Unable to advertise during the game, the company challenges consumers to submit fan videos for tickets. Read More...
View articleTriggit aims to simplify the affiliate and ad network process for less-tech-savvy bloggers and publishers. Read More...
View articleAKQA's O'Dell and Pereira start their own agency; Acxiom names John Meyer CEO and president; Hachette Filipacchi Media U.S. hires Todd Anderman from M...
View articleAnalyst firm expects growth in display and search advertising through 2012, and changes in classified advertising. Read More...
View articleCybercrime might not have direct ties to digital advertising, though the individuals and syndicates behind malicious intent on the Web are a threat to...
View articleIt wasn't a virus from an infected ad or stress from rich media demands of streaming video, but a common commercial diversion that nearly did in my Al...
View articleMost political ad observers agree the presidential campaigns could be doing a lot more by way of paid search Read More...
View articleTarget, on its Web site, says its values include: "Connecting business and community, affordability and great design." The retailer's definition of co...
View articleThis can't portend well for video advertising, or for sites and portals that sell video ads (are you listening, AOL?). Time Warner Cable just announce...
View articleOne solution to the problem of declining brand impact : Make better ads Read More...
View articleBranding effectiveness of online advertising has declined over the past two years by nearly every measure, according to Dynamic Logic data. Read More...
View articleGoogle's Online Marketing Challenge gives students the opportunity to spend $200 on Google AdWords on behalf of local businesses. Read More...
View articleFollowing a settlement with AzoogleAds, World Avenue is the latest company expressing gratitude in being compelled to cough up $1 million dollars to t...
View articleVideo site beefs up sales staff as it opens an office in New York City. Read More...
View articleMaking and marketing meatballs for the masses doesn't deliver growth, says Seth Godin. Read More...
View articleUPDATE Microsoft signed EDGAR online to its advertising syndication network, and will get financial content for MSN Money in exchange. Read More...
View articleUPDATE The latest to go is Head of Yahoo Entertainment Vince Broady. Read More...
View articleValueclick is the latest to jump on the "let's try to cash in on these political ad dollars" bandwagon Read More...
View articleCompete, a Web site measurement and competitive analytics firm, has come out with an a new ad performance analytics tool called Ad Analyzer Read More...
View articleDoritos and the NFL are soliciting user interaction leading up to the big game, but this year's crop of ads has fewer interactive components. Read Mor...
View articleThe industry breakdown of ad placements and unit types, and the top 25 companies placing sponsored links. Read More...
View articleGannett names PointRoll's Saridakis chief digital officer; Glam Media Nabs Mazzoni from FIM; Guidester Grabs Federman Read More...
View articleCommercial advertisers may be risk-averse, but they ain't got nothin' on political advertisers Read More...
View articleMySpace is now working with Attorneys General on a plan to verify ages and protect its youngest users Read More...
View articleParis Hilton wants your number. To promote her new film, The Hottie and the Nottie , which opens next month, Paris Hilton wants to call you Read More...
View articleYour dog's not fetch-optimized? Your cat's not curious? Check out this Search Engine Strategies New York session: " How to Train Your Pets to Search ....
View articleThrough a collaboration with MediaCart and Wakefern Food, Microsoft's Atlas division will support targeted ads in shopping cart video displays. Read M...
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