The Hunt The Pump campaign invites users who follow @zpump_startingline to a virtual treasure hunt run around San Francisco in a bid to promote new tr...
View articleCreating persuasive momentum means you can align your customers' goals with your brand's own goals, therefore moving them further down the conversion ...
View articleCarlsberg's latest outdoor campaign serves you a branded message with a twist. Created by Fold7, the stunt features the world’s first billboard that a...
View articleThe interactive experience is made possible by 360 panoramic images, video and archive images. Read More...
View articleClocking nearly 1.5 million views in the first two days of its release and sparking thousands of social shares online, Nike's refreshingly authentic s...
View articleCreated by agency We Are Social, the campaign will ask Twitter users to share their savings goals. First Direct will respond to selected tweets with p...
View articleUsing online streaming, the service lets you choose from a range of landscapes; from the beach, to a boat at sunset or a fairytale wedding, all splatt...
View articleAs the internet groans under the pirated-strain of eager Game of Thrones fans, the official UK launch this Monday (April 13) was preceded by an intern...
View articleFord has called upon illusionist Darcy Oak to stun crowds in a bid to promote the new Galaxy model. Is it us or is car-illusion the new ad trend? Read...
View articleSnickers' fun new campaign sees the brand turn to video bloggers all over the world to post intentionally bad videos—pretending they recorded them whi...
View articleDove's authenticity appears to be fading fast. The brand's new 'Choose Beautiful' campaign, which asks women to place themselves in an "average" or "b...
View articleAs the battle for number 10 heats up, the Green Party has entered the battleground for undecided votes with this hilariously obscure social media effo...
View articleThroughout the film a Honda CR-V is seen chasing a spiralling road that never seems to end, the car moves through a world within a world - all infinit...
View articleLive video broadcasting app Meerkat is the latest social media platform that Madonna is using to (it seems, endlessly) promote Rebel Heart. Read More...
View articleIntroducing the world's smallest pop-up store, with the most products. Located in São Paulo's biggest retail strip, where over 35,000 people pass by d...
View articleRetargeting can be an effective way to increase conversions among online customers, but many marketers aren't using the strategy to its full potential...
View articleTBWA/Hakuhodo, based in Tokyo, created the pieces, titled "3D on the rocks," to advertise Suntory Whisky. Read More...
View articleLaunching the Amazon Dash Button ahead of the year's most infamous day for pranks has sparked an internet-wide quest for the truth. The marketers behi...
View articleOnce upon a time cling film, buckets and falling books were the main apparatus for pranks. Nowadays, brands are in on the action, using clever and fun...
View articleA renewed Mitsubishi Motors’ sponsorship of Channel 4 Documentaries will be brought to life with optical illusions and brain teasing tricks. Read More...
View articleClarks Originals is using the WhatsApp platform for an exciting digital project which will send images, playlists, videos and messages to users in a b...
View articleDolmio is attempting to utilise our over-reliance on technology in its new campaign, which gives mums a pepper shaker that cuts all wifi connections. ...
View articleTake a look at the top branded campaigns clocking up views this month on YouTube. On top is Air France's latest 'France is in the air' push, followed ...
View articleThe surreal and entertaining segment has pointed a fully-loaded advertising barrel at McDonald's, with the infamous imagery of the fast food chain rei...
View articleHailed a “triumph in eggonomics”, Co-operative Food has unveiled ‘The New Easter’ digital campaign to celebrate its ‘Loved by Us’ range of chocolate e...
View articleValspar Paint is teaming up with EnChroma, a company created to study the possibility of enhancing colour vision, in a bid to open a new spectrum to c...
View articleBurger King Japan are marketing a 'Flame-Grilled' fragrance, in celebration of 'Whopper Day' on April 1st. The campaign comes with an array of seducti...
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