIDEO: Andy Jacobs, CTO of MRM Discusses Partnership With Adobe

14y Melanie White

VIDEO: Andy Jacobs, CTO of MRM Discusses Partnersh...

ClickZ's Melanie White speaks to Andy Jacobs, chief technology officer at MRM about the agency's partnership with Adobe. Read More...

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