SXSWi Q&A With Eliza Dushku And Rick Fox
Marketing

SXSWi Q&A With Eliza Dushku And Rick Fox

15y Christopher Heine

SXSWi Q&A With Eliza Dushku And Rick Fox

Celebrities and Mr. Youth exec discuss social media, SXSWi, and Charlie Sheen. Read More...

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Move Over Google
Marketing

Move Over Google

15y Sean Carton

Move Over Google

Will new search company Blekko be the next Google? Only time will tell. Read More...

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SXSWi Video: Mint.com Talks Apps
Marketing

SXSWi Video: Mint.com Talks Apps

15y Christopher Heine

SXSWi Video: Mint.com Talks Apps

Product designer Aaron Forth describes how apps can be successful in an increasingly crowded mobile market. Read More...

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Execs & Accounts: New CEO at BuzzLogic, Yahoo Sales Upheaval
Marketing

Execs & Accounts: New CEO at BuzzLogic, Yahoo Sales Upheaval

15y Amara Mastronardi

Execs & Accounts: New CEO at BuzzLogic, Yahoo ...

David Hills takes reins at BuzzLogic; IPG Media Lab fills leadership posts; another Yahoo reorg. Read More...

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A Pragmatic Mobile Communication Strategy for Retailers in Asia
Asia

A Pragmatic Mobile Communication Strategy for Retailers in Asia

15y Darren Yan

A Pragmatic Mobile Communication Strategy for Reta...

Mobile marketing firms might have released novel technologies and solutions but here are three well-tested tactics retailers could engage consumers an...

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SXSWi Video: JWT's David Eastman
Marketing

SXSWi Video: JWT's David Eastman

15y Christopher Heine

SXSWi Video: JWT's David Eastman

CEO of legendary agency takes in the scene in Austin, Texas. Read More...

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Ebert and Others Cut From Amazon Affiliate Program
Marketing

Ebert and Others Cut From Amazon Affiliate Program

15y Kate Kaye

Ebert and Others Cut From Amazon Affiliate Program

Rather than pay a new tax, Amazon severs relationships with Illinois-based "Associates." Read More...

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New Uses for Online Communities
Marketing

New Uses for Online Communities

15y Gary Stein

New Uses for Online Communities

How Reddit is turning communities into creation engines. Read More...

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Leo Burnett Inflates Digital Capabilities With Airlock Acquisition
Marketing

Leo Burnett Inflates Digital Capabilities With Airlock Acquisition

15y Jack Marshall

Leo Burnett Inflates Digital Capabilities With Air...

London-based creative agency will become part of the Leo Burnett Group in the U.K. Read More...

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Online Marketing: The New Word of Mouth
Marketing

Online Marketing: The New Word of Mouth

15y Jonathan Shapiro

Online Marketing: The New Word of Mouth

As Tax Day approaches, there are a number of tools service providers can deploy to be part of the conversation when the client is ready to buy. Read M...

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Becoming the Digital Decision Maker
Marketing

Becoming the Digital Decision Maker

15y Aaron Kahlow

Becoming the Digital Decision Maker

How to gain, improve, and be fulfilled in online marketing careers. Read More...

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Customer Experience - Your Most Important Optimization
Marketing

Customer Experience - Your Most Important Optimization

15y Robin Neifield

Customer Experience - Your Most Important Optimiza...

A good faith effort, continuity, and consistency in brand interactions throughout the entire customer experience will return generously to your busine...

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Getting Your Digital Marketing Basics Right
Asia

Getting Your Digital Marketing Basics Right

15y Patrick Tam

Getting Your Digital Marketing Basics Right

To avoid leaving a trail of badly executed digital debris, here's three back to basics tips to consider. Read More...

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The Missed Opportunity With Mobile
Marketing

The Missed Opportunity With Mobile

15y Jeremy Lockhorn

The Missed Opportunity With Mobile

Focusing entirely on the "out and about" consumer misses a significant opportunity. Read More...

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Publicis Buys U.K. Agency Kitcatt Nohr, Combines With Digitas London
Marketing

Publicis Buys U.K. Agency Kitcatt Nohr, Combines With Digitas London

15y Jack Marshall

Publicis Buys U.K. Agency Kitcatt Nohr, Combines W...

Publicis expands Vivaki's European presence with acquisition of digital-focused creative shop. Read More...

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Martin Agency's Sackett Named Chief Digital Officer at DDB Chicago
Marketing

Martin Agency's Sackett Named Chief Digital Officer at DDB Chicago

15y Amara Mastronardi

Martin Agency's Sackett Named Chief Digital Office...

In other agency news, 72AndSunny hired Josh Mandel away from Nike and Reprise Media made John Anagnost president. Read More...

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The Yin and Yang of Interactive Marketing
Marketing

The Yin and Yang of Interactive Marketing

15y Anna Maria Virzi

The Yin and Yang of Interactive Marketing

While the creative and data-driven camps remain disconnected, marketers must deal with yet another reality. Read More...

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Digitisation of Life
Asia

Digitisation of Life

15y Pushkar Sane

Digitisation of Life

Digital is not just about technology. Here's how it is making an impact on the various aspects of our lives. Read More...

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The Confluence of Mobile, Location, Social, and Group
Marketing

The Confluence of Mobile, Location, Social, and Group

15y Augustine Fou

The Confluence of Mobile, Location, Social, and Gr...

And the implications and impact on integrated marketing. Read More...

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Recalculating the Click-Through Rate in Search
Marketing

Recalculating the Click-Through Rate in Search

15y Chris Copeland

Recalculating the Click-Through Rate in Search

Search engines talk about optimum consumer experiences, but they do not help brands make that happen. Read More...

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Screens Touch People
Marketing

Screens Touch People

15y Howard Belk

Screens Touch People

As brands seek new ways to create relationships around the world, touch screens and dynamic symbols will surely be part of the picture. Read More...

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Convergence Comes in Small Packages
Marketing

Convergence Comes in Small Packages

15y Sean Carton

Convergence Comes in Small Packages

The dream of "convergence" had centered on the television. But no longer. Read More...

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Interactive Marketing Salaries Show Steady Increase
Marketing

Interactive Marketing Salaries Show Steady Increase

15y Anna Maria Virzi

Interactive Marketing Salaries Show Steady Increas...

A headhunting firm breaks out salaries for digital marketing talent in 2011. Read More...

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Digital Marketing Facts: What You Think You Know May No Longer Be True
Asia

Digital Marketing Facts: What You Think You Know May No Longer Be True

15y Eric Phu

Digital Marketing Facts: What You Think You Know M...

What assumptions do you make in your marketing strategies that might need a review? Here are four to consider. Read More...

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Social Media Is Free, Social Media Marketing Is Not
Asia

Social Media Is Free, Social Media Marketing Is Not

15y Ashok Lalla

Social Media Is Free, Social Media Marketing Is No...

Creating your brand profile on social sites may cost nothing, but this is what you need in order to allocate for the strategy, ideas, and management o...

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The Many Faces of Social Media
Marketing

The Many Faces of Social Media

15y Robin Neifield

The Many Faces of Social Media

Social media is used for many different business objectives: promotional tool, PR vehicle, customer service extension, and customer engagement vehicle...

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Facebook Cracks ComScore's Top 10 For 'AdFocus'
Data insights

Facebook Cracks ComScore's Top 10 For 'AdFocus'

15y Christopher Heine

Facebook Cracks ComScore's Top 10 For 'AdFocus'

Only eight months ago, it was ranked 32nd. Read More...

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