PointRoll's betting on the fact that it's not just the IT guys who can be bribed with pizza Read More...
View articleScripps promotes Peterman to SVP of interactive media; Advertising.com promotes Stirratt to lead all ad sales; Atmosphere BBDO names an ECD. Read More...
View articleUPDATE: New 'Trusted Download' program aims to help advertiser identify white-hat adware players. Read More...
View articleGawker blog content -- filtered for profanities -- will appear on Yahoo! News. Read More...
View articleThe company's president jumps ship to join a technology player. Read More...
View articlePajamas Media dresses up -- with a new name and a splashy launch. Read More...
View articleWeb analytics-watchers offer varying opinions on what repercussions Google's free product will have in the marketplace. Read More...
View articleIt's not even out of beta, and Yahoo! has already released RSS functionality for its Yahoo! Publisher Network Read More...
View articleThe industry's abuzz over Visa USA's abrupt creative agency switch from BBDO to TBWAChiatDay, which seems at least partly motivated by a desire to emb...
View articleTrueLocal.com launched today, the latest offering in the local search gold rush Read More...
View articleThe automaker picks a successor to Fallon. Read More
View articleA new product will let feed owners track and optimize audience interactions with their content and ads. Read More...
View articleMarketers are invited to participate in list-making and sharing. Read More...
View articlePBS has announced a five-year initiative designed to bring the broadcaster's children's programming fully into the digital media age Read More...
View articleWhen it was just Sprint, the customer service was fine Read More...
View articleSellers on eBay can now easily look up statistics and pricing information on products and trends, for a fee Read More...
View articleThe new, free version of Google's Urchin service will likely have a significant impact on the market. Read More...
View articleAudible's podcast advertising platform isn't the only such play to appear in the last several days. Read More...
View articleR/GA launches racing game and tournament for Subaru; Yahoo! hires a retail category development officer. Read More...
View articleThe corporate siblings have created In2TV, an ad-supported broadband TV network. Read More...
View articleThis week's "New York Times Magazine" has a two-spage spread for Banana Republic Read More...
View articleGoogle has created an area to its AdWords Help Center where advertisers can go to learn more about their industry before placing ads Read More...
View articleViral video is rampant on the Web, but do the short clips make good TV? This Thursday Bravo will air "Outrageous and Contagious: Viral Video." A half-...
View articleUPDATE: The holding company says search engine marketing is "increasingly important." Read More...
View articleThe dominant themes out of Ad:tech include thinking beyond the banner and finding suitable metrics. Read More...
View articleAd tracking in podcasts? Audible says yes. Read More...
View article