How many Web commerce sites can boast of a town named after it? After it gets Halfway, Oregon, to switch its name, Half.com rolls on to its latest mar...
View articleAd giants Interpublic, Omnicom and WPP are launching a new company to createan online platform linking media buyers and sellers. Read More...
View articleYahoo!'s role was always simple -- to lead and ride the boom. But now that the boom's over, Dana says the handwriting is on the wall. Read More...
View articleThe bankrupt consulting firm is seeking court approval for asset sales to Divine and Epic Software. Also, Divine has agreed to cover some of the compa...
View articleReal Media Inc. gets Open AdStream technology integrate into the Lysis Interactive iTV platform; Kyocera bundles AvantGo service with smartphones. Rea...
View articleThe ad-supported publishing model seems to be under attack. But what if publishers go out of business because they can't support their pages with ads?...
View articleThe agency scores an account win as it is selected to develop a promotional andarchival Web site for a new HBO WWII mini-series. Read More...
View articleThe market for multi-hospitality unit broadband hardware and services will resume robust growth next year and surge from $59 million in 2000 to $679 m...
View articleiM Networks and Lightningcast team up to integrate ad-insertion technologyfor both terrestrial and Internet-only radio stations, seeking to address so...
View articleAlthough it's fashionable to talk about the dot-com failures, let's instead look at what separates the successful dot-coms from the rest. Here are som...
View articleIf you want to win a Pulitzer, you work at The New York Times. If you want to win an Oscar, you work for a major American movie studio. But Dana's que...
View articleEBay adds an affiliate program provider; 24/7 Media gets new site to rep; and AskJeeves and L90 team. Read More...
View articleUpdate: The cable broadband provider said it will focus on its core broadband franchise and will look to sell or restructure any media operations that...
View articleWhat distinguishing factors should media buyers take into consideration when putting together a media buy? Price and service alone? Or do quality cons...
View articleJust when you thought there was nothing new under the online sun, Dana suggests you turn your gaze toward Louisville, KY. What will you see? Maybe an ...
View articleWhy all the mobile-commerce and wireless-advertising initiatives if wireless is so limited? Because for businesses that rely on time- or location-sens...
View articleUPDATE: A former Time Warner exec with media and entertainment experience is pickedto be both chairman and chief executive at the bellwether Internet ...
View articleThe re-branding effort supports a new corporate identity for the IT educationsolutions provider. Read More...
View articleEven the best content isn't so great if it's not widely disseminated and read. While Susan admires Emily Dickinson, she recommends ditching Emily's di...
View articleTroubled ad network scores a major contract to provide broadband managementto a Verizon video-on-demand unit. Read More...
View articleTickets.com and Visa USA ally; Helene Curtis and MSN expand their relationship; and Touchpoint snags new funding. Read More...
View articleJames Earl Jones records PSAs promoting online privacy awareness in acampaign for TRUSTe. Read More...
View articleSuperPages.com signs partner deals that allow its advertisers to create andtarget banner and coupon campaigns. Read More...
View articleCheckM8 said it has introduced a new online advertising technology on Israeli business news Web site The Marker. Read More...
View articleAre you wondering why Madison Avenue hasn't rushed in yet to grab the ad-business bargains left by the dot-bomb? Dana says we have to speak their lang...
View articleUntil we get seriously cracking and find a new long-term energy solution, Dana says forget any free burrito deliveries.We've got a big problem. Read M...
View articleThe Internet consultant outlines its immediate course of action regarding its Chapter 11 filing. Also, details on recent transactions. Read More...
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