Visitors will get points for spending time with advertisers' brands. Read More...
View articleSaul Hansell at the Times gives some ink to Lime, the eco-aware and personal growth-oriented multi-platform media play that's backed by Steve Case of ...
View articleThis (subscription required) should move some holiday hardware. The Wall Street Journal reports TiVo plans to enable transfers of recorded programming...
View articleWhat a dozen branded profiles reveal about this monster of youth media. Read More...
View articleA multichannel promotion brings M&Ms Minis to life in comic-book style. Read More...
View articleThe IAB and PwC report shows the highest quarterly revenue to date. Read More...
View articleThe Japanese Internet player makes another move in the U.S. search space by acquiring the parent of 360i and SearchIgnite. Read More...
View articleOrganic rehires Kim as strategy veep; SI promotes Price to head digital division; AOL's Thompson goes to Facebook. Read More...
View articleMarketers have long wanted to bid separately for ads running on Google's contextual and search networks. Read More...
View articleWhat do talking frogs think of the Ticketmaster.com Web site? Wonder no more -- click here to find out just why they don't like it Read More...
View articleNarnia , Dinsey's holiday season blockbuster, will make a sneak peek available next week Read More...
View articleA group of marketers in the Detroit metro area came together to form 313 Digital Read More...
View articleAn injunction underlines company liability for the actions of their affiliates. Read More...
View articlePublishers rely on site traffic data to sell to advertisers, though visitor demographics are more relevant to B2B marketers. Read More...
View articleGoogle gets more international; Yahoo! hires researcher; and IndustryBrains inks new clients. Read More...
View articleThe feature, in the works for months, comes out of testing. Read More...
View articleOnline community site Judy's Book received $8 million in a round of funding from VC firms Mobius Venture Capital; Ignition Partners and Ackerly Partne...
View articleAmex has teamed with big brands and big box retailers to revive its holiday Wish List . It's more than aspirational -- it's an opportunity for cardhol...
View articleApple's market share has risen a percentage point this year, from 3.3 to 4.3 percent of the PC market share. The rise is attributed to the "halo effec...
View articleThe "King Kong Jump" advergame promoting P&G's snacks and Universal's upcoming film launch. Read More...
View articleElectricArtists has created a pop-up blog for an upcoming event that will end when the event does. Read More...
View articleExclusive "Manderlay" trailer cut for iTunes and Apple Web sites. Read More...
View articleCrystal Reference owns a contextual targeting engine that will service Think's SEM and affiliate marketing units. Read More...
View articleAdBrite is offering a page takeover unit called "Intermission" that it hopes "makes more money for publishers, and gives more exposure to advertisers....
View articleIt popped up; it disappeared; it reared its head again only to duck behind error messages Read More...
View articleThe newest blog network on the block officially launches this morning Read More...
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