E-Mail Me That Smell, Would You?
Media

E-Mail Me That Smell, Would You?

20y Rebecca Lieb

E-Mail Me That Smell, Would You?

A new gadget claims to replicate the world's odors and disseminate them digitally. It could also be used to "record" smells in one place (e.g Read Mor...

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Report: Apples are More "Apple-y" than Oranges
Media

Report: Apples are More "Apple-y" than Oranges

20y Rebecca Lieb

Report: Apples are More "Apple-y" than Oranges

OK, OK Read More

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NYT Co's IHT Debuts Dynamically-Generated Podcasts
Media

NYT Co's IHT Debuts Dynamically-Generated Podcasts

20y Pamela Parker

NYT Co's IHT Debuts Dynamically-Generated Podcasts

UPDATE: The company will seek advertisers to monetize the service. Read More...

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Walgreens Store Circulars Show Up in New Geo-Targeted Ads
Media

Walgreens Store Circulars Show Up in New Geo-Targeted Ads

20y Kate Kaye

Walgreens Store Circulars Show Up in New Geo-Targe...

Topix and ShopLocal.com team to unveil new dynamic, geographically-targeted ads. Read More...

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Interactivity With a Mission
Media

Interactivity With a Mission

20y Tessa Wegert

Interactivity With a Mission

Racking your brain to come up with something to include in a banner? Look to your Web site. Read More...

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College Paper Site Readers Say, "Keep it Local"
Media

College Paper Site Readers Say, "Keep it Local"

20y Kate Kaye

College Paper Site Readers Say, "Keep it Local"

Y2M's College Newspaper Readership Survey respondents prefer local campus news and want more local ads. Read More...

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WPP Venture Adds Community to Campaigns
Media

WPP Venture Adds Community to Campaigns

20y Zachary Rodgers

WPP Venture Adds Community to Campaigns

A joint venture with LiveWorld will bring community and networking features to the holding company's client campaigns. Read More...

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Mobilecasting: Awareness Is Key to Driving the Medium
Media

Mobilecasting: Awareness Is Key to Driving the Medium

20y Laura Marriott

Mobilecasting: Awareness Is Key to Driving the Med...

Podcasting and mobile combine to offer marketers a vibrant new channel with which to reach consumers. Read More...

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NHL Unveils Social Network Ambitions
Media

NHL Unveils Social Network Ambitions

20y Pamela Parker

NHL Unveils Social Network Ambitions

Continuing its efforts to jazz up the sport after a strike forced a year hiatus, the National Hockey League next season will offer an online social ne...

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Whose click fraud numbers do you trust?
Media

Whose click fraud numbers do you trust?

20y Zachary Rodgers

Whose click fraud numbers do you trust?

Something about this new click fraud study from MIT doesn't make sense to me. Understandably, it's hard to find objective, third-party data on the ext...

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A Toy in Every Dog House and a Bone in Every Bowl
Media

A Toy in Every Dog House and a Bone in Every Bowl

20y Kate Kaye

A Toy in Every Dog House and a Bone in Every Bowl

Determined Read More

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TNT Creates Broadband Channel to Promote On-Air Series
Media

TNT Creates Broadband Channel to Promote On-Air Series

20y Rebecca Lieb

TNT Creates Broadband Channel to Promote On-Air Se...

TNT just announced it will create an online broadband "channel" to promote its new series "Nightmares & Dreamscapes" From the Stories of Stephen King....

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In NYC? Let's Meet After Work Next Tuesday
Media

In NYC? Let's Meet After Work Next Tuesday

20y Rebecca Lieb

In NYC? Let's Meet After Work Next Tuesday

Because...why shouldn't we? The fabulous Dana Todd (of SEMPO and SiteLab fame) and I were chatting about how New Yorkers in this industry never see on...

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Slow Adoption for Mobile Video
Audience

Slow Adoption for Mobile Video

20y rumo

Slow Adoption for Mobile Video

Over half of mobile video equipped consumers don't bother to watch. Read More...

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A Buzz Network With a Twist
Media

A Buzz Network With a Twist

20y Zachary Rodgers

A Buzz Network With a Twist

StreetWise lets its users decide which projects it takes on. Read More...

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MPAA Hopes to Get in Touch With Moviegoers
Media

MPAA Hopes to Get in Touch With Moviegoers

20y Kevin Newcomb

MPAA Hopes to Get in Touch With Moviegoers

A new online panel will allow the group to check the pulse of consumers on issues related to the motion picture industry. Read More...

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Report: Downloading Podcasts More Popular Than Blogging
Media

Report: Downloading Podcasts More Popular Than Blogging

20y Kevin Newcomb

Report: Downloading Podcasts More Popular Than Blo...

A new Nielsen//NetRatings study finds more U.S. adults have listened to a podcast than have published a blog. Read More...

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Yahoo Expands Reach to U.S. Hispanics with Search Distribution Deal
Media

Yahoo Expands Reach to U.S. Hispanics with Search Distribution Deal

20y Pamela Parker

Yahoo Expands Reach to U.S. Hispanics with Search ...

The agreement is meant to complement the portal's relationship with Telemundo. Read More...

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Wired Reunites Online and Offline Properties
Media

Wired Reunites Online and Offline Properties

20y Kevin Newcomb

Wired Reunites Online and Offline Properties

Condé Nast bought back Wired News and Wired.com from Lycos, which had owned the magazine's online half for eight years. Read More...

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Execs & Accounts for July 12, 2006
Media

Execs & Accounts for July 12, 2006

20y Zachary Rodgers

Execs & Accounts for July 12, 2006

Empower hires a digital marketing analyst; WhitePages.com names John Jordan to lead business development. Read More...

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PriceGrabber Expands Autos Section for Used Car Listings
Media

PriceGrabber Expands Autos Section for Used Car Listings

20y Kate Kaye

PriceGrabber Expands Autos Section for Used Car Li...

The shopping comparison site has broadened its two-year-old auto section, enabling dealers to place listings for used cars. Read More...

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World Wide Marketing
Media

World Wide Marketing

20y Pamela Parker

World Wide Marketing

The flap over the Dutch Sony billboard for the new white PSP (Joseph Jaffe has a pic ) illustrates how the Web is making all ads, not just online ads,...

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Zidane, All is Forgiven
Media

Zidane, All is Forgiven

20y Pamela Parker

Zidane, All is Forgiven

Not only are Adidas and Danone, Zinedine Zidane's sponsors, forgiving the French team captain for the head-butt seen 'round the world, the shoe maker ...

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Yellow Pages SEM Services Taking Advantage?
Media

Yellow Pages SEM Services Taking Advantage?

20y Kate Kaye

Yellow Pages SEM Services Taking Advantage?

Yesterday's special "Journal Report" section from The Wall Street Journal featured an array of stories detailing how marketers are navigating the rapi...

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AOL Taking Big Risk With Free Subscription Plan
Media

AOL Taking Big Risk With Free Subscription Plan

20y Anna Maria Virzi

AOL Taking Big Risk With Free Subscription Plan

AOL's plan to offer free subscriptions to its broadband properties could cost Time Warner nearly $1 billion of operating profit through 2009 according...

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MySpace Beats E-mail
Media

MySpace Beats E-mail

20y Rebecca Lieb

MySpace Beats E-mail

Wow Read More

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Shop.com's Come Back For Xmas Promo
Media

Shop.com's Come Back For Xmas Promo

20y Rebecca Lieb

Shop.com's Come Back For Xmas Promo

Shop.com proves once again it's never too early to start promoting holiday shopping. Decking the HTML with photos of beachgoers in Santa hats, the sit...

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