Apple Takeover of Wired.com from Ian Schafer on Vimeo . Apple continues to be the gold standard in rich online advertising Read More...
View articleA couple stories ClickZ's editors are reading: Omnicom Forms Unit to Oversee Digital Operations (WSJ) GE said to entertain offers for NBC GM, eBay End...
View articlePercentage of Web users who click ads plummeted 50 percent in the past two years. Read More...
View articleTwo thirds of U.S. users don't want ads targeted to them based on Web behavior, according to an academic study. Read More...
View articleRep. Rick Boucher, head of a House Subcommittee overseeing the Internet, said a bill with bipartisan support could be introduced before Congress adjou...
View articleDigital-heavy campaign marks Dutch firm 's first involvement with (RED) initiative to fight HIV/AIDS. Read More...
View articleNew name and execs for News Corp's digital unit; Appssavvy hires seven sales execs; Pereira & O'Dell hires Sree from JWT. Read More...
View articleThe practice of recycling creative assets in mobile advertising must end. Some pioneers are taking the initiative. Read More...
View articleA tool helps media buyers seek out new sites on which to advertise, assess the effectiveness of ads, and more. Read More...
View articleCross-platform video ad targeting firm Visible World aligns with dynamic display ad firm Tumri to offer customization of images and voiceovers in vide...
View articleAds on Bing.com seek to educate consumers on common scams. Read More...
View articleA few stories ClickZ's editors are reading: Warner, YouTube Near Deal on Music Videos (AdAge) CNN's Paid iPhone App Comes With Ads (AP) Huffington Pos...
View articleShashi Seth is tasked with, among other things, building AOL's self-serve ad platform. Read More...
View articleBrown will work closely with CEO John Battelle, who has moved to a client development role. Read More...
View articleTechnology serves ads into "dead spots" in video content. Read More...
View articleTwitter, which reportedly received $100 million in venture financing, could turn on the revenue tap by offering value programs aimed at media buyers. ...
View articleGoogle is set to introduce sponsored location ads on its Maps product in Australia, following successful implementation of the ads on its Japanese sit...
View articleDeeper analytics on claimed videos could help media companies find new demographic and geographic segments for their releases. Read More...
View articleOnce chief technology officer, Michael Smith takes over operational management of the business Web site. Read More...
View articleThe economic hardships of the past year have put a harsh light on the dark side of Internet marketing, according to a study released today by MarkMoni...
View articleThe notion of producing humorous video clips on behalf of brands in the hopes of obtaining viral buzz has become an advertising discipline in its own ...
View articleSingapore Air taps Sapient Interactive; Worldwide Partners partners with Traffiq; data mining expert heads to eBay. Read More...
View articleViral marketing starts at home for this creative ad agency exec. Read More...
View articleTime on social sites tripled in the last year, and spending on those sites spiked as well. Read More...
View articleMarketers are less likely to formally evaluate the performance of digital agencies than traditional shops, according to a survey of Association of Nat...
View articleI'm not exactly sure what the Fiorina senatorial campaign is going for with the new CarlyforCalifornia site , but one thing's for sure: It's definitel...
View articleCIMM looks to enlist advertisers to fund set-top box and cross-platform audience measurement initiatives. Read More...
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