Hulu’s GIF Search Engine Offers TV Fans Tumblr-Based Experience
Search

Hulu’s GIF Search Engine Offers TV Fans Tumblr-Based Experience

11y Yuyu Chen

Hulu’s GIF Search Engine Offers TV Fans Tumblr-Bas...

The online streaming service has released a GIF search engine to engage with TV fans through a Tumblr-based platform. Read More...

View article
Twitter Reveals 'Retweet With Comment' for Added Engagement
Social

Twitter Reveals 'Retweet With Comment' for Added Engagement

11y Carly Page

Twitter Reveals 'Retweet With Comment' for Added E...

The social platform now offers an extra 116 characters for your sarcastic comments. Read More...

View article
VIDEO: Playboy 'Fishes Where the Fish Are' on Social
Conference Coverage

VIDEO: Playboy 'Fishes Where the Fish Are' on Social

11y Yuyu Chen

VIDEO: Playboy 'Fishes Where the Fish Are' on Soci...

In the second part of our video interview with Robin Zucker, senior vice president of digital marketing for Playboy, she shares how the brand builds a...

View article
Is Hostess Playing Dumb for Press in #OpeningDay Baseball Tweet?
Social

Is Hostess Playing Dumb for Press in #OpeningDay Baseball Tweet?

11y Emily Alford

Is Hostess Playing Dumb for Press in #OpeningDay B...

Snack brand Hostess made headlines with its MLB Opening Day tweet that apparently couldn't tell the difference between a touchdown and a home run, but...

View article
Final Four: Brands Who Did March Madness Marketing Best
Marketing

Final Four: Brands Who Did March Madness Marketing Best

11y Mike O'Brien

Final Four: Brands Who Did March Madness Marketing...

On the eve of the Final Four in the NCAA's March Madness, we took a look at brands' campaigns and social media activity around the tournament. Here ar...

View article
VIDEO: Mini USA Looks Beyond Social Metrics in Real-Time Marketing [#CZLNY]
Conference Coverage

VIDEO: Mini USA Looks Beyond Social Metrics in Real-Time Marketing [#CZLNY]

11y Yuyu Chen

VIDEO: Mini USA Looks Beyond Social Metrics in Rea...

In the second part of our video interview with Lee Nadler, marketing communications manager for Mini USA, he explains how the brand taps into social b...

View article
Keeping Up With Social Media as Your B2B Marketing Organization Grows
Social

Keeping Up With Social Media as Your B2B Marketing Organization Grows

11y Jasmine Sandler

Keeping Up With Social Media as Your B2B Marketing...

As your company grows, you will need to put more effort into supporting and maintaining your social media programs. Read More...

View article
VIDEO: Mini USA Gives Car Owners a Voice on Social [#CZLNY]
Conference Coverage

VIDEO: Mini USA Gives Car Owners a Voice on Social [#CZLNY]

11y Yuyu Chen

VIDEO: Mini USA Gives Car Owners a Voice on Social...

In the first installment of our two-part video interview with Lee Nadler, marketing communications manager for Mini USA, Nadler shares how the car bra...

View article
Twitter Unveils Tweet-Seeking Curator Tool
Social

Twitter Unveils Tweet-Seeking Curator Tool

11y Roland Moore-Colyer

Twitter Unveils Tweet-Seeking Curator Tool

The new feature, Curator, is touted as a way to help companies find social content relevant to their brands. Read More...

View article
VIDEO: Coca-Cola Says to Take Paid Social Seriously [#CZLNY]
Conference Coverage

VIDEO: Coca-Cola Says to Take Paid Social Seriously [#CZLNY]

11y Yuyu Chen

VIDEO: Coca-Cola Says to Take Paid Social Seriousl...

In this video interview from ClickZ Live New York, Tim Goudie, social media director for Coca-Cola, shares his insights into how the brand leverages p...

View article
Influencers and Social Listening Key to Social Success for AmEx and Mini USA [#CZLNY]
Conference Coverage

Influencers and Social Listening Key to Social Success for AmEx and Mini US...

11y Emily Alford

Influencers and Social Listening Key to Social Suc...

In a ClickZ Live New York panel discussion, digital marketers from brands like American Express and Mini USA explained that authenticity and tailoring...

View article
Coca-Cola Shares Story of Sustainability Across Paid Social [#CZLNY]
Conference Coverage

Coca-Cola Shares Story of Sustainability Across Paid Social [#CZLNY]

11y Emily Alford

Coca-Cola Shares Story of Sustainability Across Pa...

In his keynote at ClickZ Live New York, Coca-Cola's Tim Goudie shared the company's strategy for success on Facebook, YouTube, and Twitter: pushing co...

View article
VIDEO: How Durex Uses Facebook to Sell "Love" in Indonesia [#CZLJKT]
Asia

VIDEO: How Durex Uses Facebook to Sell "Love" in Indonesia [#CZLJKT]

11y Sophie Loras

VIDEO: How Durex Uses Facebook to Sell "Love" in I...

Sex is a forbidden topic of discussion in Indonesia, but at ClickZ Live Jakarta, Pungkas Riandika, digital manager for RB, talked about the power of s...

View article
Mountain Dew and Spotify Among First to Experiment With Twitter's Periscope
Media

Mountain Dew and Spotify Among First to Experiment With Twitter's Periscope

11y Emily Alford

Mountain Dew and Spotify Among First to Experiment...

As most brands plan ahead for Twitter's new livestreaming app, Mountain Dew and Spotify tried Periscope on its first day and say initial response was ...

View article
Twitter Opens Jakarta Office to Grow User Base and Engagement
Asia

Twitter Opens Jakarta Office to Grow User Base and Engagement

11y Sophie Loras

Twitter Opens Jakarta Office to Grow User Base and...

The launch of a new Twitter office in Jakarta will give brands and advertisers in the area better access to product offerings. Read More...

View article
How to Write an Article That Moves People on Social Media
Marketing

How to Write an Article That Moves People on Social Media

11y Kevin Lee

How to Write an Article That Moves People on Socia...

These three tips will help you connect with your audience on social media. Are you putting these guidelines to use? Read More...

View article
"Tell Us Your Story" Ribs Brands for Nonsensical Tweets
Social

"Tell Us Your Story" Ribs Brands for Nonsensical Tweets

11y Emily Alford

"Tell Us Your Story" Ribs Brands for Nonsensical T...

Advertising copywriter Brian Eden's humorous Tumblr, "Tell Us Your Story," mocks brands that invite ill-advised user-generated content on Twitter. Rea...

View article
Twitter Debuts Periscope to Rival Meerkat
Media

Twitter Debuts Periscope to Rival Meerkat

11y Yuyu Chen

Twitter Debuts Periscope to Rival Meerkat

Immediately following Facebook’s embedded video player announcement yesterday, Twitter introduced a new livestreaming video app this morning. Why are ...

View article
Facebook Messenger Adds E-Commerce Capabilities
Media

Facebook Messenger Adds E-Commerce Capabilities

11y Yuyu Chen

Facebook Messenger Adds E-Commerce Capabilities

One of the Messenger features introduced on the first day of Facebook’s F8 conference in San Francisco is specially designed for commerce and shopping...

View article
Facebook Offers Free Analytics for Apps Tool
Analytics

Facebook Offers Free Analytics for Apps Tool

11y Emily Alford

Facebook Offers Free Analytics for Apps Tool

At today's F8 conference Facebook unveiled a new developer tool that will help app marketers segment and target audiences as well as understand consum...

View article
New Facebook Features Provide Training for Marketers
Social

New Facebook Features Provide Training for Marketers

11y Mike O'Brien

New Facebook Features Provide Training for Markete...

Because training resources are Facebook's top request from its advertisers, the social media giant launched a series of courses on everything from how...

View article
Century 21 and Hootsuite Partner to Simplify Social
Social

Century 21 and Hootsuite Partner to Simplify Social

11y Emily Alford

Century 21 and Hootsuite Partner to Simplify Socia...

Two new products from Century 21 and Hootsuite will train Century 21 brokers and agents in best practices for social selling and give individual realt...

View article
12 Social Media Posts That Are Funnier Than Yours
Social

12 Social Media Posts That Are Funnier Than Yours

11y Bob Cargill

12 Social Media Posts That Are Funnier Than Yours

Brands that let their hair down on social media and get consumers to laugh have a leg up on the competition. Check out these 12 companies that are doi...

View article
Twitter-Foursquare Partnership Will Allow for Better Location Targeting
Social

Twitter-Foursquare Partnership Will Allow for Better Location Targeting

11y Yuyu Chen

Twitter-Foursquare Partnership Will Allow for Bett...

Twitter is partnering with local search and discovery service Foursquare to integrate precise locations into tweets. How can this partnership benefit ...

View article
Why the #TwizzlerChallenge Won't Become Another #IceBucketChallenge
Social

Why the #TwizzlerChallenge Won't Become Another #IceBucketChallenge

11y Yuyu Chen

Why the #TwizzlerChallenge Won't Become Another #I...

The cause marketing "Twizzler Challenge" is sweet and fun, but what’s holding it back from becoming as successful as last year’s "Ice Bucket Challenge...

View article
Connecting With Hong Kong's Youth: 3 Key Strategies
Asia

Connecting With Hong Kong's Youth: 3 Key Strategies

11y Andreas Krasser

Connecting With Hong Kong's Youth: 3 Key Strategie...

Millennials, Generation Y, the Post-Generation: a look at how marketers can most effectively reach Hong Kong's digital natives. Read More...

View article
VIDEO: How Wendy’s Leverages Social and Native to Target Millennials
Marketing

VIDEO: How Wendy’s Leverages Social and Native to Target Millennials

11y Yuyu Chen

VIDEO: How Wendy’s Leverages Social and Native to ...

In this video interview, Brandon Rhoten, vice president of digital and social media at Wendy's International, talks about the brand’s approach to soci...

View article
1 16 17 18 19 20 95