ESPN's Local Content Plans Include Web, Mobile
Media

ESPN's Local Content Plans Include Web, Mobile

17y Zachary Rodgers

ESPN's Local Content Plans Include Web, Mobile

What ClickZ's editors are reading: ESPN's Local Vision for Web, Mobile and Cable (NYT) Mapvertising network Lat49 Raises $1.5 Million Patch Media CEO ...

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Former AOL Media Networks Chief Named CEO at The Weather Channel
Media

Former AOL Media Networks Chief Named CEO at The Weather Channel

17y Fred Aun

Former AOL Media Networks Chief Named CEO at The W...

While at AOL, Michael Kelly was involved in the acquisitions of Advertising.com and Third Screen Media. Read More...

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AOL Investing in Self-Serve Ad Tools
Media

AOL Investing in Self-Serve Ad Tools

17y Zachary Rodgers

AOL Investing in Self-Serve Ad Tools

Tim Armstrong co-opts a mainstay of Google's ad menu, as he wraps up his first 100 days as CEO. Read More...

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Agency Head Says Scion Not Interested in Your E-mail Address
Media

Agency Head Says Scion Not Interested in Your E-mail Address

17y Douglas Quenqua

Agency Head Says Scion Not Interested in Your E-ma...

Toyota brand collects e-mail addresses to engage users, but that doesn't mean it will use them. Read More...

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Adcentricity Launches Digital Out of Home Research Service
Media

Adcentricity Launches Digital Out of Home Research Service

17y Ken Liebeskind

Adcentricity Launches Digital Out of Home Research...

Human surveys add accountability to ad network of digital screens. Read More...

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#FreePastryDay @Starbucks
Media

#FreePastryDay @Starbucks

17y Anna Maria Virzi

#FreePastryDay @Starbucks

Tuesday, July 21 marks #FreePastryDay @Starbucks Read More

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Poor Planning Leads to RNC Web Contest Take Down
Media

Poor Planning Leads to RNC Web Contest Take Down

17y Kate Kaye

Poor Planning Leads to RNC Web Contest Take Down

It looks like the Republican National Committee didn't exactly do its homework on one of its latest efforts to peg the Obama administration as big spe...

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Palin Still Wants Your Money
Media

Palin Still Wants Your Money

17y Kate Kaye

Palin Still Wants Your Money

It ain't rabbit season or duck season but it's always a political season, at least when it comes to fundraising Read More...

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Yahoo, Microsoft Once Again Close to a Deal
Media

Yahoo, Microsoft Once Again Close to a Deal

17y Zachary Rodgers

Yahoo, Microsoft Once Again Close to a Deal

What ClickZ editors are reading: Yahoo, Microsoft Once Again Close to a Deal "Unless there is some major glitch" the two may announce a search and ads...

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Brand Marketers Still Reliant on Click-Throughs to Measure
Media

Brand Marketers Still Reliant on Click-Throughs to Measure

17y Kate Kaye

Brand Marketers Still Reliant on Click-Throughs to...

Many corporate marketers are still using unsophisticated metrics for branding campaigns due to a lack of digital spend and inexperience among those in...

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3M and Others Get Stuck on UGC Video Contests
Media

3M and Others Get Stuck on UGC Video Contests

17y Jack Marshall

3M and Others Get Stuck on UGC Video Contests

Brands are increasingly attracted to user generated video competitions, encouraged by the success of recent campaigns from the likes of Doritos. Read ...

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Gorilla Nation Integrates Teens with Kids For Focused Ad Rep
Media

Gorilla Nation Integrates Teens with Kids For Focused Ad Rep

17y Fred Aun

Gorilla Nation Integrates Teens with Kids For Focu...

GN Kids & Teens division will aggregate notoriously fickle young Web users. Read More...

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Execs & Accounts: 72andSunny, Dominic Schmitt, Arkadium
Media

Execs & Accounts: 72andSunny, Dominic Schmitt, Arkadium

17y Zachary Rodgers

Execs & Accounts: 72andSunny, Dominic Schmitt, Ark...

72andSunny hires Yahoo Brickhouse vet; Dominic Schmitt goes to Adtuitive; Arkadium creates game for National Geographic Channel series. Read More...

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Top 10 Search Terms in 10 Categories, June 2009
Media

Top 10 Search Terms in 10 Categories, June 2009

17y rumo

Top 10 Search Terms in 10 Categories, June 2009

This month's top 10 search terms in 10 categories by search volume, from Hitwise. Read More...

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Google Saw Q2 Gains in Display Ad Business
Media

Google Saw Q2 Gains in Display Ad Business

17y Zachary Rodgers

Google Saw Q2 Gains in Display Ad Business

The company said local, product shopping, and video advertising are among the areas where its experiments with new ad formats have begun to pay off. R...

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MTVN Study: Unintrusive Ads Can Be Most Effective
Media

MTVN Study: Unintrusive Ads Can Be Most Effective

17y Douglas Quenqua

MTVN Study: Unintrusive Ads Can Be Most Effective

A study examines the most effective online video ads for brand building and least bothersome to viewers. Read More...

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Comcast Testing Service to Bring Shows, Ads Online (links)
Media

Comcast Testing Service to Bring Shows, Ads Online (links)

17y Zachary Rodgers

Comcast Testing Service to Bring Shows, Ads Online...

What ClickZ's editors are reading today: Comcast Testing Service to Bring Shows, Ads Online (WSJ) Evian's Rollerskating Babies Smash Records With 14 M...

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Our Paper of Record, Brought to You by Shingles and Blistering Rashes
Media

Our Paper of Record, Brought to You by Shingles and Blistering Rashes

17y Zachary Rodgers

Our Paper of Record, Brought to You by Shingles an...

Just when you thought the hideous wave of body shot advertising had reached its gruesome apex, along comes something even worse Read More...

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Forbes.com Publisher and CEO Spanfeller Steps Down
Media

Forbes.com Publisher and CEO Spanfeller Steps Down

17y Zachary Rodgers

Forbes.com Publisher and CEO Spanfeller Steps Down

Plans to launch digital media management firm geared toward traditional media companies. Read More...

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Giving a Twit: Sanitation Non-Profit Hits Up Twitter for Toilet Talk
Media

Giving a Twit: Sanitation Non-Profit Hits Up Twitter for Toilet Talk

17y Fred Aun

Giving a Twit: Sanitation Non-Profit Hits Up Twitt...

Campaign to put composting toilets in developing regions doesn't shy away from scatological humor. Read More...

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Execs & Accounts: Verisign, Bazaarvoice, MarketShare Partners
Media

Execs & Accounts: Verisign, Bazaarvoice, MarketShare Partners

17y ClickZ News Staff

Execs & Accounts: Verisign, Bazaarvoice, Marke...

VeriSign creates interactive contest; Bazaarvoice hires international VP; Former eBay CMO joins MarketShare Patners board. Read More...

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IMC2 Sets Up Social Marketing Matching Fund for Clients (links)
Media

IMC2 Sets Up Social Marketing Matching Fund for Clients (links)

17y Zachary Rodgers

IMC2 Sets Up Social Marketing Matching Fund for Cl...

What ClickZ's editors are reading: Digital Shop Sets Up Social-Media Fund for Marketers (AdAge) AOL Acquires Martial Arts Site Seven Twitter Spam Tech...

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How Zappos.com's Calamitous RFP Went Down
Media

How Zappos.com's Calamitous RFP Went Down

17y Zachary Rodgers

How Zappos.com's Calamitous RFP Went Down

Transparency is such an uplifting word, it's easy to forget what a mess it can create Read More...

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An Agency Site Encased in YouTube Clips
Media

An Agency Site Encased in YouTube Clips

17y Zachary Rodgers

An Agency Site Encased in YouTube Clips

If you haven't already seen it, the official site of full service agency BooneOakley is worth a look Read More...

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Hulu Adds Behavioral Targeting, Marking Step to Video Ad Maturity
Media

Hulu Adds Behavioral Targeting, Marking Step to Video Ad Maturity

17y Kate Kaye

Hulu Adds Behavioral Targeting, Marking Step to Vi...

Whether advertisers find behavioral targeting on the video site, enabled by AudienceScience, worthy of the premium cost remains to be seen. Read More...

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Microsoft, FM Team with Twitter for BingTweets
Media

Microsoft, FM Team with Twitter for BingTweets

17y Douglas Quenqua

Microsoft, FM Team with Twitter for BingTweets

Sponsored site uses Bing search to simplify Twitter's sometimes confusing trending topics. Read More...

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Execs & Accounts: iCrossing, Experian, Fleishman-Hillard
Media

Execs & Accounts: iCrossing, Experian, Fleishman-Hillard

17y ClickZ News Staff

Execs & Accounts: iCrossing, Experian, Fleishman-H...

iCrossing builds mobile site for new Prius; Las Vegas Sands taps Experian; Fleishman-Hillard hires a mommy blogger. Read More...

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