Burlington, MA-based Wep rep firm BURST! said it recorded a 258 percent increasein ad revenue over the previous year and turned a profit in 1998, afte...
View articleSan Francisco-based Bravo! Marketing said it posted morethan $1.4 million in revenue in 1998, representing a 100 percent increase over 1997. Read More...
View articleHewlett-Packard Co., the world's No. 3 computermaker, said it will spend more than $100 million on its biggest-everadvertising campaign to show the wo...
View articleAcuity Corp., a provider of Web-basedcustomer interaction software, said that WebCenter Express 2.2 is nowgenerally available and that 20 new companie...
View articleAiming to boost awareness of its MSNportal, Microsoft Corp. Mondayannounced it is launching a multimillion dollar national advertising campaign. Read ...
View articleOnline measurement firm NetRatings said the online campaign offered by Victoria's Secret Inc., including the promotion of an onlinefashion show featur...
View article24/7 Media Europe signed international adsales representation deals with nine high profile Web sites, boosting itsEuropean portfolios. Read More...
View articleThe price range for the initial public offering by Internet ad agency Modem Media.Poppe Tyson Inc. has beenraised to $13 to $15 a share from $11 to $1...
View articleLos Angeles-based GuestTrack Inc. launched an e-mailpersonalization product that uses profiles to target individuals and tailorthe content of e-mail m...
View articleThe Toronto-based Datacom Network, aprovider of click-throughbased Internet advertising, officially released Datacom ActivMedia--a richmedia advertisi...
View articleBoston-based IDG.net, a network of technology-specific sitesaround the world, announced three new management appointments and opened thenetwork's Euro...
View articleSan Francisco-based direct marketing company Intellipost Corp. said that LesterWunderman, often considered the "father of direct marketing" and founde...
View articleSan Francisco-based online business builder Organic said it will offer public relationsand marketing communications services through a new business un...
View articleNew York City-based interactive agency Rare Medium has completed a $20 millionrecapitalization, raising operating capital by $8 million while eliminat...
View articleRedwood City, CA-based Ampex Corp. named Raymond J. Marione as vicepresident--brand strategy. Read More...
View articleToronto-based Warp10 Technologies Inc. officially opened AdsGallery.com, which debuts with almost100 agencies, many exhibiting both their traditional ...
View articleSanta Clara, CA-based USWeb/CKS Corp. launched a redesigned e-commerce site for VarsityBooks.com, an online seller ofdiscounted college textbooks. Rea...
View articleInternet brokerage E*Trade Group Inc. reportedly is conducting acreative shootout for its traditional advertising account, with billingsestimated at $...
View articleIs it soft porn or hard-core marketing? Decide for yourself at 7 p.m. ESTtoday when Victoria's Secret offers up a live Internet video broadcast of ali...
View articlePerson-to-person auction site eBay signed an agreement withNetscape Communications Corp. expanding their relationship to promote eBayservices on the N...
View articleNew York City-based Real Media hascreated and built asweepstakes mini-site for Honda and is running it on LEXIS-NEXIS' Academic Universe,which reaches...
View articleMountain View, CA-based Zip2 Corp., aprovider of Internet solutionsfor media companies, launched the "Internet Start "advertising programdesigned to h...
View article@Home Network Wednesday announced that itfinalized its acquisition of NarrativeCommunications, with a final price tag of $96 million. Read More...
View articleAustin, TX-based IntelliQuest InformationGroup (IQST)said it has formed IQ2.net, dedicated to providing direct marketing servicesfor the Internet. Rea...
View articleIn what is being hailed as the biggest Internet deal of its kind,America Online, Inc. Wednesday announced a$500 million advertising and marketing agre...
View articleAd network DoubleClick Inc. will move to another New York City location in a$67 million real estate transaction that includes as much as $4 million in...
View articleDeerfield Beach, FL-based eBIZnet.com Inc.said it will give away $1million in surplus banner ads to 10 nonprofit organizations during Februaryand Marc...
View article