PopMail.com Delisted from NASDAQ
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PopMail.com Delisted from NASDAQ

25y Christopher Saunders

PopMail.com Delisted from NASDAQ

Despite a last-minute announcement Friday, the company failed to meet listing requirements. Read More...

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New Line Cinema Taps RealNetworks for "Rings" Marketing
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New Line Cinema Taps RealNetworks for "Rings" Marketing

25y Christopher Saunders

New Line Cinema Taps RealNetworks for "Rings" Mark...

A "Lord of the Rings" channel on the RealPlayer will serve as thesource for all things Hobbit -- and will hopefully boost ticket sales in theprocess. ...

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The New Battle for Hearts and Minds Begins
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The New Battle for Hearts and Minds Begins

25y Kathy Sharpe

The New Battle for Hearts and Minds Begins

As the debris from the dot-com carnage settles, wireless offers another wave of boundless promise. But don't hail the conquering heroes yet -- not wit...

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SBC Strengthens Ties With Prodigy
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SBC Strengthens Ties With Prodigy

25y Shari Thurow

SBC Strengthens Ties With Prodigy

With a majority stake in the troubled ISP, SBC is hoping a new marketing agreement, and $110 million, will help ease the burden. Read More...

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PopMail Says Subsidiary Breaks Even
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PopMail Says Subsidiary Breaks Even

25y Christopher Saunders

PopMail Says Subsidiary Breaks Even

The online marketer said its e-mail unit will begin turning a profit -- as NASDAQ officials eye the firm for delisting. Read More...

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About Faces Lawsuit Over Pay-For-Surf Program
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About Faces Lawsuit Over Pay-For-Surf Program

25y Christopher Saunders

About Faces Lawsuit Over Pay-For-Surf Program

An October initiative has spawned allegations of fraud against the Alley's leading content play. Read More...

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Window on Direct Mail Media
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Window on Direct Mail Media

25y Dana Blankenhorn

Window on Direct Mail Media

There's a big industry called direct marketing out there, and email marketers have a lot more to offer than they ever knew. Read More...

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Finding the Right Partner
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Finding the Right Partner

25y Ann Handley

Finding the Right Partner

Dr. Ann has a prescription for finding the right person to partner with to build your business. Do her match-making skills match her business skills? ...

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LuckySurf.com Inks U.K. Partnership
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LuckySurf.com Inks U.K. Partnership

25y Christopher Saunders

LuckySurf.com Inks U.K. Partnership

The online sweepstakes firm continues its string of deals to increase its European presence. Read More...

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Our Worst Decisions
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Our Worst Decisions

25y Tig Tillinghast

Our Worst Decisions

Common sense may say that there's safety in numbers, yet is there really any comfort in being part of the wrong pack? You can join the lemmings, or yo...

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EA.com Scores Licensing Deal with the NFL
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EA.com Scores Licensing Deal with the NFL

25y Beth Cox

EA.com Scores Licensing Deal with the NFL

The popular gaming site meets head-to-head with the NFL in a co-branding agreement. Read More...

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An eTour of a Pink Slip
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An eTour of a Pink Slip

25y Janis Mara

An eTour of a Pink Slip

"Personal tour guide of the Web" lays off 25% of its staff in an effort to become cash flow positive before 2002. Read More...

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Are Your Partner Sites Financially Stable?
Media

Are Your Partner Sites Financially Stable?

25y Tom Hespos

Are Your Partner Sites Financially Stable?

You set up a great long-term advertising deal with an online media property that's in perfect health. A couple of months later, the site is shutting i...

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MindArrow Looks to Acquire Irish CRM Firm
Media

MindArrow Looks to Acquire Irish CRM Firm

25y Christopher Saunders

MindArrow Looks to Acquire Irish CRM Firm

The rich media e-mailer hopes to broaden its cross-media CRM capabilities and establish a European presence. Read More...

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Light Movements
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Light Movements

25y Chris Maher

Light Movements

It may seem counterintuitive, but light doesn't travel in a straight line. It bends. It bounces. It swings. It meanders. And, eventually, it reaches u...

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New Year's Revolutions
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New Year's Revolutions

25y Trude Diamond

New Year's Revolutions

How many New Year's resolutions have you broken so far? Whatever you do, keep the resolutions you've made about customer relationships -- and watch a ...

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iVillage, Unilever Subsidiary to Launch Site in India
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iVillage, Unilever Subsidiary to Launch Site in India

25y Christopher Saunders

iVillage, Unilever Subsidiary to Launch Site in In...

India's leading consumer goods company looks to leverage iVillage to provide localized content for Indian women. Read More...

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e-centives to Buy Inktomi E-Commerce Business
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e-centives to Buy Inktomi E-Commerce Business

25y Christopher Saunders

e-centives to Buy Inktomi E-Commerce Business

The online marketer aims to boost its infrastructure offerings by entering a new and risky arena. Read More...

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DoubleClick Asia Aims To Double 2001 Revenue
Media

DoubleClick Asia Aims To Double 2001 Revenue

25y Lyndon Cerejo

DoubleClick Asia Aims To Double 2001 Revenue

The online ad network expects its Asian revenue to double during the year, despite some lingering doubts about the region's near-term revenue potentia...

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The Smartest E-Tailing Start-Up of All
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The Smartest E-Tailing Start-Up of All

25y Dana Blankenhorn

The Smartest E-Tailing Start-Up of All

Anyone can write about dot-com failures, but let's look at iQVC's secrets for success instead. Read More...

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Pepsi, Yahoo! Continue Marketing Relationship with Super Bowl Effort
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Pepsi, Yahoo! Continue Marketing Relationship with Super Bowl Effort

25y Christopher Saunders

Pepsi, Yahoo! Continue Marketing Relationship with...

Yahoo! keeps a high-profile client of its much-touted fusion marketing services; Pepsi continues promoting its brand online. Read More...

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NBCi Lays off 150; Sees Revenue Shortfall
Media

NBCi Lays off 150; Sees Revenue Shortfall

25y Christopher Saunders

NBCi Lays off 150; Sees Revenue Shortfall

In an effort to reduce expenses during a slow advertising period, the company has plucked 150 positions. Read More...

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The Lifetime Value Myth
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The Lifetime Value Myth

25y Dana Blankenhorn

The Lifetime Value Myth

Lifetime value -- fact or fiction? First find out what defines an online brand, then you can start to learn what works for you. Read More...

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Qfactor Cuts Workforce by 30 Percent
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Qfactor Cuts Workforce by 30 Percent

25y Christopher Saunders

Qfactor Cuts Workforce by 30 Percent

Online media buyer Qfactor said it plans to cut staff to take advantage of "operational efficiencies" and to ride out coming quarters of slow revenue ...

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Engage Warns About Quarterly Costs
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Engage Warns About Quarterly Costs

25y Christopher Saunders

Engage Warns About Quarterly Costs

The online ad network avoided giving future guidance but asked the investing community to focus on its efforts within the past several weeks. Read Mor...

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Where Did All the Bots Go?
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Where Did All the Bots Go?

25y Bill McCloskey

Where Did All the Bots Go?

Bots... those handy apps that were supposed to make searching and shopping easier. At one time it looked like they were going to take over the online ...

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NetIQ to Buy WebTrends for $1 Billion in Stock
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NetIQ to Buy WebTrends for $1 Billion in Stock

25y Christopher Saunders

NetIQ to Buy WebTrends for $1 Billion in Stock

The e-business infrastructure management company aims to get into the Web traffic analysis business through a hefty purchase. Read More...

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