Web Privacy Bill Could Come by November
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Web Privacy Bill Could Come by November

17y Kate Kaye

Web Privacy Bill Could Come by November

Rep. Rick Boucher, head of a House Subcommittee overseeing the Internet, said a bill with bipartisan support could be introduced before Congress adjou...

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Bugaboo Launches Digital Campaign for (RED) Strollers
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Bugaboo Launches Digital Campaign for (RED) Strollers

17y ClickZ News Staff

Bugaboo Launches Digital Campaign for (RED) Stroll...

Digital-heavy campaign marks Dutch firm 's first involvement with (RED) initiative to fight HIV/AIDS. Read More...

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Execs & Accounts: News Corp Digital, Appssavvy, Pereira & O'Dell
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Execs & Accounts: News Corp Digital, Appssavvy, Pereira & O'Dell

17y ClickZ News Staff

Execs & Accounts: News Corp Digital, Appssavvy, Pe...

New name and execs for News Corp's digital unit; Appssavvy hires seven sales execs; Pereira & O'Dell hires Sree from JWT. Read More...

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Visible World Teams With Tumri for Custom In-Display Video
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Visible World Teams With Tumri for Custom In-Display Video

17y Kate Kaye

Visible World Teams With Tumri for Custom In-Displ...

Cross-platform video ad targeting firm Visible World aligns with dynamic display ad firm Tumri to offer customization of images and voiceovers in vide...

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Microsoft Joins FTC to Combat Online Scams in Search Ads
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Microsoft Joins FTC to Combat Online Scams in Search Ads

17y Christopher Heine

Microsoft Joins FTC to Combat Online Scams in Sear...

Ads on Bing.com seek to educate consumers on common scams. Read More...

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Warner, YouTube Near Deal on Music Videos
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Warner, YouTube Near Deal on Music Videos

17y Zachary Rodgers

Warner, YouTube Near Deal on Music Videos

A few stories ClickZ's editors are reading: Warner, YouTube Near Deal on Music Videos (AdAge) CNN's Paid iPhone App Comes With Ads (AP) Huffington Pos...

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AOL Taps eBay, Google Vet to Lead Ad Products
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AOL Taps eBay, Google Vet to Lead Ad Products

17y Zachary Rodgers

AOL Taps eBay, Google Vet to Lead Ad Products

Shashi Seth is tasked with, among other things, building AOL's self-serve ad platform. Read More...

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Federated Media Names Deanna Brown President
Media

Federated Media Names Deanna Brown President

17y Douglas Quenqua

Federated Media Names Deanna Brown President

Brown will work closely with CEO John Battelle, who has moved to a client development role. Read More...

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Arti-Media Touts Non-Intrusive Video Ad Overlays
Media

Arti-Media Touts Non-Intrusive Video Ad Overlays

17y Jack Marshall

Arti-Media Touts Non-Intrusive Video Ad Overlays

Technology serves ads into "dead spots" in video content. Read More...

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Google Australia Tests Ads in Maps Product
Media

Google Australia Tests Ads in Maps Product

17y Jack Marshall

Google Australia Tests Ads in Maps Product

Google is set to introduce sponsored location ads on its Maps product in Australia, following successful implementation of the ads on its Japanese sit...

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YouTube Provides More Data for Its Content ID Partners
Media

YouTube Provides More Data for Its Content ID Partners

17y Zachary Rodgers

YouTube Provides More Data for Its Content ID Part...

Deeper analytics on claimed videos could help media companies find new demographic and geographic segments for their releases. Read More...

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Forbes.com Names President
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Forbes.com Names President

17y Team ClickZ

Forbes.com Names President

Once chief technology officer, Michael Smith takes over operational management of the business Web site. Read More...

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Pharma Brands and Social Sites Fall Prey to Fraud
Media

Pharma Brands and Social Sites Fall Prey to Fraud

17y John Gaffney

Pharma Brands and Social Sites Fall Prey to Fraud

The economic hardships of the past year have put a harsh light on the dark side of Internet marketing, according to a study released today by MarkMoni...

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There's a Serious Business Behind Funny Viral Videos
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There's a Serious Business Behind Funny Viral Videos

17y Kate Kaye

There's a Serious Business Behind Funny Viral Vide...

The notion of producing humorous video clips on behalf of brands in the hopes of obtaining viral buzz has become an advertising discipline in its own ...

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Execs and Accounts: Singapore Airlines, Worldwide Partners, eBay
Media

Execs and Accounts: Singapore Airlines, Worldwide Partners, eBay

17y ClickZ News Staff

Execs and Accounts: Singapore Airlines, Worldwide ...

Singapore Air taps Sapient Interactive; Worldwide Partners partners with Traffiq; data mining expert heads to eBay. Read More...

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Goodby Implores Ad Executives to Embrace Change
Media

Goodby Implores Ad Executives to Embrace Change

17y Douglas Quenqua

Goodby Implores Ad Executives to Embrace Change

Viral marketing starts at home for this creative ad agency exec. Read More...

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Nielsen: Social Ad Spending Up Sharply
Media

Nielsen: Social Ad Spending Up Sharply

17y Lisa Lacy

Nielsen: Social Ad Spending Up Sharply

Time on social sites tripled in the last year, and spending on those sites spiked as well. Read More...

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Evaluating Agency Performance: Digital Misses Out
Media

Evaluating Agency Performance: Digital Misses Out

17y Anna Maria Virzi

Evaluating Agency Performance: Digital Misses Out

Marketers are less likely to formally evaluate the performance of digital agencies than traditional shops, according to a survey of Association of Nat...

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Bad Time for Fiorina Camp's Site to Reference The Mamas & The Papas
Media

Bad Time for Fiorina Camp's Site to Reference The Mamas & The Papas

17y Kate Kaye

Bad Time for Fiorina Camp's Site to Reference The ...

I'm not exactly sure what the Fiorina senatorial campaign is going for with the new CarlyforCalifornia site , but one thing's for sure: It's definitel...

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Media Measurement Coalition Seeks New Members
Media

Media Measurement Coalition Seeks New Members

17y Zachary Rodgers

Media Measurement Coalition Seeks New Members

CIMM looks to enlist advertisers to fund set-top box and cross-platform audience measurement initiatives. Read More...

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Advertisers Lag Consumers in Mobile Adoption, For Now
Media

Advertisers Lag Consumers in Mobile Adoption, For Now

17y Douglas Quenqua

Advertisers Lag Consumers in Mobile Adoption, For ...

Despite widespread device adoption, spending on mobile ads is 2.2 percent of online display spending. Read More...

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Microsoft Tests Social Media Monitoring Product
Media

Microsoft Tests Social Media Monitoring Product

17y Christopher Heine

Microsoft Tests Social Media Monitoring Product

Tool joins crowded field, hopes to innovate by merging social analytics with other campaign data. Read More...

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Execs & Accounts: iVillage, Glam, Michael Gable
Media

Execs & Accounts: iVillage, Glam, Michael Gable

17y ClickZ News Staff

Execs & Accounts: iVillage, Glam, Michael Gable

Two Glam sales execs move: Joe Lagani named SVP of ad sales at iVillage Networks; Jody Salamirad leads Lotame's new L.A. office. Read More...

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The Trouble with Facebook's Nielsen Pact
Media

The Trouble with Facebook's Nielsen Pact

17y Zachary Rodgers

The Trouble with Facebook's Nielsen Pact

Its new relationship with Nielsen is a big deal for Facebook, which plans to use the resulting data to fight the perception its display ads aren't eff...

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Nasty Ad Slips Past Google
Media

Nasty Ad Slips Past Google

17y Zachary Rodgers

Nasty Ad Slips Past Google

A few stories ClickZ's editors are reading: Nasty Ad Slips Past Google Search ad for "Firefox - Official Site" actually points to firefox.mozilla-now....

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AT&T Clears Way for Mobile Search Ads on Older Phones
Media

AT&T Clears Way for Mobile Search Ads on Older Phones

17y Christopher Heine

AT&T Clears Way for Mobile Search Ads on Older Pho...

Move highlights challenge of reaching consumers who haven't made the smartphone leap. Read More...

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Razorfish Aims to Simplify Touchscreen Creations
Media

Razorfish Aims to Simplify Touchscreen Creations

17y Fred Aun

Razorfish Aims to Simplify Touchscreen Creations

Software to help clients build touchscreen experiences for multiple devices and platforms. Read More...

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