Execs & Accounts for August 31, 2005
Media

Execs & Accounts for August 31, 2005

21y Zachary Rodgers

Execs & Accounts for August 31, 2005

Bubblicious tries avatars; LinkShare adds 32 merchants in Q2; WebTrends names sales execs. Read More...

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Red Cross Seeks Donations of Online Ad Space
Media

Red Cross Seeks Donations of Online Ad Space

21y Zachary Rodgers

Red Cross Seeks Donations of Online Ad Space

Web site operators are invited to carry banners linking to disaster relief donation pages. Read More...

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Answers.com Gears Up for the School Year
Media

Answers.com Gears Up for the School Year

21y Enid Burns

Answers.com Gears Up for the School Year

New Teacher's Toolkit from the search site is aimed at attracting an audience of teachers and their students. Read More...

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Hispanic Agency Adds Interactive Unit
Media

Hispanic Agency Adds Interactive Unit

21y Pamela Parker

Hispanic Agency Adds Interactive Unit

Lopez Negrete, one of the country's largest Hispanic marketing agencies, hires a Beyond Interactive vet to head its new practice. Read More...

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Google Dabbling in Print Ad Brokerage
Media

Google Dabbling in Print Ad Brokerage

21y Kevin Newcomb

Google Dabbling in Print Ad Brokerage

A "limited test" with several tech-focused magazines began this month. Read More...

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Take that, Firefox
Media

Take that, Firefox

21y Pamela Parker

Take that, Firefox

Firefox isn't the only browser brand that knows how to harness a viral community Read More...

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Love Mac Mini -- Or your Money Cheerfully Refunded
Media

Love Mac Mini -- Or your Money Cheerfully Refunded

21y Rebecca Lieb

Love Mac Mini -- Or your Money Cheerfully Refunded

Test Drive a Mac mini. Just order it at the Apple Store online Read More...

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Euro RSCG Joins "Non-Traditional" Club
Media

Euro RSCG Joins "Non-Traditional" Club

21y Rebecca Lieb

Euro RSCG Joins "Non-Traditional" Club

Euro RSCG Magnet has formed PopWorx,a New York division, to oversee marketing in "nontraditional realms like blogs, video games, product placement, ev...

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Reebok Reaches Out to PSP-ers With Site
Media

Reebok Reaches Out to PSP-ers With Site

21y Pamela Parker

Reebok Reaches Out to PSP-ers With Site

The sneaker maker embraces cutting-edge consumer technology. Read More...

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More Marketers Get Behind Ad-ID
Media

More Marketers Get Behind Ad-ID

21y Zachary Rodgers

More Marketers Get Behind Ad-ID

The number of marketers attaching the universal ad code to their ads and assets has tripled since last year. Read More...

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Ad Network Aims for Sustainability Set
Media

Ad Network Aims for Sustainability Set

21y Zachary Rodgers

Ad Network Aims for Sustainability Set

GreenAds promises to bundle an environmentally and socially aware audience for the marketers of green and good-for-you products. Read More...

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Coremetrics Unveils Paid Search Tools
Media

Coremetrics Unveils Paid Search Tools

21y Kevin Newcomb

Coremetrics Unveils Paid Search Tools

The campaign management tools will be integrated with its Web analytics platform. Read More...

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No Mo' CMO at KO
Media

No Mo' CMO at KO

21y Pamela Parker

No Mo' CMO at KO

The wire services are reporting that Coca-Cola is eliminating its CMO position as part of management restructuring Read More...

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YSM Problems, Continued
Media

YSM Problems, Continued

21y Pamela Parker

YSM Problems, Continued

We reported that Yahoo! Search Marketing (fka Overture) had been hit with technical troubles affecting advertisers' access to accounts Read More...

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EmailLabs Teams with Habeas for Deliverability Tools
Media

EmailLabs Teams with Habeas for Deliverability Tools

21y Kevin Newcomb

EmailLabs Teams with Habeas for Deliverability Too...

EmailLabs clients will be able to access Habeas' delivery metrics from the ESP's application. Read More...

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Execs & Accounts for August 29, 2005
Media

Execs & Accounts for August 29, 2005

21y Zachary Rodgers

Execs & Accounts for August 29, 2005

Eyeblaster promotes and hires in account management and sales; Informative names CEO. Read More...

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U.S. Army Invades Video Game consoles
Media

U.S. Army Invades Video Game consoles

21y Enid Burns

U.S. Army Invades Video Game consoles

A partnership between the U.S. Army and video game publisher Ubisoft will produce a unique marketing campaign. Read More...

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More on YellowPages.com's Agency
Media

More on YellowPages.com's Agency

21y Pamela Parker

More on YellowPages.com's Agency

Got to speak today with Matt Crowley, VP of marketing for YellowPages.com, about the company's choice of GSD&M as an agency for its upcoming site rela...

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Censored Cell Phones Ease Parents' Minds, Wallets
Media

Censored Cell Phones Ease Parents' Minds, Wallets

21y Enid Burns

Censored Cell Phones Ease Parents' Minds, Wallets

This week BusinessWeek had an article on Motorola, and said the phone manufacturer plans to make a phone for kids Read More...

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Live Events Online. Who "Gets" It?
Media

Live Events Online. Who "Gets" It?

21y Pamela Parker

Live Events Online. Who "Gets" It?

Should we add MTV to the list of media brands that "get" how to put on live video events online? Well, judging from the company's announcement of its ...

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Worms Smoked Out of Holes
Media

Worms Smoked Out of Holes

21y Rebecca Lieb

Worms Smoked Out of Holes

Now hear this, spammers: The FBI teamed with Turkish and Moroccan authorities and nabbed the bad guys behind authoring and distributing the Zotob and ...

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Internet and Interactive at WPP
Media

Internet and Interactive at WPP

21y Pamela Parker

Internet and Interactive at WPP

Trudging through WPP Group's impressive results released today I caught this little tidbit in a discusson if the holding company's media business: "Di...

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Layoffs in the Post-Adware Era
Media

Layoffs in the Post-Adware Era

21y Rebecca Lieb

Layoffs in the Post-Adware Era

Direct Revenue today, Claria tomorrow? The age of adware is finally facing extinction Read More...

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LEGO Gets Personal With Customers
Media

LEGO Gets Personal With Customers

21y Enid Burns

LEGO Gets Personal With Customers

LEGO Factory lets customers design their own LEGO sets on the Web and have them made to specification. Read More...

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Agencies Outsource Rich Media Grunt Work
Media

Agencies Outsource Rich Media Grunt Work

21y Zachary Rodgers

Agencies Outsource Rich Media Grunt Work

Rich media vendors are doing more creative production than ever before. Read More...

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Execs & Accounts for August 26, 2005
Media

Execs & Accounts for August 26, 2005

21y Pamela Parker

Execs & Accounts for August 26, 2005

OSH courts Hispanics with new site; InfoSearch Media taps Ask Jeeves vets; and Merkley + Partners wins Cold-EEZE account. Read More...

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Marsteller Adds Consumer-Generated Media Services
Media

Marsteller Adds Consumer-Generated Media Services

21y Kevin Newcomb

Marsteller Adds Consumer-Generated Media Services

The full-service advertising arm of PR giant Burson-Marsteller is giving clients a snapshot of their online positioning, along with recommendations to...

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